Ikea's IKEA: The Sustainability Of The Environment

844 Words2 Pages

Is it necessary to take collective action against environmental issues occurring in our planet? In modern times, environmental issues are not taken seriously. Our planet is in risk of pollution and global warming/climate change. These problems call for the solution of sustainability. These which are the actions and qualities where an individual one is not being harmful to the environment or exhausting natural resources. IKEA’s sustainability practices help construct awareness around the world by the creation of the “People & Planet Positive Strategy,” the willingness to make change, and the direct impact on individuals. ForIn the past couple of years, IKEA has been deeply involved with the issues of the environment. In the article, “IKEA’s …show more content…

Michael Holder, in the article “IKEA Argues for Business to Go All-In On Sustainability,” examines how businesses nowadays need to follow the footsteps of IKEA with the method of sustainability in mind. Holder mentioned that IKEA produced “...LED lighting which improved the lifespan and energy efficiency…” of the usage of this product. Normally, IKEA produces fluorescent bulbs in which it does the opposite of LEDs. This information indicates that the original business model has changed. Not only this action is tremendous for the environment, but it helps develop more business. It gets people excited to see what the company IKEA’s business model had sold when they involved innovation and growth within sustainability. IKEA is officially cutting back on the materials that tends to be unrecyclable. Also, they are attempting to reuse waste materials into actual resources, which is an highly important aspect of the sustainable lifestyle in which what IKEA is trying to achieve with their …show more content…

Bowell states that IKEA is establishing themselves “...as a leader in creating and running innovative sustainable places.” This means that IKEA is taking their job seriously. They want to be the ones to help and inspire their customers into following the methods of sustainability. The “People & Planet Positive Strategy” allows the customers individuals to learn about how they can make a change in their own lives by the implementation of products from the company. IKEA is in the process of adapting to the lifestyle of being environmentally friendly. It is necessary for them to become net-positive. Most appliance retailers do not maintain this type of

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