To keep business simple, every speaker strives to be heard and they will do anything in order for their audience to listen. There are various ways in which the speaker would gain the right to be heard. Former Governor of Louisiana, Kathleen Blanco, uses assorted forms to obtain the attention of her audience as she addresses the Louisiana Legislator on Hurricane Katrina, where she not only discusses the effects of the hurricane but also acknowledges the people who have helped out so far.
Blanco does an exceptional job gaining the attention of her audience through pathos, or emotions. She obtains people’s emotional side by expressing heartbreak, loss, devastation, and above all; hope. Copious amounts of people, if not all, have experienced
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at least one of these emotions at some point in their lives, which helps them relate to Blanco’s speech. Blanco introduces the subject of loss, devastation, and heartbreak by stating “...our thoughts are the families who were literally ripped apart by the storm…. I have met brothers separated from sisters, mothers and fathers searching for children, and children who have seen things no child should have to witness… my heart goes out to every family” (1:50). Gender or age should not matter, no one should be ordered to go through that in their lives. Countless amounts of people have experienced some form of loss, devastation or heartbreak that has changed them. Above all, she introduces what all people wish to hear; hope, by stating “...we will transform despair into hope and show the world the true meaning of determination” (Blanco 8:14). After such a devastating tragedy, hope is the only element that keeps people going; they wish to forget all the negative events and reshape everything back to normal. All material aside, the population of Louisiana strives to show the world that they can come back after such a horrible disaster, and their Governor is all on board in helping support those causes. In conclusion, Blanco is able to associate with her audience and gain their attention through people’s emotions and by supporting the citizens of Louisiana; she is willing to stand with them and help by doing as much as she can. Another way Blanco lands her audience’s attention is through ethos or credibility.
Her credibility is established through her background. Being the Governor, she has knowledge about what to do after a tragedy, how to deal with the politics, and making everything back in order; she is capable of handling anything thrown at her. Credibility is first defined when Blanco addresses the audience that “...your loss is our loss. As your Governor, I pledge that I will not rest until every Louisiana family and community is reunited” (2:26). Blanco is addressing to her audience that she is on their side and she will do anything she can to help them; she remains loyal to her people. Another concept she also understands is that there have been failures at every level of government, which she will make sure that whatever went wrong does not happen again; which she then addresses that “The buck stops here and, as your Governor, I take full responsibility” (Blanco 3:45). She stands her ground as she will do anything in her power to aid Louisianians who are seeking guidance. With the aid of her words, she makes herself not only reliable but credible when she takes responsibility for her actions as well as others. When something goes awry, people turn towards the ones who stick to their words and take action as well as …show more content…
responsibility. Within distinct parts of Blanco’s speech, she uses various forms of rhetorical devices to go along with rhetorical reasoning.
One of the devices she uses is anaphora, which is repeating the same words at the start of successive sentences. This device is accomplished when she lets the world know that “We are brave. We are resilient. And we will prevail” (Blanco 6:10). Another time Blanco has also accomplished this is when she speaks more of hope by saying “Americans rebuilt Washington after the British… we rebuilt Chicago after the great fire. We rebuilt San Francisco after the earthquake. And we are rebuilding New York City after 9/11. We will rebuild New Orleans…” (9:02). By repeating words followed by a glimpse of hope, it gives people the ability to connect and listen. Blanco also uses epistrophe which is repeating the same words at the end of successive sentences. She uses this when she speaks of the people who came to help by “...just plain folks who drove to Louisiana in trucks laden with food, laden with water, and especially laden with love” (Blanco 6:35). This helps the population of Louisiana understand just how much others care about them and strive to help in any way that they can. A third device in which Blanco uses is polysyndeton; this is the repeated use of conjunctions. This device gets used when Blanco lists off people who have helped out; “...guardsmen and active-duty soldiers, rescue workers and police officers, doctors and nurses, Red Cross volunteers,
and just plain folks who drove to Louisiana…” (6:27). By repeating the use of conjunctions, it emphasizes the countless amounts of people who came to help after the destruction of the hurricane and this would generate the need for people to listen. The opposite of this, by leaving out conjunctions, asyndeton, is the final device Blanco uses during her speech. This device is established when she states “...who have opened your homes, your hospitals, your classrooms, your wallets…” (6:55). Whether conjunctions are present or not, it still pulls the message across that people care about what happened to the Louisianians and they are shining some hope in their lives. All concepts considered, Blanco has earned the right to be heard through rhetorical devices, ethos, pathos, all while being able to obtain her audience effectively. Her speech seemed to lack logos, which is statistics or facts, however, every other method she used was truly effective and would make up for the loss. The connection as well as attention with her audience was strong through emotions, credibility and rhetorical devices. Emotions helped her connect with her audience as a result of having the same feelings as her audience, as the population went through so much devastation in such a short period of time. She wishes for families to reunite and is proud to stand with Louisianians as they pull through this together. Credibility helped her connect with her audience by proving herself in her position in the government, as Louisiana's governor; her status helps improve her image. She assembles a plan, takes action upon it, and is not afraid to admit when there has been a mistake and take responsibility. She’s the type of leader people can look up to and people can rely on. Lastly, rhetorical devices helped her associate with her audience by emphasizing her purpose as well as her words. All of these different ways Blanco has used trying to associate with her audience has worked and she’s someone who people can trust. The citizens of Louisiana are seeking hope and Blanco is capable of giving it to them.
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