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What ethical dilemmas do you foresee for Google
Ethical issues for google
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to organizations across the globe, not to mention an extra $40 million in support for STEM education (science, technology, engineering, math) and fighting human trafficking and modern-day slavery. It is true that Google has contributed immensely to the development of America, but one must not remain sidetracked by the holistic effects, and should instead delve deeper into the true principles of Google in order to realize that the company is, on the contrary, run by “robber barons”. Recently, Google has posted about the principles that guide the company: “do what’s best for the user”, “provide the most relevant answers as quickly as possible”, “label advertisements clearly”, “be transparent”, and “loyalty, not lock-in” (Rosoff). During Larry Page and Sergey Brin’s time at Stanford together, they wrote an essay titled: The Anatomy of a Large-Scale Hypertextual Web Search Engine , in which they “[expected] that advertising funded research engines will be inherently biased towards the advertisers and away from the needs of the consumers” (Brin and Page). This completely contradicts Google’s first and second principles, “do what’s best for the user” and “provide the most relevant answers as quickly as possible”. The truth is, Google makes most of their income on adverstising and has acquired many companies in order to become a titan in that industry, and with Google’s unignorable control in the search market, it is to no surprise that the company has used its influence to be more biased towards things that would increase its wealth. Brin and Page are not the only ones with this mindset; it turns out that VP Marissa Mayer, former executive and key spokesperson for Google, has confessed during a Seattle Conference on Scalability that “... ... middle of paper ... ...e graph to contrast Gmail and Yahoo!’s email user was found to be surprisingly difficult and provided unrelated results: a link to “A List of Mergers and Acquisitions” on Wikipedia popped up as the second choice when typing in the key words “google vs yahoo email graph” into the search bar. When one searches for maps, Google presents Google Maps in 1 in 13 search results, while MapQuest and Yahoo! Maps seem nonexistent. Additionally, Youtube (which was acquired by Google in 2006) and Google Video enjoy higher ranks while Bing Video is 6th in line. Google’s market share over the search industry has increased rapidly over the last decade, but that doesn’t mean the results it provides are reliable. Google therefore is characterized by monopolistic traits because its increasing influence and control allows it to manipulate markets to further promote company popularity.
Carr, Nicholas. "Is Google Making Us Stupid." July/August 2008. The Alantic Magazine. 20 February 2012 .
...n argued that by Goggle’s agreement to collaborate with the Chinese government in censoring the Internet and in its advertisement market they are violating their “don’t be evil” motto (Intelligence2, 2008). Nevertheless I agree with Esther Dyson, Jim Harper, and Jeff Jarvis that while such actions have occurred Google seeks to improve the information of people throughout the world. Google is willingly to sacrifice its interests, in this case its reputation, for the over all good of the world upholding its don’t be evil motto.
Additionally, there are other online companies that compete against Google- including Facebook and Apple- thus placing it in a competitive market as opposed to a monopoly. In the Internet market, the barriers of entry are low, so it wouldn’t be very difficult for one to create their own search engine and essentially “compete” against Google. At once, Google was in its state of infancy, with competitors such as Microsoft and Yahoo, to which they eventually surpassed in terms of users. Google remains victor against its competitors by constantly changing and making updates to its products, thus attracting more consumers and making it unnecessary for the government to intervene. Google serves as the model for a “successful company” since it was born into a market in which there were two big competitors and it eventually surpassed them and bought out various Internet sites. If Google’s success was punished, other companies would be discouraged from growing and competing against other firms in this market since it will not be able to reach the success of Google without various anti-trust policy
The long term objective of Google was to ensure that everyone would have an access to the most valuable information in the world, at all places and at all times when one was looking for such information. This objective was limited by the restriction of the Chinese government on the anti-Chinese government information censoring. The short term objectives included: to satisfy the needs of users while competing favorably with other companies in the same industry, to increase the accessibility of information to all people in order to make people get informed a...
Written Case Analysis IBM Salient Case Facts at a Glance: John Akers became the CEO of IBM in 1985. By this time, IBM had registered a drop in earnings for the first time. This trend continued, creating various other problems till John Akers was forced to resign in 1993. IBM was perceived as a ruthless giant with tremendous growth.
