Housewife Stereotypes

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Since the production of newspapers, media has always reported in a manner that grabs the attention of their audience. Through tailoring stories, media has an influence on what people think, how they should act, and who they should be. Media has played a strong role in society through its ability to set an agenda for the public. Considering this, it is no surprise that the portrayal of females through television shows, radio, magazines, and advertisements was enough to brainwash women into satisfaction with the life of a housewife. Women were constantly being assured through magazines that “the kitchen was their realm and that loving food preparation for their families was the way to fulfillment.” Advertisements targeted women, depicting them in the …show more content…

Rather than simply suggesting specific characteristics of a housewife through advertisement and commercials, the viewers were able to see the housewife in action. For example, shows that were produced in the 1950’s and 1960’s like Leave it to Beaver and I Love Lucy enabled audiences to experience the shows and more easily assimilate what they saw. Conservative shows like these described traditional family values where the wife waited hand and foot on the husband, and the husband and wife together would teach morals to their children. Television was not just entertainment; it was a model for what was acceptable in society. In today’s society, the media still has a huge affect on people, especially women. Females are experiencing more body image issues at this time than any other generation, and we also have more access to media than ever before. It is no coincidence that being constantly exposed to images of "ideal" bodies on social media can cause a negative perception of one's body image. This could contribute to developing an eating disorder, feeling the necessity for plastic surgery, and the ongoing demand for

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