Burnin Up Video Analysis

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An event eleven years in the making came to its inevitable conclusion on October 7, 2014, at the Tabernacle in Atlanta, Georgia. Thank You Scientist, the first band to land a contract deal with Evil Ink Records, were premiered as the opening act. Subsequently, Coheed and Cambria performed their landmark album In Keeping Secrets of Silent Earth: 3 in its entirety, during an ongoing tour series entitled Neverender. Author: Lakia Young Category: Review Subcategory: Video Title: Jessie J and 2 Chainz: ‘Burnin’ Up’ Video Review Body: Jessie J has released the second video off her upcoming album, Sweet Talker, and this time around she has assistance from 2 Chainz. This video is a completely different concept from ‘Bang Bang’ and but conceptually …show more content…

Once the beat drops the choreography begins and Jessie was keeping up with her six background dancers. Then it switches to her on a deck with two muscle men as her bodyguards and I instantly thought Jennifer Lopez, ‘I Luh Ya Papi’. The video continues on with this same switching of scenes whether it’s with the dancers, in front of the water, or on the deck. The choreography for the hook had me wondering about the level of choreography to begin with. In her second verse the choreo gets intense and again Jessie J is keeping up. She might have looked stiff in a few places, but for her not to be a dancer, she was pretty good. Then there is the scene where she’s on a fancy lawn chair laid over water that editing makes look like ice crystals. Well, it looked like something more out of Frozen. 2 Chainz makes his appearance wearing Dwayne Wayne glasses and it switches back from his scenes to Jessie on the deck or her in scene with another muscle man. In the midst of his scene, all of the scenes snapped together. The video ended the same way it began with Jessie in a stance with her hands on her hips. Throughout the entire video I was looking for fire since the track is titled ‘Burnin’ Up’, but there was

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