Importance Of Media And Communication

m and Dad,

I am writing to you, to both inform and educate you as to why the subject of Media and Communications is just as a vital subject at university as is Maths or English. I shall be exploring the benefits and positive factors in regards to studying media and communications at university and, aim to explain to you that it is as a wonderful subject as it sounds.

The media and communications industry, day in day out, is becoming even more diverse and active. Our daily activities are becoming increasingly dominated by the media. We are now a society that is constantly and consistently on our phones, mesmerised, enthralled and captivated by the news, whether it be political or celebrity. We are becoming progressively and more socially

Amartya Sen’s book entitled ‘Peace and Democratic Society’2 describes a lot how the media raises important issues about corruption, violence and the downfall of man- issues that “might otherwise never be publicly debated or addressed”. Thus, studying media and communication allows us to be part of this public debate and discuss matters within our society that may come as a shock or a particular interest to us. She furthermore goes onto state that the media has an “important role in stimulating governments to take action on social policy”, which, is something which is of particular debate currently. We as humans shall always have more power collectively, rather than as one. Not just by attending protests, for example do we have power, but also through online petitions. Consequently, the biggest power we have over the government is our words, our ability to speak out what is wrong or right about our society and how we are able to improve it. Therefore, if more and more people study media and communications, the government and others may take more action as there shall be more exposure of problems that need addressing. In many cases both society and the media tend to rule out problems that are in more dire

Journalism gives me the ‘deep stuff’, the content that not every writer knows. Media and communications will give me the core, the bits that others may feel strong in, but only a few able to execute. So, studying media and communications, will give me a chance to look at issues which few subjects nowadays teach. Journalism and media and communications are a perfect match, three peas in a pod that go superbly well together. Moreover, media and communications will allow me to critically analyse scenarios and texts, showing great initiative and independent thinking and research.3 As with journalism, media and communications has a lot to do with research, critical thinking and moreover explaining your arguments. Thus, studying both subjects at the same time will build up my skills and also teach me new and valuable