Infant Formula Controversy

731 Words2 Pages

Imani Jackson
Multinational Marketing
Professor Lee-Wingate
Case Analysis #4
Nestle the Infant Formula Controversy
Summary
One of the largest food-processing companies named Nestle’ Alimenatna of Vevey, Switzerland had been subjected to international boycotting. The boycotting was in result to Nestle’ involvement in deaths of infants from the Third World. The increasing amounts of deaths were supposedly caused by Nestlé’s infant feeding formula.

Nestle is reported to be boosting mothers to give up breast-feeding and instead use the powdered formula. The powdered formula distributed to mothers who cannot properly use them, which is contributing to infant’s death. Dealing with a worldwide boycott as well as WHO (World Health Organization) …show more content…

Analyze Alternatives
• Breast-feeding is best. It is the best food for infants. Producing about a quart a day in the US whereas in the Philippines mothers produce about a pint. Even though each is equally nutritious, the baby from the Philippines has less, which results in malnutrition. All breast-feeding stops around six months and then supplement feeding is required. The negative for breast-feeding is that many women were being infected with HIV.
• Bottle-feeding was utilized only when the mother could not breast feed so it was used as an alternative. This supplement is for when the infant needs nutrition in addition to breast milk. Third World mothers were mixing the formula with the only water they could which was highly contaminated due to being used as a toilet and for laundry usage. Mothers were using Nestle’ Infant Formula wrong and it was not providing enough nutrition resulting in extreme malnutrition. Bottle-feeding has lead to extreme cases where an infant has died. Bottle-feeding is preferred for mothers who work in the field or factories who does not permit …show more content…

This might not be will be the best option when looked at it from the point of view of the 3.8 million children who contracted HIV from their mother breast-feeding them but breast-feeding provides the right amount of nutrition. Switching to bottle-feeding will only be a precaution for the child’s safety but there are still many problems with bottle-feeding. Breast-feeding is still the recommended way to go but in Thailand, once tested for HIV, if negative you start to breast-feed and if positive, you are given free formula. In addition, the risk of cancer is reduced if mothers

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