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Introduction of how society and social media have impacted body image
The effect of advertising on consumer behaviour
Women's portrayal in the media
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The media does indeed present great pressures upon people concerning bodily image. It seems as though all types of media in some form or another, especially toward women in particular. As seen in television, cinema, magazines, the internet and the advertisements thereof, women are covered in makeup and Photoshopped into a form that is unattainable and certainly entirely unhealthy to achieve. The benchmark of beauty is now completely categorized by slim waists, perfect white skin and thigh gaps, a standard that is taught from a young age to be upheld no matter the cost. The Barbie dolls and the Disney princesses teach young girls that men will only want someone with a perfect complexion and an hourglass figure. Men are also somewhat victimized …show more content…
by this; strong jawlines and big arms and muscles are associated with what is considered “manly” in today’s society. However, men, as a whole, are not nearly as affected by and pressured by media on the entire body image issue. The new idea of beauty in today’s culture is that of the “Western” woman, a woman with white skin, blonde hair, blue eyes, and the perfect breast size.
This woman is the ideal woman in the eyes of those in America. Many other cultures in the East and in Africa and various other places see beauty differently though. To them a beautiful woman is a fat woman. In their culture obesity is a sign of wealthiness, as she is obviously well-fed. In Mauritania in western Africa, marriageable girls are taken and force-fed to fatten them up and make them more desirable to potential husbands. This practice has been outlawed by their government and is seen as taboo by any of the more “modern” citizens. The force-feeding of Mauritania is in stark contrast to the self-starvation of …show more content…
America. The pressures of the media are causing women to be uncomfortable in their own bodies. Due to this, many women and girls have attempted to change their appearances by engaging in such bulimic practices as starvation or self-induced vomiting to attempt to lose weight. Others might undergo surgery to change their physical appearance. The effects of the aforementioned bulimic activities can be nigh disastrous on the body. Surgery isn’t much better, it can also cause a variety of negative effects on the body. Sadly, all of this unrest about appearance has led many into depression and has, undoubtedly, been the cause of suicide many times. So, the issue of body image is quite pressing and need not be ignored. The industries that are causing all of this are making an absolute fortune off of making young girls feel like starving themselves.
These corporations are businesses such as makeup companies or food industries. They make their profits off marketing their products to women and girls who think the product will make them look better somehow. Due to the unbreakable hand of the businesses, the process of ending body hatred will be a nearly impossible task.
Another less spoken-of reason behind this issue is pornography. Porn completely warps the brain of the people viewing it into thinking that the perfect woman is one with long blonde hair, white skin, big breasts, a slim waist and a large rear end. Porn hyper-sexualizes women to a point that men can barely look at a woman without viewing her in a sexual light, causing women to view themselves as only a body. Women are forced to notice first their appearance and adjust it to what they have been told is desirable.
A possible solution to the problem presented by all this is to force companies to use plus-sized models and people of color in their advertisements; people who don’t look like the standard of perfect. However, this solution is somewhat improbable, because these companies are just plain stubborn. They know that selling “perfect” bodies is profitable, so they continue to do
so. Another possible solution to the issue might be to restrict plastic surgery in such a way as to possibly prevent people from having access to it. Although such a thing would surely not be particularly effective as it only deals with a certain sect of the body image issue. No real method has proven effective in the battle against self-hatred. The only way to fix the problem is to end the perpetuation of the ideal Western body by the media, and that seems a nigh impossible, but entirely necessary task.
When we look into the mirror, we are constantly picking at our insecurities; our stomach, thighs, face, and our body figure. Society has hammered into our brains that there is only one right way of looking. Society disregards that there are many different shapes, sizes, and colors. Then society makes us believe that corporations can shove detrimental products to fix our imperfection. As a consequence, we blame media for putting all the negative ideas into women’s brain. It is not wrong to say that they are in part responsible, but we can’t make this issue go away until we talk about patriarchy. In the article Am I Thin Enough Yet? Hesse-Biber argues that women are constantly concerned about their looks and if they are categorized as “beautiful” by society. These ideas are encouraged by corporations that sell things for us to achieve “beautiful” but the idea is a result of patriarchy. Hesse-Biber suggests that if we want to get rid of these ideas we need to tackle patriarchy before placing all the blame on capitalism.
From the time girls are little, they are taught to be pretty. In Fat is Not A Fairy Tale by Jane Yolen, she explains how she has come to understand that all of the glamorous princesses that little girls look up to are all unrealistically thin, with beauty being their most important asset. She tells her point in a sarcastic and bitter way, showing how this anorexic beauty is not something to look up to and want to become someday. She wants to let the reader know that this romanticizing of skinniness is not a reality.
