Case Analysis Of Mr Price

Question3: analyse Mr. Price

Type:Public

Traded as:(JSE: MPC)

Industry: General Clothing Stores

Headquarters: Durban, South Africa

Area served: South Africa and Selected Emerging Markets

Revenue: R8.8 Billion (FY 2009)[1]

Operating income: R827 Million (FY 2009)[2]

Website: http://www.mrp.com

(Wikipidia, 2016)Mr Price is a public clothe company based in South Africa. Established in 1885, it has been listed on the Johannesburg Securities Exchange since 1952. The name has been changed several times since 1985. The first Mr Price opened in 1987. There are many stores in many Southern African countries and South Africa.

Retail sales is over 5 billion rand in 2007. Mr. Price is in competitive position in clothing industry of South Africa. Their

Price

 Vision- To be top performing international retail business

 Mission- to provide values to the lives of customers, to make the lives of partners worthy, concern about environment and community

 Goal- Expand businesses globally, establish shops in other continents

 Objective- Increase in sales, expansion of each groups in Mr. Price

Beliefs of Mr. Price

 Passion- positive attitude and eagerness of Mr. Price

 Value- It includes providing products and services and how Mr. Price add values to customers.

 Partnership- Partnership is cooperating and sharing ownership with other businesses

 Fashion- Providing fashionable products to customer at cheaper prices

 Cash- Mr. Price encourages customers to pay with cash an and contribute to cash flow [3]

Qustion4: Outline CSR strategy and examples

CSR is the obligation of business to promote and to protect the interest of shareholders.

Mr. Price is passionate about uplifting poor particularly children and youth. MRP Foundation was established in 2005 which is contributing and participating in socio-economic activities. We help build sustainable livelihoods in our extended communities. The Foundation launches programmes that can help young South Africans with challenges such as poor education, unemployment and the skills gap of school leavers entering the job market. They launch projects for education and training for poor unskilled people. They also launched few program for environmental sustainability.

This year Aldinville Primary, which is fourth school was joined to the project. Learners like to study through apps. The apps cause more mistakes of learners. It can encourage experimentation with the content and it is a change of lesson format. During the project MRP Foundation also help teachers. There are training sessions to improve the teachers’ technological skills and knowledge. Learners’ satisfaction and results of the project are shown through interviews and surveys. Teachers say that the apps were a studying tool and that learners used numbers and phonics more confidently. Insightful results in independent test show good academic results. Results show improved scores. Other impact is that absenteeism rates decrease. Absenteeism was a big issuses in schools in rural area. A new hurdle was created for the schools, as the number of learners increases; the classrooms become more crowed. MRP Foundation still faces difficulties which are a lack of Technological infrastructure and