Difference Between Tesco And Oxfam

Task 1

I will be producing a report on Tesco and Oxfam, this report will include information about the history of the companies, the ownership of the business and the main purposes and aims.

Tesco

Tesco was founded in 1919 by a man named Jack Cohen in London. In 1924, before the Tesco brand was born, Cohen produced his first own brand product (Tesco Tea). By 1929 Jack Cohen had opened his first Tesco store in Burnt Oak, Edgware, North London. He started to notice his business growing and decided to expand in 1937. In 1947 he had now changed his business to a PLC, which meant the public could buy shares into the business. During the late 1940s he had travelled to America and opened his first outbound store. In the 1950’s he had opened his first supermarket and in 1960’s Tesco started to sell house hold good and clothing. Due to the fast growth of Tesco’s success, they now have over 6,900 branches worldwide. Their Headquarters are located in Welwyn Garden City, Hertfordshire. Around a

They also say on the website that “customers want great products at great value which they can buy easily” which means they need to provide high quality products at affordable prices which will encourages customers to shop with them. As a multinational company, their aim is to priorities their consumers so they will keep shopping with them, this is reflected in their values as they have a lot of information about how they treat customers. This leads me on to another underlying main purpose which is to meet and exceed the customers need. It is important to meet and exceed customers need as it encourages brand loyalty, which mean repeat business and a higher profit; word of mouth advertisement which will endorse new customers to shop there if people they know have had a good experience and good reviews on Google. Also as a public company, there aim is make a