Explain the importance of business planning to the survival and growth

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Explain the importance of business planning to the survival and growth

of organisations.

A business plan should always for a business start up, the use of the

business plan should not stop there, and businesses should be planning

constantly in order to run their business effectively and efficiently.

Businesses have to think about how they are going to plan for survival

or growth, therefore they need to do business planning, to help the

business survive and to grow. Business planning means the stages the

business would need to build up the business. Business planning is a

written document which is used by various many types of people such as

financial advisors such as banks, etc, it shows that the business has

taken the time and discipline to think about where the business is and

where the business wants to go. This is called a Business Plan.

Business planning is essentially about taking a more in depth approach

to thinking strategically about the future of the business whilst

taking the businesses present situation into account, when planning

Businesses think about two basic goals, it would be the description of

the over view of the business idea and provide financial data, to show

that the business is making good money for future developments, this

record can be used in future to show financial institutions for

example: if the business needs money for a new project in order to

grow the business and goes to a bank for some finance, it means if the

business can show that the business is doing well then the business

will be eligible for this finance, it essentially allows the business

to asses the businesses current situation so that they can plan for

the future or make predictions as to what might happen, etc.

Many Businesses invest in the time and energy into business planning

for example by planning for a business it can save a lot of money.

Should plans go wrong, where if it were planned business would have a

back up plan to correct this situation, it automatically saves money

and time. The most common reason is to obtain financial support from

lenders to operate or expand the business for example in other cases

where a business might be experiencing trading difficulties, business

planning is a well process for any business undergoing significant

changes for example if company wants to develop new products, new

mark...

... middle of paper ...

...prepared, the profit and

loss and cash flow forecasts, These 2 documents help the business

significantly and help the business to make decisions in order to grow

and to survive. If the business needs to borrow money, and as a result

will have a debt to service, the Profit and Loss forecast will show

whether the business can afford to do this. If, as with the majority

of start-ups, the business will run at a loss for a period of time,

the P&L forecast will also indicate how long this is likely to be

(based upon achieving the stated sales expectations) and at what point

in its development the business will breakeven. Having drawn this up,

if a P&L forecast shows that the new business is not likely to

breakeven until month 20,

Then at least the business will be in informed of there position and

will judge the risk of committing the business life’s savings to the

venture.

Having prepared a business plan, which includes customer and market

research, a sales forecast, a promotional strategy, a breakeven

analysis and budgets and financial forecasts, there should then be

indications as to how viable the business will be, and the likely

returns on any investment made.

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