Essay On The New Labour Party

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In 1997, Tony Blair of the labour party won the United Kingdom’s general election on the ideology, goals and a party manifesto of a ‘new labour’, a revision, an update and a reform of the old labour party, bringing new radical politics to the 20th century - although some believe that labour only won the election due to the British publics increasing hate for Thatcher and the conservatives. The term new labour was a reflection on how the labour party was trying to reform itself and depart from the ideas of ‘old labour’ that had failed to win an election since 1974 and take on new ideas and politics that seemed radical, new and progressive and that would regain trust from the British voters. ‘New labour, new for Britain’ was the slogan that first appeared on the party’s manifesto in 1996 and soon became the party’s main slogan for the campaign of the 1997 elections. But how exactly was new labour new? New labour was trying to become more progressive with its politics that reformed all of the key policy domains that the government were interested in. By attempting to reform the party’s manifesto as well as clause IV, new labour attempted to become a new party that could progress British politics rather than rely on traditional politics of old labour. New labour wanted to modernise the party’s by perusing their traditional goals which include job support, economic growth, investments in public services, welfare and redistribution but they also wanted new progressive politics that catered to the minority groups in terms of social justice, for example civil partnerships (King,2002). However, some argue that new labour was not particularly ‘new’ and instead that Blair’s government had betrayed the traditions of the labour party and inst...

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...y more appealing by removing themselves from the criticisms that both the conservatives and liberals had and making labour appear as a new, different way in which politics should by heading. This may also be true by appearing to be the most progressive party. By promoting themselves a party of progress and change, labour would have appealed to the electorate who were uninterested in the same promises by traditional parties and convince more non voters to vote for a party that promotes radical and progressive changes. It is argued by the majority of critics that ‘new’ labour wasn’t as especially new as they made themselves seem, instead they took from a variety of past and present governments different ideals, goals and politics and combining them all to make a ‘new’ progressive party that would appeal to the masses that wanted a new radical change in politics.

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