Alcohol And Social Media Analysis

Many countries have been having huge problems related to the high consumption of alcohol by young people, which is due to the influence of the large numbers of advertisements of alcoholic drinks on social media. Advertising has the role of informing consumers and persuading to consume an individual product, without regard for the negative consequences that this propaganda can bring to society. Both social media and alcohol publicity in specific, have influenced the conducts and posture of adolescents regarding alcohol (Anderson et al., 2009a as cited in Jones et al., 2011). However, the excessive consumption of alcohol by youngsters has put the lives of many people at risk. This essay will discuss the connection between youth and alcohol advertising

(Publicity in the UK is controlled by a combination of legal and volunteer codes of practice that cover different media and methods of promotion or alcoholic products. The Advertising Standards Authority (ASA) is accountable for all forms of non-broadcast publicity, and the Office of Communications (Ofcom) controls transmission promotion (on television and radio) (Gunter et al.,2008)). How much the less publicity is done on a product, people consume less this product. Such revisions use survey practice to control if related exposure to alcohol publicity is connected with or prognostic of alcohol drinking (Gunter et al., 2009). If companies stop to promote their products on social media, the numbers young people consuming alcohol would probably reduce. As a consequence of banning the advertising of alcoholic beverages could have an adverse impact on the country's economy because one of the major funders to the state's economic revenue comes from advertising. Many companies depend on advertising to stay alive, and one of the greatest applicants is the alcoholic beverage

As are teenagers, the family might be able to control the activities and take away the possibility of the youth being exposed to alcohol consumption. For example, do not give alcoholic beverages, drink in the presence of the young people and keep away from the street (friends or colleagues). (Social effects can pull adolescents in opposite directions over consumption alcohol. Parents may inspire their children not to drink, although friend groups pick them to a different pathway. The result will on depending upon which basis of social stimulus is most relevant to youngsters at the time. In adolescence, conforming to outvie group standards may be a more convincing objective than following parents rules (Gunter et al.,2008)). However, this measure could lead to conflict within the family if the standards set by parents for their children was are not carefully prepared to follow the rules. Young people who are in a stimulating phase of development may be angry with the decision and do not accept the attitude of their relatives in the tranquillity and become very rebellious. For example, prohibiting personal friendships, banning parties and discos, this could cause a teenage