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Product pricing and strategies
Elasticity of supply and demand
Economics core concepts
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Recommended: Product pricing and strategies
Explain how elasticity and inelasticity work. How does this help make sense of basic supply and demand?
When we see economic terms and theories they can seem a bit overwhelming or complicated, but often they are just a scientific or mathmetical way to explain things in the world around us that most of us take for granted or chalk up to common sense.
As an example elasticity or inelasticity are the economic terms used to describe how supply and demand change with price change for different products.
If the demand or supply of a product in the marketplace is effected by a price change in a significant way it is said to be elastic. If the price change effects little change on the supply or demand of the product it is said to be inelastic.
Economist use a formula of the percentage change in demand divided by the percentage change in price. If this number is greater than one than the item is said to be elastic. If it less than 1 it is said to be inelastic. Elastic goods are therefore really responsive to price change and inelastic items show little response to the change of price in the market. Sound complicated? It is not when you look at it in real life terms and can relate it to what you se in the market around you daily. Here is where we can see it apply easily to the basics of supply and demand.
How elastic or inelastic an good is depends often in how esential it is to the consumers. Items that are seen as more essential to the buyer are more inelastic where as items that more inessential or a luxury, or have more alternatives in the face of an increase will be more elastic. Other factors in addition to the necessity of the product that can effect the elasticity or inelascity of an item to an individual is the percentag...
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...may be some health care choices. The increase in life saving techniques, medicines and operations will not see a change in demand as they are needed for life and therefore paid. But health care options that are less life preserving can become more elastic with price increases as other alternatives can be sought or they can be done without.
The other thing that relates with supply and demand with elasticity and inelasticity is that the inelasticity of an item will often create markets for alternatives and the ability for the market to expand or collapse because of the changes brought about with pricing.
So price elasticitiy is just how demand is effected by price change, the more the change the higher elaticity the item has. Inelastic being that demand is not effected by price change. It is a simple forumla and easily helps us understand supply and demand more.
Alfred A Knopf, of New York publishing house fame, once stated “An economist is a man who states the obvious in terms of the incomprehensible”. For being someone who is just learning the basics of economics, this elucidation speaks volumes to this branch of the social sciences. From my basic understanding, economics is the study of scare resources that determine the supply, demand, and consumption for a said good. Wherein the simplification of multifaceted issues is used to make predictions that can be used to serve a society’s needs. Although this may seem like a simple concept, Knopf’s comment illustrates the complexity and involvedness of economics within a given society. Ultimately, from this definition, economics is a tool that aims to
Seldom do individuals realize the significance of acquiring a proper understanding of economics as a whole, let alone any subfields that branch off of it. Every aspect of economics is relative to another within itself, much like the roots of a tree are relative to the leaves or fruit that it bears. Attempting to distinguish between micro and macroeconomics in terms of significance to the real world is unavailing. Having a formal comprehension of this science begins with the principles and theor...
Inelastic demand means that an increase or decrease in price will not significantly affect demand for the product. In spite of the rising prices for the Blue Jays tickets, fans were expected to turn out in large numbers. This inelastic demand for the tickets can be attributed in large part of the fact that their teams plays so well in 1998, and another factor is that the Blue Jays fan could never stay away from their team. Another inelastic demand for the Blue Jays tickets is that there is no other locally substitute team.
Price Elasticity is the measure in responsiveness of consumers to changes in the price of a product or service. The evaluation and consideration of this measure is a useful tool in firms making decisions about pricing and production, and in governments making decisions about revenue and regulation. “Price Elasticity is impacted by measurable factors that allow managers to understand demand and pricing for their product or service; including the availability of substitutes, the consumer budgets for the product or service, and the time period for demand adjustments.” The proper consideration of Price Elasticity allows managers to set pricing such that the effect on Total Revenue is predictable and adjustments to production are timely. The concept of Price Elasticity is employed in the management of commercial firms and government.
To the consumer purchasing a can of common table salt, it is small expense with limited consumption. The demand will not increase much with increase in income. If price of salt decreased the quantity demanded would not drastically increase as a person can only consume only so much salt. This suggests inelastic demand.
When demand is elastic as with Coca Cola products price changes affect total revenue. When the price increases revenue decreases and when the price decreases revenue increases. For Coca Cola if they notice a decrease in revenue they would offer products at a discount to increase revenue. They do this quite often with sales such buy 2 20 oz. bottles for $3 instead of the normal $1.89 each price
Let begin with the definition of economics, the branch of knowledge concerned with the production, consumption, and transfer of wealth. Basically finding ways to build money with the use of production and consumption. The article that was selected was writing from the book by Robert Frank, “The Economic Naturalist: In Search of Explanations for Everyday Enigmas”, the article discuss how Robert Frank elaborate on the economic naturalist as he taught economics at Cornell university for some years. The different principles were explained through everyday economic enigmas. The author of our article had found some connectors to Robert Frank, when he states the meaning of naturalist. Mr. John Siegfried stated “McCloskey’s reference was to someone
For commodity goods, consumers are more inelastic to price changes. As commodities are at affordable price, the price differences are rather small. Therefore, lowest price is not a main concern for most consumers.
Price elasticity is defined in our text as the change in relationship between a change in the quantity demanded and price. When price elasticity is greater than 1, it’s considered “somewhat elastic” so that when the price increases the revenue decreases. This is due to the quantity being changed so significantly it results in a lost in revenue. In a short period of time, this elasticity may not be detrimental but a wide market change could drive away customers and hurt the company. Cross price elasticity is a measure of changes in quantity demands. This determines the affects the demand for a product in relation to its substitutes. The elasticity for the cross price is at 0.68. The cross price represents the effects of the quantity demanded of one good to a change in price of another good. This elasticity is positive, as its substitutes price rise the
For examples: there are two segments of market students and alumni. These two groups have different elasticities of demand if the price increases the students are less likely to purchase a product then alumni so the firm charges different prices to each group or the company maximize their profits on each groups
Applying Economic Concepts To My Life The concepts of economics have been a daily part of my life. The concepts apply to my poor choices, when I make food, and when I have to make decisions. Many of these concepts apply to my life in many ways. Five economic concepts that apply to my life are opportunity cost, shortage and surplus, rational self-interest, substitution, and income.
Price is what a buyer must give up to obtain a product. It is often the most flexible of the four marketing mix element that the price is the quickest element to change. A marketer can raise or lower prices more frequently and easily than they can change other marketing mix
That is, it is sensitive to price change, and also to the quantity demanded. This means that if many people are consuming a good, the demand is greater than if less people are consuming the good. To further clarify, take the example of attending college. In an environment where most of an individual's peers are going to attend college, the individual will see college as the right thing to do, and also attend college to be like his peers. However, in an environment where most of an individual's peers are not going to attend college, the individual will have a decreased demand for college, and is unlikely to attend.
This cause the demand curve to shift these factors are important, as well as, policy makers are interested in economics factors that affect the demand shift to the right as well. Other factors are individual income, the level of out of pocket spending, and the availability to purchase medical insurance and the demand for physicians this cause the curves to shift the right. On the other hand, physicians also, act as advisors to their patients can enhance the providing services. They are another
As a new field to human being, economics has many definitions and vary from person to person (Gene Callahan, 2004); however, according to Lionel Robbins (1932), the most accepted definition is Alfred Marshall (1890)’s-economics is a study of human’s ordinary business. Economics can be seen as a social science, which concern how to determine the distribution and production of goods and services (John Mill, 1844). Moreover, in 1932, Lionel Robbins given his definition to economics, economics is a study of the relationship between