Cyber Culture

Culture is constantly changing and, with the boom of the internet, cyber culture has emerged as a prominent force in today’s society. Cyber culture studies the various social phenomena associated with the internet. Originally, cyber culture was widely used in academic circles in early the 1990’s. Today it remains a debated field of trans-disciplinary studies. This culture has developed through the use of computers as a means to communicate, entertain, and serve as a medium for business. In the new era of cyber culture, the internet doesn’t simply provide the means to acquire a personal relationship, but allows for meetings on a professional level as well. Online sites for dating, along with online mediums such as Twitter, Facebook and LinkedIn, are examples of social medias that contribute to cyber culture. All of these can be used as outlets for communication, entertainment, and business; however, they are not always used successfully. In this report we will take a look at the advantages and disadvantages of Cyberculture and Social Media’s involvement.

Online Dating
Since the beginning of mankind, humans have always been looking for their perfect match in love. Aspiring entrepreneurs capitalized on this desire, creating matchmaking services and astrology charts as predictors of a perfect match. With the increase in technology, this business has gone online. In April, 1995, Match.com launched the first dating website, where users can create profiles to see who is in their area that may be a potential match. This website now comes in 15 languages and serves 24 countries. For the international community, they change the way users interact with each other to make it more culturally friendly. They state that although love may be uni...

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...an land someone their first job. One thing is for certain, the internet is here to stay. It is clear that companies need to jump on the bandwagon if they want to succeed in today’s culture. When deciding to have a social media presence, it is important to do so wisely. Firstly, when focusing so much on a virtual world, it is easy to neglect fundamental skills, such as communication which helps us succeed in the physical world. Lastly, harsh, inappropriate, and senseless words said online can destroy careers and reputations. Once something is there, it’s nearly impossible, if not impossible, to remove. It is crucial to be smart about how one handles the internet, social media, emerging technologies and all other aspects of cyber culture, because if it is used correctly it holds endless possibilities, but if used incorrectly can destroy a company’s reputation forever.