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Evolution of wearable technology
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Wearable technology is a new form of innovation in the technological world that is expected to transform the ways in which people have been accessing technology. It represents evolution of a finer way to use technology that is more comfortable and convenient for the consumer. It is also expected to reduce the time needed by people to access the technology. However, the success of any major innovation is subjected to several challenges and the author correctly identifies them in the case of wearable technology also. These two challenges are Bluedouche principle and Trucker Hat principle.
As per the Bluedouche principle, wearing a technological device would also be sending social message to the people and this can hinder the growth and usage of wearable devices. The author cites the case of hindered growth of earpieces as wearing earpieces all day used to send a lame message to the society. Wearing these devices all day can end up in sending messages that the user does not want to send. For example, if a salesperson wears earpieces all day, it may give the impression that the person is too occupied in his or her work that he or she does not have time for personal enjoyment. It may also give the idea that the person is trying to show off and is acting lame. The similar concept is applicable with wearable technology also. If a person is wearing a particular device every time, that can also impact the social image of the person. I agree with the author on this limitation and it is important the mindset of the people changes to accept the all-time use of wearable devices. It is not feasible for the person to take off the device when not in use and plug it again as that would be time consuming and can also make the process of using weara...
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... device makes them think several times before making the buying decision. Moreover, the design of the product can also have an impact on the growth of wearable technology since people would buy it only if they find it trendy and aesthetic. With Google Glass, for example, consumers did not like its look as they felt that it made them look nerdy and they want something which looks cool and would add to their personality. The design of the device should be appealing enough to draw consumer attention so that they are interested in buying the product. Another limitation is that consumers would have to take off the wearable devices when visiting certain places where activities such as taking of photos, videos, etc. are prohibited. Consumers may find it tedious to take off and put back the device as they visit certain places and they may be less induced to buy the device.
Furthermore, Under Armour’s goal is to expand their wearable watches and bracelets into built-in sensors that go into the clothing they create. This product will allow consumers to be accessory free and still will be able to track their activity levels. This innovative idea will surely bring in consumers, and provide Under Armour with the push they need to directly compete
In today's world, technology is constantly changing from a new paperclip to an improvement in hospital machinery. Technology lets people improve the way they live so that they can preserve their own personal energy and focus on the really important factors in life. Some people focus their energy on making new innovations to improve transportation and the health of people that may save lives and some people focus on making new designs of packaging CDS. Technology is significant in everyone's life because it rapidly changes what is in the market. But, some new innovations of technology are ridiculous because they serve no purpose in helping mankind.
In the article “Retreat into the I World” by Andrew Sullivan, he explains and analyzes the impact of technology on society. According to Sullivan, technology is narrowing people’s minds. They author talks about “I Pod people” and that relates to the narrowing of the mind because these people are all consumed by the music in their ears and not on the people or things around them. The author also expresses how he himself is one of these “I Pod people”. Sullivan used an example of when he went on a trip and forgot his I Pod. He realized that it was strange not having the device and he was actually was noticing the things around him such as the noises from and car, nature, and the people around him. Sullivan also explains in this article that the technology is spreading.
Sensory life, meaning to enjoy the world and what is has to offer rather than being plugged in and isolated. The author uses pathos to help prove this point. By trying to relate to the readers and their surroundings. The rhetorical device logos is also used as well within the article because the author gives many examples that are for the claim against headphones. The author mentions how people use headphones to block out other sounds and to just be indulged in what they are listening to themselves. The purpose of the headphones is to prevent all the background noise, however, the point the author is trying to prove is that people should be well aware of their surroundings and not get so caught up in what they are just focused on. Heffernan, gives two very good examples that help support her point. She talks about how Nathaniel Baldwin grew so frustrated that he could not hear his sermons over the crowds that he designed his own amplifier, added a band then later became his own set of headphones. Even back in the day there were so many distractions and interruptions that people could not focus, therefore, leading to these headphones. Another point she makes is when she referred to the University of Western Ontario, and their studies on the middle-class men that are now using headphones, meanwhile blocking out their families. Each of these examples bring evidence to her claim and the point
Since the Apple Watch is not a necessity and relatively expensive for even its lower end models, the economic environment could certainly negatively impact Watch sales in present and future markets. One thing Apple has on its side with the release of the Watch, is “the constant thrill that will make the Apple Watch compelling” (Elgan, 2015). To reach another market segment, Apple has succeeded in marketing the Watch as a fashion piece that caters to the “makers that are high achievers who eat, dress, and live well” (Kotler & Keller, 2012, p. 79).
As technology progressives, the health and happiness of people are not causing a paradox. The quality of life has declined rathered than increase, since the technological advances from the past 100 years. (Weiten, pg.2, 2013) I would change the extreme desire to have a phone in my hands at all times. It makes me feel uncomfortable standing in line when everyone’s head is down to their phones. Even driving through campus, everyone that is walking has their eye’s locked on their phones. Do not get me wrong, I love my iPhone, but it is becoming an obsession that everyone is accepting as a norm.
