Compare And Contrast Starbucks And Dunkin Donuts

Two of the largest international competitors in today's coffee world are Starbucks and Dunkin Donuts. Both of these companies are recognizable throughout the world not only for the services and products they provide but also for their great success. These companies are both multifaceted, owning several smaller brands and expanding regularly. While there is evidence that stocks for both these companies have grown over the years, the past month has been a volatile one in the stock market, which can be seen by looking at the DJIA (Dow Jones Industrial Average) graph. Many things affect the value of a company's stock from why a person would choose that stock, to current events, to the way people feel when literal money becomes involved. In this project, I chose to invest in two companies that, when compared, seemed very similar. From both Starbucks and Dunkin I bought three-hundred and sixty stock values each. On the date of "purchase", the price of SBUX (Starbucks) stock was at $57.02 so three-hundred and sixty pieces of stock cost a total of $20,527.20. In comparison DNKN (Dunkin), which I had wrongly believed would be cheaper because their products are less costly than the competitors, was valued at $66.56,

I'd be very grateful to have $45,000 dollars laying around for investment use, and in order to make the most of it, I would invest in a blue-chip stocks like SBUX and DNKN, both of which are known for being reliable in their dividends. While I did not make a profit in the month I tracked, I do believe over a longer period of time I would. The companies have both already shown great expansion and show every intention to keep expanding. Not only do I think they are a great investment, but stock market recommendation tools such as Motley Fool and Zack's, both consider these companies as strong buys, even currently after the chaotic past