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Executive summary of the history of apple
Brief history of apple products
Executive summary of the history of apple
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Apple computer, Inc. is one of the largest tech companies in the world. The company was established on April 1, 1976, and incorporated on January 3, 1977. Apple computer had been using this name for the first 30 years then removed the word “computer” on January 9, 2007. Apple has produced a lot of innovative products and has successfully become one of the top leaders in the field of technology. Apple itself produces hardware which includes Macintosh computers, iPods, iPhones and iPads. In order to support their own hardware, Apple has also created software including Mac OS X operating system, iOS mobile operating system, iTunes, a professional photography package, a suite of professional audio and film-industry, final cut studio, logic studio and music production tools (Wikipedia, September 2010). The Macintosh computer was first published in January 1984 with only 128k RAM. It was obviously insufficient, so Apple then announced an updated version with 512k RAM eight months later. Apple Lisa, the name of one of the Macintosh computers was published in 1983. Apple Lisa was the first commercially successful computer to use Graphical User Interface. All computers were text-based before Apple Lisa was published. This first GUI based personal computer with a small hand-operated device called a mouse was designed by Steve Jobs and his team. With the first GUI-based computer, Apple also created its own operating system and seven supplied application programs: LisaCalc, LisaDraw, LisaWrite, LisaGraph, LisaProject, LisaTerminal and LisaList. Until today, Apple has been working on Macintosh computers for more than 20 years and... ... middle of paper ... ...ed to release some new updates which would allow users to multitask (Kelleher, April 2010). The only thing that I liked about iPad was its 3G mobile data connection. I was able to connect to the internet and let my other laptops connected to the internet as well while I was traveling in Las Vegas. Overall, the products that were made from Apple are usually innovation. Apple has created their products uniquely. They have their unique USB connector, charger, operation system, software and so on. This is a very dangerous way to run a business because Apple doesn’t seem to have much interaction with other companies, but if Apple success, they can sell their products at any price they want to since no one else can be their competitor. This is a make it or break it method. Incredibly, Apple made it. Apple is now one of the biggest technology companies in the world.
Apple Computer Inc designs, manufactures, and markets personal computers and related personal computing and communication solutions. The return of Steve Jobs, the companies founder, as CEO has pulled the company’s stock price up 775-percent through his launch of innovative products such as the iMac computer line. On January 5, 2000, Jobs announced that he was dropping interim from his CEO title and taking the job full-time. With this news and Apple’s new products such as the iBook, a portable pc and Quick TV, an internet television access feature, Apple Computer is headed for success and is sure to increase their share in the computer market.
Product Differentiation: Apple has been able to differentiate its products by offering innovative products that is almost perfect. “ Apple has developed some of the world’s most daring technology”. The company has been able to provide unique products that is way ahead the curve compared to its competitors’. Apple has successfully increased the demand of its products through product differentiation, the uniqueness of its products has always drawn the attention of consumers. By focusing on a particular set of consumers who are willing to pay more has enhanced the company’s premium pricing strategy which is also a stands to be a differentiator. Product design is a major factor that has enhanced all Apple’s products to be different, when the company introduced its iPod, iPhone and iPad no other similar product could match up with the features of these
In April of 1976, Apple launched the Apple I computer with the price tag of $666.66. Initial sales were underwhelming due to the high
The product constitutes of two major aspects which are tangible and intangible in nature. The tangible part is the product and the packaging and the intangible part constitutes of factors like installation services, warranties, credit etc. In case of Apple Products the tangible part or the product and the packaging are best in class. Apple is into deep market research and considers the varying taste of the consumer and designs and innovates the products accordingly. The IPhones or the IPODS are ...
Since 2010, Apple has been one of the most valuable companies in the world. Apple has owned the top slot on an annual basis from 2012 onwards. Apple is an American multinational corporation that designed, manufactured and marketed a range of personal computers, mobile communication and media devices and portable digital music players and sold a variety of related software, services, peripherals, networking solutions and third party digital content and applications. The company’s best known hardware products include Macintosh computers, the iPod, the iPhone and the iPad. Apple software includes iTunes media browser, the iLife suite of multimedia and creativity software, the iWork suite of productivity software and Aperture, a professional photography
Apple Inc., was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on 1976, is an American multinational corporation headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software and personal computers. Its best-known hardware products are the Mac line of computers, the iPod media player, the iPhone smartphone, and the iPad tablet computer. Its consumer software includes the OS X and iOS operating systems, the iTunes media browser, the Safari web browser, and the iLife and iWork creativity and productivity suites.
