Analysis Of What Fresh Fad Can This Be?

1193 Words3 Pages
bulb-icon

Recommended: Effect of fashion in society

What Fresh Fad Can This Be? An integral part of human behavior is the mimicking and awareness of the actions of those around us. In no better way is this demonstrated than the existence of trends and fashions. While “modeling” behavior lends an advantage to early and present mankind by catalyzing learning with progression unhindered by relearning mistakes made by predecessors (Bandura 5), fashions and novel trends do not offer such distinct benefits. Despite this appearance of irrelevance, fashions have swept in and out of societies in waves ranging from hairstyles and games to medicine and leadership for thousands of years. As humankind progressed, the desire for communication fueled the technology for interconnection and with it the influence of fashion. In the19th and 20th century innovations such as telegraph infrastructures, the radio, and broadcast television groomed society for larger fashions to take hold. Blumer finds the occupation of “prestigious figures,” openness towards repeated introductions to propositions of social behavior, and receptivity of these propositions from outside individuals and events to be vital for fashions to exist in an area (286). New means of communication efficiently filled these criteria, greatly increasing the area an individual fashion could exist in. Propositions could quickly …show more content…

Meyersohn and Katz believe that fads in areas such as games, music, and clothing offer a “functional alternative for its predecessor”(595). Businesses too seem to be aware of this attribute, as Hirsch notes that “one of its[the corporations involved in the production of cultural items] goals is to create and satisfy consumer demand for new fads and fashions”(642). This can easily be observed in the yearly cycle of the previous must-have toy for Christmas being forgotten about in lieu of a new product, or the constant stream of pop mega-hits trampling over their

Show More
Related

  • Exploring the Meaning of Women’s Fashion during the 1920’s and 1930’s

    1295 Words  | 3 Pages

    From the conventional Victorian dresses of the 1800’s to the rock-and-roll tee shirts of the 1980’s, American culture has experienced incredibly diverse trends in clothing. This ever changing timeline of fashion provokes the question: what is the cause of such differing styles? By considering the state of society throughout the era, it can be seen that clothing directly correlates with the current way of life. Specifically, American women’s fashion of the 1920’s and 1930’s proves to not simply be a meaningless trend – but rather an accurate reflection of the specific era. As the stock market booms and society prospers, women’s fashion undergoes drastic change during the 1920’s.

    Read More

  • How the Trickle-Down Theory Works in China

    2827 Words  | 6 Pages

    The Trickle-down theory, a well-known theory in fashion industry, has significant meaning in 19th to 20th century Europe. The American economist and sociologist, Veblen, published The theory of the Leisure Class by 1899, in which he discussed the split between the leisure class and the industrial class in the US critically. He concluded that leisure class treats dress as a sign of their status and possessions, furthermore, ‘Dress must not only be conspicuously expensive and inconvenient; it must at the same time be up to date’(Veblen 1994), by saying that, he refers to upper class was tend to create new fashion trend which was the top of the trickle-down theory. In the 20th century, Simmel, the German sociologist and philosopher, developed this theory further from a more sympathetic perspective. He drew much attention to sameness and difference amongst both classes in his book Fashion (Simmel 1973). The upper class gets self-satisfied and the proof of its priority by distinguishing itself from others, and working class follows the fashion trend which led by upper class in order to feel like he or she is ‘belonging to’ higher class. These opinions which were discussed by Veblen and Simmel were coined by a journalist in the mid-20th century, as ‘Trickle- down Theory’. During mid-18th to early 20th century, the trickle-down theory described the process of how fashion flows, and explains that fashion is a cultural and sociological phenomenon which includes the discourse of identity and uniformity, agency and structuralism. This phenomenon was not limited by geography, at the same period, in the other side of the world, similar situation happened in China which is a typical East Asian country....

    Read More

  • A 1920s Woman

    2068 Words  | 5 Pages

    Peacock, John. The Chronicle of Western Fashion: From Ancient times to the Present Day. New York: Harry N. Abrams, 1991. Print.

    Read More

  • Fashion by Anna Mowatt

    1083 Words  | 3 Pages

    In the 19th century play, FASHION, Anna Mowatt develops the character plot as a contrast and comparison between being “natural” and “artificial in a world becoming preoccupied with fashion, and being fashionable. In the head notes, it was stated that Daniel Havens said FASHION is “the ugly image of the American Dream gone sour.” (Watt and Richardson) Fashion has a complex definition. The word ‘fashion’ can mean anything from the type of clothes you wear, how you communicate with others, the place you live, how you present yourself, or who you associate yourself with. In FASHION, Mowatt took a comical yet sober look at the definitions of “fashion,” applied it to real life in 1845, and through her characters, provides a mirror with which an audience/reader can evaluate themselves. I do not believe updating this play would be difficult because America has continued down the fast and destructive path in an effort to keep up with the “fashions” of the day.

    Read More

  • Haute Couture Influences Ready-to-wear

    1898 Words  | 4 Pages

    Fashion in the 21th century is a big business, as its production employs millions of people and generates billions of dollars in revenue. Fashion has for the past century been, and is still today, used as an indicator of social change and progress, as it changes with the social norms of the society and the political changes of the world (Finkelstein 3).