Media is a wide term that covers many information sources including, television, movies, advertisement, books, magazines, and the internet. It is from this wide variety of information that women receive cues about how they should look. The accepted body shape and has been an issue affecting the population probably since the invention of mirrors but the invention of mass media spread it even further. Advertisements have been a particularly potent media influence on women’s body image, which is the subjective idea of one's own physical appearance established by observation and by noting the reactions of others. In the case of media, it acts as a super peer that reflects the ideals of a whole society. Think of all the corsets, girdles, cosmetics, hair straighteners, hair curlers, weight gain pills, and diet pills that have been marketed over the years. The attack on the female form is a marketing technique for certain industries. According to Sharlene Nag...
...re does this leave us to deal with the problem? First, be aware of the fact that discrimination exists and attempt to deal with it when it comes up. Don't buy into the beauty myth that is so pervasive in this society and don't patronize organizations which continue to perpetuate this (Calvin Klein, the new ASUW safe sex posters and so on.). Demand clothing stores to stock more fat-sized clothes and criticize them for price increases for fat people.
In conclusion it is possible to see how the media promotes a physical and psychological disease among women through the usage of unrealistic body images as it urges them to change their bodies, buy “enhancing” products, and redefine their opinions. Such statements may appear to be ridiculous, but for young women who are seeking to perfect their body according to how the media portrays “good looks” it is the basis for corruption. Confidence, contentment and healthy living are the keys to a perfect and unique body image and no amount of money can advertise or sell as genuine a treatment as this.
In the article, “Fat Is a Feminist Issue” in They Say I Say, Susie Or Bach claims that women in America are viewing themselves as overweight, and they must have a feminist perspective rather than to blame others for their “failure… to control their weight, control their appetites and control their impulse: ( 449). She also explains her view on the obesity issue with women in the United States. Or Bach demonstrates that most women are seen as beautiful only if they are thin. She also points out that being obese and overeating is much more painful experience for women due to the society having high standards for women and their weight. She seems frustrated with this and explains that women fought to have equal. Women are established into a caretaker role due to the “only known genetic difference” between the sexes: females’ ability to give birth. Not only that woman gives birth and feed their infants, but they are expected to be pleasing, attractive and even sexy. Another part of not only to be attractive, but to fulfill her part as a mother and wife, a...
Sociocultural standards of feminine beauty are presented in almost all forms of popular media, revealing women with images that portray for what is considered to be the "ideal body." Such beauty standards for most women are completely unattainable; what is seen on TV Is another story, majority of models are considered to be well below what is known as a healthy weight. Media conveys a practical message using models that are not considered to be healthy and stating that in order for a woman to be considered beautiful, she must be unhealthy, or “thin.” The mindset in today’s society for many women is that you need to be thin, which is all too predominant and for females it makes it more difficult to achieve any level of serenity of their physical appearance. In the American culture, the “ideal body” for a female is represented very negatively, as it has dramatically changed. The number of people who are thin is starting to be the minority, while the people who are overweight/obese is going to other way and is the majority. Andre Dubus, the author of the short story "The Fat Girl," demonstrates each of these traditional behaviors towards the overweight main character, Louise.
Today in modern society, we are driven by social forces. The media plays such a pivotal role in what we buy, eat, wear, etc. that we are conditioning ourselves to fit the mold for the “perfect” or “ideal” body type. This social construct has been a pressing issue for many years regarding the negative effects it has had on the female physique, but not as much has been said on behalf of men. What negative effects do the media have on male body image? When confronted with appearance based advertisements, men are more likely to experience both physical insecurities and emotional issues related to body image. This paper will address these facets of the media’s negative
Beauty is in the eye of the beholder. In our society today, people would rather see what celebrities are up to than what is going on with our health plan. Watching the news makes us aware of the latest trend, new gadget, who’s in rehab, or who has an eating disorder. In the eyes of society, women like Eva Longoria, Kim Kardashian, and Megan Fox are the epitome of perfection. What girl wouldn’t want to look like them? Unfortunately, this includes most of the girls in the US. Through TV shows, commercials, magazines or any form of advertising, the media enforces a certain body type which women emulate. The media has created a puissant social system where everyone must obtain a thin waist and large breasts. As a society, we are so image obsessed with the approval of being thin and disapproval of being overweight, that it is affecting the health of most women. Women much rather try to fit the social acceptance of being thin by focusing on unrealistic body images which causes them to have lower self esteem and are more likely to fall prey to eating disorders, The media has a dangerous influence on the women’s health in the United States.