Apple is an American producer of personal computer, personal computer peripherals, cellular telephones and PC programming. It was the first effective personal computer organization and advanced the graphical client interface. Its central command center is situated in Cupertino, California. Apple was established by Steve Jobs, Steve Wozniak, and Ronald Wayne in 1976, to create and offer PCs. Apple is presently the world 's second biggest data innovation organization by income after Samsung Electronics, and the world 's third biggest cellular telephone producer.(Apple, 2012)
In almost every part of the world Apple and at least one of their products is known. The Apple brand started in the 1970s. Three men founded the organization in 1976, to produce a computer that every citizen could use personally (Sohail, 2010). The first item released was the Apple 1 personal computer kit made by Steve Wozniak (Sohail, 2010). Through the 70s, Apple concentrated on developing storing technologies such as the floppy disk and the use of color, graphics, and spreadsheets used for business (Sohail, 2010). Apple was about to have their first major product release with a million dollar ad campaign. This was the release of the Macintosh personal computer, which also led to Apple’s great reputation (Sohail, 2010).
firms to replicate or imitate the products as well as processes of the Apple Company.
Apple Inc is a multinational organization in America and has its headquarters in California. The organization specializes in the design as well as development of consumer electronics including: computer software 's, and also personal computers. The organization has for long been offering a broad range of communication mobile communication as well as its own company software’s. The organization has quite an upright name in the business world. For a long period it has been producing quality product and their designers really bring out uniqueness in their products (Linzmayer, 2004). Apple Inc has established itself as being the world’s leader in innovation. Thus according to statistics; it is classified as being the fourth most valuable technology
The Apple brand name is a household name, the brand value of Apple, Inc. improved to $13,724 million in 2008 from $11,037 million in 2007 (Datamonitor PLC, 2009). Apple is different from its competitors because it produces high quality products, its products are also unique and attractive and this has helped to increase its market shares. Since Apple is known globally, 54% profits come from foreign markets (Datamonitor PLC, 2009). Apple products are easy to use and carry around, majority of its products are light, small and very easy to carry around and it has a major advantage of product diversity, there is something for every one of all ages.
Unannounced to Jobs Hewlett admired his initiative and gave him a summer at HP assembling frequency counter. In 1975 the first apple computer was created and officially sold to the public. At the time Jobs and his business partners where...
Apple Inc. was established by Steve Jobs and Steve Wozniak on April 1, 1976 as a computer designer, developer and seller company. However, the company shifted its focus from only personal computer to include other consumer electronics such as portable media player and mobile phone in 2007. Apple Inc becomes one of the most popular makers in its field since it seems that its popularity has increased according to a report on www.statista.com that Apple Inc’s products sales was generally increasing throughout the first quarter of 2006 to the first quarter of 2014. On the one hand, it has increased its revenue from about 14 billion US dollars to more than 170 billion US dollars in 2013. All in all, the company is highly successful corresponding to its products’ development and their sales growth in world’s market.
Apple Inc, founded in 1976 by Steve Wozniak, Ronald Wayne, and Steve Jobs, headquartered in California, is a multinational technology giant. Developing, designing, creating consumer electronics, computer software, online services. Well-known for the iPhone, iPad and Mac computers, Siri and the IOS operating systems transfer and sync on all Apple devices with just one click. Consumers like myself are fascinated with all things Apple. Apple fashioned an assortment of devices and programs that are not only visually cool but also easy to use and makes my life easier.
Apple was founded in 1976 by Steve Jobs and Steve Wozniak, who were determined to change the way people were utilizing the computer. From then Apple has been able to grow its business into one of the most prominent company in the world. Apple Inc. is an American company that creates software, cellular phones, computers and consumer electronic products as well. Some of the Apple products most recognized products are the iPod, iPhone, Mac, and the recently new iPad. They have established over 300 retail stores in about 10 countries around the world. Many people do not know this, but also service numerous of computer software, such as Mac OS X operating system, Final Cut Studio, Logic Studio, iOS, which is a mobile operating system that hosts