Gym Shack Executive Summary

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Our business is about delivering a healthy snack package depending on the consumers choice.We give the consumers the choice of their snack,ranging from a wide variety of protein,vegan,zero calorie plant based snacks,however we are a new entity targeting the fitness industry and the objective is to open up a store in the gym and penetrate the fitness snack industry.As the founder I plan for my store to provide a customers/consumers with a store for gym snacks eg protein bars that are low calorie,vegan plant based product in addition we of the consumer eg if the consumer is trying to lose weight while gaining muscle the consumer should choose the low calorie protein package however if the customer is trying to gain weight and put on muscle the …show more content…

Goals/objectives:the goals and objectives for Gymer Snack Shack is to go world wide and expand into different markets while still satisfying consumer needs.As the founder I want Gymer Snack Shack to be a well recognised and highly respected brand and to achieve an impeccable reputation. Financial plan:Gymer Snack Shack looks to make a great profit if gym trends increase,our financial goals are to have the option of buying out any competitors that emerge in the future however to achieve these goals we need to acquire many customers and to maintain customer loyalty however to acquire more customers it will require Gymer Snack Shack to tap into untapped markets and produce new products which will be costly but however hold the possibility of becoming very

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