Drill-Bit Manufacturing company, Inc. wants to license its product out to Mexico. Dill-Bit should take certain steps to protect its IPR. Within the Mexico licensing agreement, Drill- Bit manufacturing should lay out what its expectations are and how they should be met.
Drill-Bits success largely depends on the quality of its products. This has been apparent in both the home market and over seas. Its German manufacturer has kept the same standards as in the U.S. which has lead to a licensing agreement that has been completely satisfactory. Drill-Bit must emphasis the importance of this matter in the licensing agreement with Mexico. One problem that can arise is if the Mexican manufacturer does not comply with the integrity of the manufacturing process to maintain quality. This will lead to a gray market. This might happen if the Mexican manufacturer is not able to charge the same premium as in the home market. Since the U.S. licensor might have established such a good reputation of quality in the U.S. market it is able to command a substantial premium for its product there. In the licensing agreement with Mexico Drill-Bit’s should therefore make a provision that if its drill bits are not to standard, it will revoke its licensing agreement with Mexico.
Drill-Bits should also concern itself with protecting the company’s intellectual property/know-how. This could be done by Drill-Bit (licensor) if they demand that the licensee’s employees enter into a confidentiality and non-exploitation agreement in which the licensor could enforce in the event of a breach or threatened breach. Protecting the company’s intellectual property is crucial for the success of any business. One other thing that should be mentioned in the licensing agreement is what will happen if the licensee makes any improvements to the licensed product. Who will have control of the new technology?
Payment by the licensee is crucial to the business. It was noted in the facts that temporary shortages of hard currency and exchange controls have lead to delayed payments. Drill-Bit should try to control these risk. Drill-Bit should also concern itself with other currency risk. The two main currency risks are fluctuation risk, and inconvertibility risk. One way that Drill-bit could help control these risk is to include in the licensing agreement that the licensee will pay lump-sum, hard currency payments as soon as possible. Another possibility is to build currency adjustments mechanisms into contractual payment terms through profit margin preservation provisions or unitary index adjustment factors as stated on page 555.
A price skimming strategy is recommended for Genicone for Brazilian market to minimize the payback time investment and to thwart other foreign players from entering the market. Market entry mode for Genicon should be licensing or joint venture rather than exporting. This is because licensing and joint venture provides much more control of the operations which is essential in healthcare equipment industry. A global product strategy should be adopted because international standards are similar for surgical instruments. Marketing strategy should be sales promotion for Genicon because this industry is characterized by push-factors of distribution channel, rather than pull-factors of demand. It is anticipated that Genicon will be able to capture a significant market share in a short period of time by following above mentioned strategies and tactics.
The U.S. industries have been outsourcing manufacturing for several decades now. U.S. companies thought they were reducing costs by outsourcing development, manufacturing, and process-engineering abilities. Consequently, U.S. corporations’ knowledge, skilled workers, and supply chain, which are the necessities to producing advanced products, have vanished. For example, almost all notebook computers, cell phones, and handheld devices, which were once created in the U.S., are now designed in Asia. When a major U.S. company outsource, it pressures their rivals to do the same thing. They also lose the expertise of process engineering, which would interact with manufacturing on a daily basis. Minor companies and skilled workers go to where the jobs and knowledge networks are no matter where they are geographically in the world. This decline of trade in the U.S. has caused a negative chain reaction to their suppliers of sophisticated materials, tools, production equipment, and components. U.S. industries do not have a way of coming up with new ideas for the next generation of high-tech products...
This case about Ted Dorman, an American, who started business in Mexico, shows couple of mistakes, which can be done by starting business in different culture.
(Teens Kindness and Cruelty on Social Network Sites) Peers who are aware of the behavior, is not helping in the situation because they are in fear by bullies. It is wrong to know about cyberbullying incidents and not help out, especially for someone who is afraid to speak up for themselves. Just as a person knowing who committed a murder is wrong for not speaking up a person who knows about cyberbullying and not speaking up is wrong also. Moreover, if something tragic happens, the person who knew will be crushed because they knew, but did not help. Cyberbullying is a hard situation all around whether you are a bystander, victim, bully, friend or family, so why not just focus on what is right and have a positive experience as a
Byte Products, Inc., headquartered in the midwestern United States, is regarded as one of the largest volume supplier for the production of electronic components used in personal computers. Byte Products, Inc., was a privately owned firm that has now entered to be a publicly traded company. The majority of the stockholders are the initial owners of Byte, when it was still privately owned. The products that Byte produces are primarily found in computers used for business and engineering applications. Byte Products, Inc., has been the leader in this industry for the past six year with consistent yearly revenues of 12% and total sales of approximately $265 million. Byte also has 32% of the market share.
One hundred and forty-seven billion dollars. This is the estimated cost of obesity in the United States (CDC, 2013). Today, obesity is on trend to being one of the biggest public health challenges since tobacco (Perry & Creamer, 2013). In 2010 33.7% of US adults and 17% of children aged 2-19 were considered obese (CDC, 2013). While obesity is rising at an exponential rate, there is disconnect between how society views and defines obesity and the actual medical costs and future health risks the disease holds (ACSM, 2010). This is where medical professionals need to bridge the gap of medical and social construction.
