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American express research project
Research paper on american express
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Building a company from the ground up is no easy feat, but keeping it afloat through changing economic times is a task only a few businesses master. American Express Company, known similarly as AmEx/Amex, has been around since the mid-1850’s and continues to grow. With a global presence and financial products for just about everyone, AmEx continues to plow through the opposition, creating a path for everyone else to follow in.
American Express Company
American Express (AmEx) came into existence as an express mail business in Albany, NY during the 1850’s. Founded as a joint stock corporation by merging the express companies of Wells & Company, Livingston, Fargo & Company, and Wells, Butterfield & Company, AmEx set up its headquarters in the TriBeCa section of Manhattan where it enjoyed its monopoly on the movement of goods throughout New York. AmEx eventually moved their headquarters to 65 Broadway in Manhattan which was fast becoming the financial district in New York, a location that would not suit them for long due to their rapidly expanding size.
Not wanting to be known as a one-trick pony, AmEx first dipped its feet into the financial services pool during 1882 by introducing its money order business in attempt to rival that of the United States Post Office. Fueled by a frustrating trip to Europe where J.C. Fargo, president of AmEx at the time, could not obtain cash except in large cities, AmEx later introduced the traveler’s cheques in 1891 in denominations of $10, $20, $50, and $100. Ten years later, AmEx was selling more than $6 million annually in cheques.
When World War I erupted in Europe in 1914, it left over 150,000 Americans stranded and without access to cash since the banks refused to pay against an...
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..., but internally they were taking steps to avoid the economic issues looming on the horizon.
9/11 changed America forever, and it also changed AmEx. Even with the tragedy that unfolded, AmEx operations continued sans interruption. Employees pulled together to meet the needs of countless customers the world over who had nowhere else to turn. AmEx continued to be tested in the coming months following 9/11, but the entire organization pushed forward not only honoring the companies tradition to provide extraordinary customer service, but raising the bar even higher.
Every setback that AmEx has encountered throughout its 160 year history has allowed it to become even stronger. By constantly adapting to the ever-changing financial landscape while continuing to provide world-class services to its customers, AmEx continues to prove it is here for the long haul.
Encl. "World War I and the Economy." January 2001. Encyclopedia.com. Electoronic. 24 October 2013. .
Nelson, Sheila. Crisis at Home and Abroad: the Great Depression, World War II, and Beyond,
Grant, Peter. "The Giant J.P. Morgan and The Panic of 1907." The New York Daily News 20 Mar. 1998: 49 "J. P. Morgan". Dictionary of American Biography. New York: Charles Scribners and Sons, 1934. Vol. 7 "J. P. Morgan". International Directory of Company Histories. Chicago: St. James's Publishing, 1990. Vol. 2
The Bank of America, the second largest bank holding company in the United States by assets after JP Morgan Chase (Forbes, 2013) was originally founded in 1904 as the Bank of Italy. The Bank of America is now a multinational and financial services corporations with its headquarters located in Charlotte, North Carolina. In 1998 North Carolina National Bank started a series of acquisitions of several banks (including the Bank of America in 1998). The newly-merged bank took the name Bank of America and maintained its headquarters in Charlotte, North Carolina (Bank of America: Our Heritage, 2014). In the 2000s. Bank of America continued to expand with the acquisition of FleetBoston (2004), MBNA (2006), investment management company U.S. Trust (2007), mortgage company Countrywide (2008), and Merryl Lynch in 2009 (Gupta & Herman, 2012).
Another thing which American Airline is trying to do is to be the best. According to the newly established CEO, he said that it feels good to be the best and that is what the merge is trying to restore (Karp 1). American Airline is destined to be the airline of choice for all air travelers irrespective of whether they are on business trips or vacation holidays. However, using their wide established network, the new company is trying to target corporate clients, who travel often and account for a large portion of airline business.
Professor Geoff Hayes, “4 August 1914: Slithering Over the Brink, The Origins of the Great War,” Lecture delivered 31 October, 2011, HIST 191, University of Waterloo
1. Continental Airlines, like other companies in the airline industry, is a volatile organization. However, Continental has many strengths that have allowed it to prevail through tough times and avoid complete ruin. The CEO of Continental Airlines played an important role in reviving the company. His “Go Forward Plan” vocalized the strategy of the company and focused on every aspect of the organization. Continental has a well-defined target market, providing services to upper-class and business travelers. The company has also been able to operate in the face of adversity (such as 9/11) due to effective decision-making.