Google Inc. a search engine created by Larry Page and Sergey Brin in 1998 a company that has become one of the fast growing companies focused on internet-related service and products. (Google, n.d.) Google is an innovated company that empowers their employees to think freely. A company that has shown many outsiders what innovation can accomplish creating ideas such as google glasses, google+ and android phones. Google’s constant innovation has made google a contender in the innovation arena. Even though on the smaller scale next to Apple, Google is not far behind in innovation as they continue to be competitors in tech innovation. As stated by Popelka (2013) “Google appears to be on the verge of taking over the tech innovation throne once held by Apple.” While the success of Google is at an all-time high .Google maintains it innovation image through its mission, ambition and continuance to build. These three innovation strategies have put google alongside the big wigs such as Apple and Microsoft. There constant push for success and innovations has lead Google into many innovation and adventures their innovation strategies have pushed them and given them a platform of success throughout many years. If it was the extreme efforts put forth by staff and ideas Google would not be the company it is today and they will continue to strive using their innovation strategies for success.
Google is the largest search engine across the globe, which has significantly transformed the use of the Internet as an information source. The influence of Google in Internet use as information source is evident in the fact that by June 2010, it accounted for more than 70 percent of total Internet searches in America. In addition to its success and profitability in the global market, Google is renowned as a highly ethical company as demonstrated in its corporate philosophy features. However, the firm’s behavior during the launch of its China-based search engine in 2006 generated huge skepticism from the United States government and several human rights organizations (Baker & Tang, p.2). Since the launch of Google’s Chinese search engine, the company complied with China’s censorship regulations by deciding to filter out terms that are considered politically sensitive. This decision attracted criticism from political leaders and human rights activists who accused Google of betraying its adopted ethical standards by ignoring the essence of freedom of expression and information access. As a result, Google faced a dilemma involving the clash between law and ethics. In the subsequent years, Google reacted to the dilemma by changing its rhetoric strategies in efforts to respond to the changing needs.
A factor in Google’s extreme success was the fact that they provided many more services than just a search engine. In fact, Google is used for translation services, email, and blog hosting, among various other things. With the amount of services provided, users input much of their personal information. The company had done an excellent job of storing and protecting their users personal information. This created a trust between the company and their customers, which plays a part in Google’s overall success. When Google.cn was launched, however, this trust between the company and its customers was threatened.
2009 was a negative period for the United States economy. A big recession hit the country, and the founders of Google were trying to make a plan in order to make to limit the damage caused by an economic decline. Brin and Page the two creators of the giant Google were shocked form the situation that was occurring. Their company was feeling the effect of the economic downturn. Google’s stock price dropped 51 percent. The two entrepreneurs were trying to figure out a way to keep the company from drowning. Google main problem was how to maintain the culture that made the company successful in the previous two years. Some consequences that the company had to face was eliminating products that
Interests: The image of Google in the media and among investors will be seriously damaged if it act antithetically to its philosophy of “Don’t’ be evil” It might affect negatively to the future prosperity of the company.
Google is known as being the world’s best company for pioneering the search engine revolution and providing internet users around the world the ability to search and find information with the click of a mouse. Google was founded by Larry Page and Sergey Brin. Brin and Page met in 1995 during a tour for students who were accepted into a PhD program at Stanford University (Rothaermel, 2015). The two found each other to be very obnoxious but spent a lot of time talking to each other and became inseparable friends. Page was working on a dissertation topic and realized that the number of quality of links to a website could be used as proxy for credibility of the website (Rothaermel, 2015). In the early 90’s there was no way to determine what sites
The strategy of Google seems to focus of innovation. Innovation providing superior user experience makes the user promote the application because the customer just love it. This gives rise to more usage, which in turn gives rise to more advertising revenues for Google. More and more products of Google are coming into the lifestyle of user and the strategy appears to completely dominate internet and eventually dominate desktop as well. All Google needs to do is to edit their motto related to categorization /classification of information.
Does a world-class search engine like google dumb us down? As argued by Nicholas Carr in his essay, Google
In Siva Vaidhyanathan’s The Googlization of Everything, the author discusses some of the concerns he has with society’s growing reliance on Google, not only as a search engine, but also a web provider, telephone service, GPS navigator, social media service, video streamer, document holder, photo saver, email provider, shopping center, commerce regulator, translator, online library, source of current events, or any of the other forms Google can take. The extent to which Google has spread its functions is immense and continues to grow by the day. If society continues to depend on Google as much as it does, it allows Google to become more powerful; that, in itself, should be slightly alarming. Google’s broad expansion has taken over the Internet in a relatively short amount of time, unlike anything our culture has seen before. This makes Google difficult to govern or control; not many people have grasped a proper understanding of how to even go about doing so.
Is Google Making Us Stupid? - Magazine - The Atlantic. (n.d.). The Atlantic — News and analysis on politics, business, culture, technology, national, international, and life – TheAtlantic.com. Retrieved April 21, 2012, from http://www.theatlantic.com/magazine/archive/2008/07/is-google-making-us-stupid/6868/