Though foreign manufactures typically are not able to produce the good at a lower cost because of the economies of scale, foreign producers due have many advantages that they can utilize to compete in the foreign country’s home market. Already, the original manufacturers have researched, developed, tweaked, and mostly perfected the product; thus the foreign manufacturer is saved time and money, allowing them to proceed almost straight to production. The foreign manufacturers also has home-field advantage given that their prices do not need to accommodate for import tariffs and freight costs. While the foreign manufacturer is not necessarily able to export the good at a price that can compete with the original country’s price, foreign manufacturers are able to chip away at the original country’s exports. As more foreign firms appear and grow in different markets, the original country will start to see their export growth slipping until the point their market share begins to
Obesity is labeled as a disease by American Medical Association in 2013.According to World Health Organization,people are considered obese if their body mass index in greater than 30kg body weight per meter square of body height. With over 1 billion people now overweight or obese, the World Health Organization has proclaimed this to be a global epidemic (Haslam & James, 2005). Obesity can cause many physical and mental syndromes, diseases and disorders in various medical fields such as cardiology, endocrinology, gastroenterology, respirology (Poirier et al., 2006). As a result, obesity has been found
Cosmetic surgery has become a vital component of modern-day society. It’s good has left the apprehensive glistening with confidence and poise. However, like everything else it’s bad has many times over shadowed and been disputed against. Its ability to replace flaws with ideal body features has left numerous patients with an obsession for the quest of perfection. Individuals go to large magnitudes in order to seek this perfection such as spending irrational amounts of money and for those who cannot afford these surgeries, traveling to different countries in order to get surgeries done. These surgeries that have levitated millions of insecurities have many times left the patient mentally unstable with obsession disorders or physically botched if not done correctly or by an unaccredited surgeon.
The leading model, Monetary Model links exchange rate movements to the balance of payment, which is used for medium to long term analysis. The following assumptions cons...
Cosmetic surgery does not operate under the same distinct goals that regular medical practices operate under: the removal, relief, or curing of maladies. Cosmetic surgery is mainly deemed as a luxury, one that is allotted to those with the means to send money on something that is often deemed purely superficial. These surgeries do not stem from a base of medical necessities however there is a certain level of suffering that can accompany some of the patients want for surgery. The suffering, coming from mostly issues with self image, are directly related to social norms. These social norms are ones constructed by society as a whole based on what they deem as “beautiful”, “expectable”,
Cosmetic surgery is a surgery which aims for improvement of the aesthetic appearance of the person who wants this to be done. The goal of this is to improve a person’s appearance plus the self-confidence by the way that person looks. This surgery can be done or performed on any part of the body and face. If the patient is willing to undergo a cosmetic surgery, the patient should be ready for what could happen before the patient decides.
Crossing national boundaries is essential for gaining competitiveness in the present era. So companies are expanding and for this purpose, joint ventures are increasingly becoming common these days. The concept is also called internationalization (Beamish and Lupton, 2009) which is the result of the shift to more customized demands, core competency focus and desire to achieve economies of scale. There are many underlying reasons and benefits for such joint ventures. In some countries, this is the only way to engross in foreign business, for example, Maxico has requirement that all foreign investments in the country must undergo joint venture with Maxican firms. Moreover governments now have more involvement and interest in private business
Moreover to changes the media has cause us to make, cosmetic surgery been the gateway to our body dissatisfaction. The difference between cosmetic and plastic is for aesthetic purposes. Cosmetic surgery is to change the appearance of facial features and body dissatisfactions. Plastic surgery is to demolish any flaws that are scars, burns or areas where it dysfunction. Cosmetic surgery has been highly influenced by the media. The first plastic surgery was during the world war 1. The surgery was commonly performed on soldiers to restore their faces after the war. We adapted the cosmetic and plastic surgery as a norm activity when we don’t like our features. People are pressured to be wrinkle-free, thin and beautiful (Bawdon para. 4). Magazine
According to a study done by Yale University bully victims are anywhere from 2 to 9 times more likely to commit suicide than non-victims. Of course not everyone who gets cyberbullied will end thier life, but some will. There are many ways that people will try to argue that it has no effect, but there is a lot more evidence to say that it does have an effect rather than does not. How can someone look at the story of 13-year-old Megan Meier and say that her experience with cyberbullying had no contribution to her hanging herself that very night? Her story alone is evidence of how cyberbullying can trigger teen suicide. Besides the evidence of the Megan Meier story, there is a lot more. There is the evidence that being cyberbullied often leads someone into a deep depression, and depression often leads to suicide. An important thing for people to realize is that even when one person commits suicide, it is very serious. The value of a life is more valuable than anything else on this earth, and for someone to be going through something so difficult that they choose to end their valuable life, is a serious issue. People need to be aware of the effects that social media and increasing technology is having on our