Many people might think they aren't influenced by the media, but in actuality they are. Andersen in Thinking About Women writes “Each of us sees thousands of advertisements per day. Advertisements not only sell the products we use, but they also convey images of how we are to define ourselves, our relationships, and our needs”(57). Every time we turn the television on, we can expect roughly twenty minutes of an hour show to be commercials. These commercials are normally aimed at women and how to become young again. Aging in society for women is seen as a failure and according to media influence, if your age is showing then your careless of your self-image. So in return women will spend money on beauty products sworn to work, but never do. The perfect woman is unattainable because we come from different nationalities and because of these differences, women will never be able to copy-cat their idol making their self-esteem drop. With the media continuance to say women need to look a certain way, there will be more and more women trying to obtain the perfect body-image.
In this age, media is more pervasive than ever, with people constantly processing some form of entertainment, advertisement or information. In each of these outlets there exists an idealized standard of beauty, statistically shown to effect the consumer’s reflection of themselves. The common portrayal of women’s bodies in the media has shown to have a negative impact on women and girls. As the audience sees these images, an expectation is made of what is normal. This norm does not correspond to the realistic average of the audience. Failing to achieve this isolates the individual, and is particularly psychologically harmful to women. Though men are also shown to also be effected negatively by low self-esteem from the media, there remains a gap as the value of appearance is seen of greater significance to women, with a booming cosmetic industry, majority of the fashion world, and the marketing of diet products and programs specifically targeting women.
...m, corporations will do anything to make a buck, including forcing women and girls to suffer health problems, low self-esteem, depression, and the adoption of subservient roles in society. Socialism would lay the basis for women's liberation. Advertising would no longer suffocate and distort women's sense of self-worth. A society based on equality and mutual respect would finally eliminate the second-class status women have held for thousands of years (Moore). If a women can't be happy with her body than she is not able to teach her children that their bodies are beautiful. Children are taught that fat is unlikable. They assume that all fat people eat all the time, are dirty, lazy, stupid, cheaters, and other negative images. Advertisers need to take into consideration the changing roles and sizes of women in society. Society is starting to accept other cultures, religions, and races, but they still don't accept people that don't have fit the “normal” body size. Beauty is in the eye of the beholder, but if advertisements helped reinforce the many different definitions of beauty it would decrease the number of women who have poor body image, low-self esteem, and health problems.
The ideal image that the media has created is to be exceptionally thin and tall. This is what the media considers to be beautiful. This ideal image can be seen on a daily basis just about everywhere on advertisements, which promote this unattainable image constantly. Research has proven that women tend to feel more insecure about themselves when they look at a magazine or television, which makes them feel self conscious(Mackler 25). The irony in this is that not even the women in the advertisements are as flawless as they appear to be. In order for a woman to appear in the mass media her image must be enhanced in several ways. A women is often airbrushed to conceal their actual skin but it does not end there. Through various computerized programs a woman's actual features are distorted until a false unrealistic image is reached.
...y standards, further resulting in negative impacts on their self-esteem and confidence. Furthermore, this limited perspective of beauty causes women to be blinded and not realize that there is not one specific look of beautiful, but many. In a sense, women are taught to think that beautiful is being thin, having silky hair, toned legs, big breast, blemish and acne-free skin, and so on. However, in order to reach these beauty standards set by society, a woman can overwork her body in order to lose weight by dieting, or not eating to be “thin”, which also puts her health at risk and acts as an additional issue. Women who fail to reach these beauty standards set by society, may feel as though it is their fault and end up feeling even more insecure and bad about their body image, when in fact, the beauty standards were unrealistic and unattainable from the beginning.
Everyone care about beauty and media comes in the way to for its interest by using body image as a tool which only exists in people’s mind. It is unbelievable that how media is blamed for its actions. In the article, “How the Media Keeps Us Hung Up on Body Image” by Shari Graydon, the author claims that women are suffering from unhealthy and harmful disorders due to media influence. As strength, Graydon raises the attention of the readers by giving information on how media is affecting women through the usage of celebrities, professionals and researches’ data. However, Graydon’s argument unpersuasive because the author uses radical evidences to manipulate the readers, also blames only to the media regardless of other factors and the solutions to protect the people against the media are ineffective.