Analysis Of Laswell's Model Of Communication

As we keep emerging into the future, we tend to depend more on communication to an extent that it is not a “part” of our lives anymore; it’s one of the requirements of survival. It is nearly impossible to function as an employee, a student, or an individual without the basic forms of communications. In today’s world, a person’s “contact number” is like a virtual ID or a national security number that happens to be taken into account internationally. Not only that, but television and sources of news are becoming more and more appealing for viewers as they become more integrated with internet. If not television, then mobile is definitely becoming the biggest source of mass media. Even when individuals don’t look for sources of media and news, news tend

Firstly, Laswell’s theory asks the first question: who is the person trying to deliver a message? And the answer should be whether it is a TV show, a book, or any other form of media. Secondly, another question asks: what is the message? Is it direct or is it indirect? The answer should answer this question by discussing the message’s content. Thirdly, Laswell suggests that a channel at which the message is delivered is present, whether it is television, internet, social media, newspapers, or bookstores. Fourthly, the audience, whether it is people who read, watch, or interact with the information shared by different forms of media, is determined. It is determined based on gender, age groups, language, and interests. In other words, the result answers the question “who watches the show?” or “who reads this book”. Fifthly, Laswell suggests that who communicates the message, what is communicated, where it is communicated, and to whom it’s communicated are all factors that lead to the end-point of this process, which is the effect. The effect is mostly the audience’s