Wearable art dated firstly in 1987 at the show called “The World of WearableArt”, (History of world…, n.d., npg). Up to now, it has been about three decades since the first show of wearable art was held by a sculptor, Suzie Moncrieff in Nelson which is a rural city of southern New Zealand, in hope of creating a new form of art gallery performance, (History of world…, n.d., npg). The show has attracted hundr...
Wearable computing is the next step to the computer revolutionary world. At MIThril lab, they are working on a wearable computer. Like a sleeveless winter coat or a sweater, they are working toward they goal. With the complicated project, they don’t know the finishing line yet. But with every step the MIThril team takes, they freely document and post on the web for worldwide access. The name MIThril derives from the fictional classic The Hobbit and Lord of the Ring by J.R.R. Tolkien. As comfortable and unnoticeable as the Dwarves’ ring-mail tunic, MIThril’s team promises our gifted society the future clothes of electronic.
The year is 2014, the markets are changing constantly, and they always have to meet the needs of new consumers as well as old consumers. Mobile telephones have been in the retail and wholesale business for quite some time, and are only evolving from here on out. There are things that these cell phones can bring us that are major benefits in our everyday lives. Cell phones bring us maps, radios, address books, and even flashlights now. Cell phones have taken shape from a huge portable device to a more convenient thin device that can fit in your pocket. With time in any consumer market, the consumer adapts to the technology that makes their life easier. The constant innovation of cell phones has led us to smart phones, and these smart phones are capable of putting certain businesses out of the market. Businesses that engineered PDAs in the past were met with challenges because smart phones are able to match their productivity. Land lines have become useless since everyone can afford a mobile device now. Listening to music has also switched from a traditional CD Player/MP3 Player to an everyday smart phone.
All throughout the past year, the appearance of said product wearable is everything that Nora says in his book. The importance of self-tracking mode and online sharing. She speaks a can of why and how people want to share these data. With wearable you don’t even have to care about how to share this data or understand it, it does it for you. Objects of daily log and become communicators. New uses accelerate the creation of new intelligent products. The connected objects must seduce their audience to enter the applications. But now we see a real enthusiasm around this trend. These objects are connected modernize, develop and communicate with each other so as to offer an overall view of the user’s life.
Consumers normally buy the smartwatch to use it for their own private purposes. Customers influence the sales and marketing because of their changing preferences and ability to buy the product. What customers like or can afford one week might be what they dislike or find too expensive in another week. Therefore, the sales and marketing department of Samsung has to carefully follow the trend of consumers’ willingness and ability of buying the watch and has to advertise and sell the watch to the correct category of consumers at the correct price level. For example, if customers have the money and willingness to buy the S3 Classic, Samsung should then make more effort in marketing the smartwatch then at that time as sales will most likely be higher. This example shows that customers are a significant factor in the microenvironment that heavily influences the sales and marketing of the
A watch is a timepiece worn on one’s wrist fastened by a strap or band. They are a common item of purchase for men, women and children. I noticed that there are fewer people wearing watches; most if not all rely on electronic devices for the time, such as mobile phones and tablets. Personally, I feel bare without a watch. My wrist is aware of the absent weight. “For everyone who falls in love with a watch, a watch is the one item that goes everywhere with you, so that even in that lonely motel room on a business trip, or sitting as I am right now stranded in an airport, you can look at your watch and feel a sense of comfort. A watch is your best mechanical friend, wherever you go.” (Stone, 2006)
Just like the individuals who comprise the human race, these curious creatures come in all shapes and sizes, each with its own beauty. My watch, an example of those delicate timepieces fastened with a band of gold or silver, resembles a bracelet. Yet, there are watches with thicker straps; some with leather, plastic, and even bands of bulky cloth; watches with bold heavy-set numerals; timepieces with only dots or diamond-shaped accents to represent the twelve hours; as well as the contemporary digital watch. Despite the endless assortment of watches, each serves the very same purpose: creating a framework in which those who ride the roller coaster of modernized life must run th...
Technology has make our life more productive in many different ways. One of the greatest invention is Apple’s products. It leads an evolution of tablet devices. IPad or IPhone can act as a textbook, laptop, navigation, camera, notebook, gaming devices and more. It combines all the other devices into one which allows to manage our time effectively. “This is not a simple proposition, since our devices have become more closely coupled to our sense of our bodies and increasingly feel like extension of our minds” said Sherry Turkle. They are becoming part of ourselves. Perhaps some people are saying technology causes laziness because we are relying more on a devices instead of doing stuff by our self, but technology are intended to make our lives easier. We are still doing the same thing but in a more effectively way. Human race are moving on, we cannot stay in an era where people are still using paper map to find out the way, sending letter through the post office. If there is a natural selection in Human Evolution, there is also can be a natural selection in human’s behaviors, inefficient behaviors are being eliminating.
Today there are many technological advancement to enhance our daily activities, whether it be as simple as an Ipod for entertainment purposes or as vital as an artificial heart for the survival of a human live, science and technology is the reason for its existence.