Essay On Target Corporation

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Company’s Vision, Values, and Culture Target Corporation is a retail company, which has its headquarters in Minneapolis, Minnesota. It was founded in 1902 by George Dayton. The major reason for choosing the Target Corporation is that the company is widely known for the fulfillment of its corporate social responsibilities towards all stakeholders (Mission & values, 2014). In addition to this, the company is responsible for the fulfilment of its ethical and corporate responsibility. The company has proper vision and mission statements to meet the ultimate goal (Mission & values, 2014). The vision of Target Corporation is to provide the best and superior quality products and services to customers. The company has provided the proper description of its mission and vision statements in its website. In addition to this, the vision statement of the organization focuses on continuous invention and innovation. This helps the organization in providing unique and innovative products to customers (Mission & values, 2014). Besides, continuous improvement in products and services of Target Corporation helps the organization in gaining competitive advantage. Moreover, the vision statement of Target Corporation focuses on fulfilling the needs and expectations of customers ((Mission & values, 2014). Also, the organization focuses on providing high quality products and services at a reasonable price. Several positive beliefs and value are followed by the employees of Target Corporation. Also, Target Corporation focuses on building strong relations with suppliers. Besides, the company prepares several reports on the yearly basis. These reports describe the vision, culture, corporate responsibilities, ethical responsibilities, values, etc. of the ... ... middle of paper ... ... that help in providing the most effective and efficient services to the customers. In addition to this, the organization identifies the demands of the customers and makes a proper analysis on their demands. Also, the organization has tried to solve various complaints of customers in the best possible manner. On the other hand, it is necessary for the organization to bring necessary changes in its marketing and advertisement strategies. Marketing and advertisement strategies, used by the organization, are not more effectual as compared to its competitors. Hence, it is necessary that the organization should take effective steps in order to bring necessary changes in its marketing and advertisement strategies and grab the huge market share. The organization should adopt those market strategies that help in providing the information to the large group of customers.

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