American Express has become one of the leaders in credit and debit card transactions of the financial world. As the most innovative company in the business, they were the first to develop a large-scale traveller’s check. Over the years the company became more of a financial company and with the advent of consumer credit and debit cards they became a major player in supplying this service to it's members. American Express produced a niche market of "card members" to fit the needs of various financial desires. American Express has had to diversify it's products and services over the years to stay competitive with Visa and Master Card, who still control over 75% of the market share. The "elite" consumer still carries an American Express card, and the services and extra benefits associated with "being a member" are still an attractive bonus to many users. With it's financial services, travel business, and it's new Internet business sites American Express continues to grow and even through the recent meltdown in the financial markets they have seemed to emerge as strong as ever and will remain competitive through the 21st century. Once appeared as a travel service company associated with entertainment expenses, and even had several celebrities appeared in their advertisement campaigns. However today it seems as though the company attempts to convey that their service provides an easy and rewarding spending experience.
The company was founded as Federal Express in 1971 by former U.S. Marine Frederick W. Smith in Memphis, Tennessee, and began operations in 1973. The name was chosen to symbolize a national marketplace, and help in obtaining government contracts. The company, the first cargo airline to use jet airplanes for its services, expanded greatly after the deregulation of the cargo airlines sector. Federal Express pioneered use of the spoke-hub distribution paradigm in air freight, which enabled it to become a world leader in its field. The company operates most of its US overnight freight through its Memphis hub; thus packages from one side of your town to another might find the fastest way via Memphis.
Known as the kingpin of wall street J.P Morgan was known for many ambitious endeavors. J.P Morgan became one of the richest and most powerful businessman in the world during his era. He was one of the most powerful bankers of his time who founded private banks and industrial partnerships in the late 1800s. He financed railroads, and helped establish many major corporations such as U.S Steel, International Harvester and General Electric. He was born in New England to a prominent family and his father was a banker and founder of Aetna Insurance company. He started to work for his father’s firm Duncan, Sherman & Co as a clerk. The Morgan’s started to grow their wealth through directing foreign investments into American businesses. Morgan started to take his fathers responsibilities after the Drexel Morgan merger. This extended the
American Express has been known as a commodity to most business travelers. In order to build its customer base, other consumers need to see the card as an indispensable convenience in their lives. American Express offers convenient methods to obtain account information, pay bills, find discounted products, and even make travel plans via the Internet. The Internet site offers these options, as well as other services, such as on- line help and assistance for small businesses. American Express realizes the need for many consumers to save time and money, but to still feel important and respected. The ingenuity and thought put into the services offered on the web site shows that American Express is genuinely concerned with the satisfaction of its customers.
American Express is a world wide travel related service company. American Express works with both consumers and business with their financial planning as well as offers numerous amounts of credit card products and travel assistance. They have many products and services that are used throughout the world by consumers and businesses. As American Express moves towards the future, like most credit card companies, they want to be competitive and responsive to the needs of the consumer.
In August of 1971, Smith started his venture by buying controlling interest in Arkansas Aviation Sales. While operating his new firm, Smith recognized the tremendous difficulty in getting packages delivered within one- to- two days. This dilemma motivated him to do the necessary research for resolving the current inefficient distribution system. Thus, the idea for Federal Express was born: a company that revolutionized global business practices and now defines speed and reliability1.
UPS was founded in 1907 as a messenger company in the United States and now
For the purpose of our paper, we will be discussing FedEx Corporation. Federal Express was originally founded in 1971 by Frederick W. Smith, a Yale University undergraduate. The idea for such a company came to Smith while writing a term paper. He saw the logistical challenges that many firms faced in terms of delivering urgent shipments. Therefore, his idea started a new industry, one in which time-sensitive shipments were accommodated to be delivered in a timely fashioned. His idea came to fruition after he first handly saw the challenges of getting packages deliver in a day or two. From here, Federal Express was up and running thus revolutionizing business practices to the point of becoming synonymous with speed and reliability.