    Read More

  • Zara Case Study

    978 Words  | 2 Pages

    Using real-time data can remove this possible risk. Fashion has become an evolutionary extension and amplification of formerly existing fashion.

    Read More

  • Fashion and Semiotics

    1926 Words  | 4 Pages

    Ever since their invention many centuries ago, clothes have been used as a way of communicating. The message communicated relies on a number of factors including the social background of both the communicator and the receiver, and the context in which the message is communicated. Although at times the exact message or symbolism one is trying to portray may not be clear, it is evident that clothing has long been embraced as one of the best ways to project one’s desired personal image to those around them.

    Read More

  • George Simmels Theory Of Fashion

    1623 Words  | 4 Pages

    Georg Simmel explores the impact societal differentiation played on the 20th century, in the article Fashion, published in 1957 in The American Journal of Sociology, Volume LXII, Number 6. In this text he defines his theory stating “The elite initiate a fashion and, when the mass imitates it in an effort to obliterate the external distinction of class, abandons it for a newer mode- a process that quickens with the increase of wealth” (Fashion, p.541). Fashion connects those of a higher social class and segregates them from others. Simmel believes that fashion evolves from class differentiation, as members of the elite class seek to set themselves apart from other classes, and in turn a revolving cycle begins (Blumer, p.277). Members from other lower classes copy the elite’s fashion and with this the elite must change...

    Read More

  • The Fashion Revolution in France

    1465 Words  | 3 Pages

    In the early 1800s, France was the sole fashion capital of the world; everyone who was anyone looked towards Paris for inspiration (DeJean, 35). French fashion authority was not disputed until the late twentieth century when Italy emerged as a major fashion hub (DeJean, 80). During the nineteenth century, mass produced clothing was beginning to be marketed and the appearance of department stores was on the rise (Stearns, 211). High fashion looks were being adapted and sold into “midlevel stores” so that the greater public could have what was once only available to the social elite (DeJean, 38). People were obsessed with expensive fashions; wealthy parents were advised not the let their children run around in expensive clothing. People would wait for children dressed in expensive clothing to walk by and then they would kidnap them and steal their clothes to sell for money (DeJean, 39). Accessories were another obsession of France‘s fashion; they felt no outfit was complete without something like jewelry or a shrug to finish off the look and make it all around polished (DeJean, 61). As designers put lines together, marketing began to become important to fashion in the nineteenth century; fashion plates came into use as a way to show off fashion l...

    Read More

  • Targeting and Positioning Ice Cream for Consumers

    936 Words  | 2 Pages

    in this segment are often brand conscious and enjoy the latest fads and trends. They...

    Read More

  • Fashion History

    1358 Words  | 3 Pages

    middle of paper ... ... It also analyzed the influences of modern dresses. As Palmer and Clark (2005) mentioned earlier, both decades are the classic era in fashion history.

    Read More

  • Discuss The Concept Of Luxury

    1732 Words  | 4 Pages

    The world of fashion is an exciting one and people have become a part of it (Jennifer and Kim, 2010). Fashion is a word that can mean different things, to some people it means what celebrities or models wear on a public event. To others, fashion means the dressing style that people can wear it for their daily basis. Understand the definition of fashion is a basis of discussing the luxury consumption (Jennifer and Kim, 2010). Tortora and Eubank defined fashion as a way of behaving or some things and must be accepted by many members of group (Tortora and Eubank, 2005). For instance, the way of behaving include a wide variety of activities, such as the words people speak, the clothes people wear and the lifestyle people have. The majority of a

    Read More

  • The Relationship Between Fashion and Lifestyle

    1735 Words  | 4 Pages

    In conclusion, fashion will speak out a person’s social signal, people dress on designs that blend with their social class. Just as population, social activities and fashion are changing with time. Fashion has made clothing to be convinient, everything needs to be done with the least effort and spend the least time.

    Read More

  • Fashion is an Art

    1515 Words  | 4 Pages

    Clothing has been around for thousands of years; almost as long as the modern human has. At first, it served the practical purpose of protection from the elements; but, as life for early humans stopped being a constant struggle to survive, they started noticing how they looked and the concept of fashion began to take shape. These first few garments were typically dyed draped cloth that was pinned at the shoulder and/or waist. This was seen in many ancient civilizations around the world, Greek and Roman the most notable. Over time, clothing began to get more and more complex and formed to the body’s shape, eventually leading up to the tailored style we now have today. However, the sophisticated world of Haute Couture; or high fashion, can distinctly trace its roots to Paris during the mid-19th century. Clothing from there was thought to be superior to those from anywhere else, and women began to come from all over Europe just to buy dresses. This was probably due in part to one notable dressm...

    Read More

  • Follow Fashion Trends Essay

    444 Words  | 1 Pages

    Fashion is a controversial issue in society nowadays. We live in a consumerism advanced era in which whether following fashion trends or not has become a debatable point. Many people believe that it is important to follow fashion trends. For example, Lord Chesterfield once said, “If you are not in fashion, you are nobody.” The question is why fashion should be an essential matter of concern to all of us. As far as I am concerned, each person should be able to decide if one wants to follow a trend or not.

    Read More

More about Analysis Of What Fresh Fad Can This Be?

Open Document