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Microbiology norovirus
Microbiology norovirus
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The current event article I read talked about Chipotle Mexican Grill Inc. having several E. Coli outbreaks in several Simi Valley restaurants. In addition, 141 Boston College students reported a separate outbreak possibly involving Chipotle’s E.coli or norovirus outbreaks. The Food and Drug Administration (FDA) people believe the E. Coli outbreak has a connection with the criminal investigation of the norovirus incident in Simi Valley. Eventually, the E. Coli outbreak caused a temporarily closing of Chipotle’s doors until further notice due the customers getting sick and the filed criminal charges. This article can be a related to US/VA Government because it deals with the Food and Drug Administration’s office of criminal investigations which …show more content…
Food safety laws and acts such as the Food Safety Modernization Act of 2011was put in place to prevent contamination by one person or a group of people being careless or malicious. The court system would have to prove that someone was guilty of contaminating the food source with an intent to harm. Personally, I do agree with the spokesperson of Chipotle saying, “It’s not so much the outbreak itself, it’s the response.” For example, Taco Bell and Jack in the Box, E.coli and norovirus outbreaks can be identified, contained, and fixed by temporary shutting down their restaurants and eliminating the outbreaks. Also, the spokesperson said “Historically, companies have been able to rebound from food safety problems such as this and returned back to business.” I personally perspective on this article stays the same because I am passionate about company’s providing quality food for people when they are spending their hard earned money. Even though Chipotle’s sells sank nearly five percent during the outbreak I believe it was necessary to close temporary for all the right ethical reasons rather than for company profits.
New restaurant openings and comparable restaurant sales increases are important factors contributing to Chipotle’s increase in revenues in recent years.
1.3 Market Segment Chipotle is classified in the restaurant industry as fast casual, a combination of the quick serve and the casual dining segments. Fast casual restaurants have the following attributes: high quality food, upscale atmosphere, higher check averages between $7-$11, and pay at the counter (What exactly is fast casual?, 2008). 2.0 Market Opportunity Analysis 2.1 Market Trends The restaurant industry grew to $403.5 billion in 2010, a growth of 2.1% from 2009 (Consumers still thrift when dining out, 2011).... ...
Most of them reported eating food from Chipotle within the week before their symptoms began. Twenty of those individuals have been hospitalized.
C. Thesis Statement- The purpose of this presentation is to demonstrate why Chipotle is an undisputed leader in the growing fast food casual.
During the event of a communicable disease outbreak, as a human services administrator, I would take all of the necessary steps to communicate to youths, parents and medical staff in a timely and efficient manner. My priority would be to isolate the disease as much as possible and to assist those that have been infected with getting the treatment that they need (Graham-Clay, 2005). In the event that there is an outbreak of a disease such as E-coli within a local high school, I would begin by notifying the medical staff immediately. Considering the fact that Ecoli is a food borne illness, it is considered to be a public health crisis and should be handled as such. There are three recognized phases of a crisis: prevention, preparedness, and recovery. Each of these phases requires planned communication strategies. An outbreak often creates a high-emotion, low-trust situation (Heymann, 2004).
Regulating what the government should control and what they should not was one of the main arguments our founding fathers had to deal with when creating our nation, and to this day this regulation is one of the biggest issues in society. Yet, I doubt our founding fathers thought about the idea that the food industry could one day somewhat control our government, which is what we are now facing. Marion Nestles’ arguments in the book Food Politics: How the Food Industry Influences Nutrition and Health deal with how large food companies and government intertwine with one another. She uses many logical appeals and credible sources to make the audience understand the problem with this intermingling. In The Politics of Food author Geoffrey Cannon further discusses this fault but with more emotional appeals, by use of personal narratives. Together these writers make it dramatically understandable why this combination of the food industry and politics is such a lethal ordeal. However, in The Food Lobbyists, Harold D. Guither makes a different viewpoint on the food industry/government argument. In his text Guither speaks from a median unbiased standpoint, which allows the reader to determine his or her own opinions of the food industries impact on government, and vise versa.
The E Coli outbreak was because of Chipotle’s food chain. Incidentally, when your business model is built upon the idea of serving local fresh food, often with the promise that it’s ethically grown and sourced, your supply chain becomes more complex. Consequently, more complexity means more risk. Chipotle is walking a narrow line between offering “food with integrity” and the risk of introducing foodborne
The main reason that this law was put into place was because there were no regulations regarding food health and safety. There were also market failures due to the lack of food regulations, because the public could not tell if a certain food product had been altered in any way. Also many food markets completely neglected the environment, due to no set standard for environmental protection.
When Chipotle first opened in 1993, the goal was to serve quality food fast, but not be considered “fast food.” To avoid falling under the fast food stigma, Chipotle strives to find the best ingredients with respect to animals, farmers, and the environment. In order to achieve these goals, Chipotle has created a matrix organizational structure that is divisional by location and functional by authority. Chipotle recently expanded internationally to the United Kingdom, Germany, and France, each following strict guidelines assigned by corporate employees from their headquarters in Denver, Colorado. Similarly, each location is functionally organized according to authority: regional manager, district manager, store manager, assistant manager, and
still a factor that continuously infects humans. In Foodborne Diseases, it says that “They [Salmonell...
In visiting Chipotle’s website, it is adherently clear that they are trying to do a few things to overcome their recent faux pas from the past. Putting a majority of their site’s focus on their sustainability story, how they are helping the environment,
Chipotle Mexican Grill founder Steve Ells had a vision to “change the way people think about and eat fast food” (Gamble, Peteraf, & Thompson, Jr., 2015). He wanted to create a
One major outbreak was on March and April 1998. The major outbreak was Salmonella Enteritidis associated with the contamination of cheese in a commercial product. This happened in Newfoundland. Nearly 700 cases were reported, most of which were children that got the illness. It was found that the source of the outbreak of Salmonella Enteritidis was the cheese in a prepackaged processed lunch packs. The cheese was contaminated when it was being packaged into the lunch packs. It was never found how the cheese got contaminated, but they discover that the cheese was contaminated before it arrived to the place where the products were processed and packaged. They suspect that something must have happen in Parmalat¡¦s plant, the company that provides the cheeses for the lunch pack, because it was only the cheese that got contaminated. However, they will not release any information, so the real explanation of how the cheese got contaminated will never be known.
Food safety is an increasingly important public health issue. Governments all over the world are intensifying their efforts to improve food safety. Food borne illnesses are diseases, usually either infectious or toxic in nature, caused by agents that enter the body through the ingestion of food. “In industrialized countries, the percentage of people suffering from food borne diseases each year has been reported to be up to 30%. In the United States of America, for example, around 76 million cases of food borne diseases, resulting in 325,000 hospitalizations and 5,000 deaths, are estimated to occur each year.” (Geneva 2)
The third weakness is the fact that food tests, inspections, and the detection of contaminants are taken seriously only after an outbreak of some food-borne diseases, food poisoning, or deaths. The increase in the number of food establishments or outlets such as cold stores, hypermarkets, and supermarkets reported by the Public Health Director has also made inspection and control mo...