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The growth in the aviation industry
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The demand for air travel
This essay deals with the growth of the aviation industry based on the demand for air travel. Therefore, will touch upon the structure of the aviation industry and the stages of development that can create an impact on it. This assignment will also cover discussions and evaluation based on the implications of the changes for the aviation industry.
People were always captivated by the idea of flying and the first successful flight goes back in the 2nd century when gliders used to fly over very short distances, however it took a long time until the Wright brothers had their first flight in 1903. As soon as the success of the two brothers was heard around the world, new versions of the Wright Flyer were developed.
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These factors include the number of passengers in a particular market and their financial status, their preferences, the prices of other competitors on the market and the passenger expectations. Some of the implications of the changes for the aviation industry are the changes in demand. For instance, the preferences of a passenger can either be in the favour of the airline or against it. Advertising can usually increase the demand of tickets in a particular period of time whereas if there is an unfavourable change in the passenger’s preferences that will automatically decrease the demand. The prices of competitors are always important because if your competitors have a higher price, that might lead customers to switch to your airline however, the same thing can happen if you raise your price as passengers will look for something more affordable and therefor the airline will lose customers in the process. The financial status and income levels of passengers is another important aspect as one of the reasons the airline industry has grown more is because of rising disposable income which means that people have more money to spend on travel. Looking at the non-price determinants related to the financial status of the passengers, air transportation is very delicate when it comes to instabilities within the economy as if there is a collapse in the economy that means that unemployment rates go down and people will not travel as much anymore. On the other hand, when the economy is prosperous people will travel more abundantly especially those from the business sector. Wensveen
The Wright brothers made their first airworthy plane in 1903, since then, planes have come a long way. During the war, planes were used to drop bombs and cargo. The United States used a plane to drop atomic bombs. They were also used to spy on other countries before satellites were conventional. Planes are getting faster and more complicated.
Planes have developed immensely through the years. The Wright brothers developed the first plane in 1903.
Wilbur and Orville Wright spent their lives building and working with mechanical devices. They began with little toys as children and then grew up and began working with bicycles. These works lead them towards their work with airplanes. The Wright Brothers tried for many years to build a successful flying machine and succeeded. The Wright Brothers laid the foundation for aviation when they made history by being the first to create a successful flying machine.
Macroeconomic environment: The airline industry has proven particularly sensitive to phenomena such as terrorist attacks, wars, outbreaks (SARS), drastic currency fluctuations, and the like. These phenomena tend to have a significant impact on the cost of fuel, overall demand for air transportation, tourism, etc.
The aviation industry is very difficult to enter, and the threat of new entrants is low. The first and major threat to entry is the initial capital requirements. The development period is over 5 years, with very large initial investment costs, parts costs, and wages are necessary even before the company earn revenues and sell aircrafts. The economies of scale, when the airline company has a substantial order, there are reduction in cost because of discounts on large orders. The new entrant suffers a significant cost, which is a disadvantage compared to established companies. Another risk for the new entrant, the extra supply of products for the substantial order, will decrease prices. The result, the new entrant will
Before we discuss government intervention and its affect on an industry’s competition we must first seek to understand the five forces framework. The theory, discussed in 1979 by Micheal Porter seeks to evaluate the attractiveness of an industry. Throughout this essay I will explore the theory and then relate government action and its well-documented affects on the airline industry.
Tom, Y. (2009). The perennial crisis of the airline industry: Deregulation and innovation. (Order No. 3351230, The Claremont Graduate University). ProQuest Dissertations and Theses, , 662-n/a. Retrieved from http://search.proquest.com/docview/304861508?accountid=8364. (304861508).
The history of flying dates back as early as the fifteenth century. A Renaissance man named Leonardo da Vinci introduced a flying machine known as the ornithopter. Da Vinci proposed the idea of a machine that had bird like flying capabilities. Today no ornithopters exist due to the restrictions of humans, and that the ornithopters just aren’t practical. During the eighteenth century a philosopher named Sir George Cayley had practical ideas of modern aircraft. Cayley never really designed any workable aircraft, but had many incredible ideas such as lift, thrust, and rigid wings to provide for lift. In the late nineteenth century the progress of aircraft picks up. Several designers such as Henson and Langley, both paved the way for the early 1900’s aircraft design. Two of the most important people in history of flight were the Wright Brothers. The Wright Brothers were given the nickname the “fathers of the heavier than air flying machine” for their numerous flights at their estate in Kitty Hawk, North Carolina. Orville and Wilbur Wright created a motor-powered biplane in which they established incredible feats of the time. The Wright Brothers perfected their design of the heavier than air flying ma...
To buttress the implication of the model, Porter explained why the airline industry is the least profitable amongst industries owing to the high threat of the competitive forces. The airline industry players compete heavily on price. Most custom...
The airline industry is very susceptible to changes in the political environment as it has a great bearing on the travel habits of its customers. An unstable political environment causes uncertainty in the minds of the air travellers, regarding travelling to a particular country.
Airline industry is affected by no. of factors such as fuel price fluctuations, high fixed costs, strong influence of external environment and excessive use of marginal costing by carriers. Recessions in the industry tend to last longer, while recovery periods are generally shorter. Over the past nine years, it is observed that industry has made losses for five years and during the profitable years margins were on a lower end. The airlines industry is acutely sensitive to external events such as wars, economic instability, government policies and environmental regulations.
Air travel is a huge and tremendously flourishing industry. Globalization can be defined as the integration of national and local economics, culture and societies through a web of communication, transportation and trade. The current era considers globalization as the dominant driver of almost all business due to the influence or the international market. The emerging prosperity of the global aviation industry plays a substantial role in economic growth, tourism, global investment and world trade, which are the impacts of globalization. This essay portrays the negative and positive effects of this globalization on the airline industry.
Since the discovery of powered flight, man has endeavored to test the limits of traveling higher, faster and longer. With the advent of rocket technology in the early 20th century, “higher” came to mean orbiting the Earth, eventually culminating in NASA’s Apollo 11 mission to the moon. “Faster” meant setting record after record of speeds in excess of the sound barrier, with the very same Apollo missions reaching velocities of almost 25,000 miles per hour. “Longer” can currently be summated by the International Space Station (ISS), which has been continually manned for over 13 years; the longest single period of time in space for an individual in that span is 215 days. In the past few decades, many space programs around the world have experienced dwindling national and international interest, mirroring a decrease in funding. However, one aspect of space travel has recently begun to pique the interests of medical professionals in particular- the effects of long duration space travel on the human body. With recent technological advances, long term voyages through the cosmos have leapt from the pages of science fiction and into reality, with several public and private entities- including NASA- planning manned missions to Mars as soon as the year 2030. While that may seem a long way off from the present, research into the effects of extended cosmic voyages on human beings is still in its infancy, especially with regards to the potential effects such a journey might have on the psychological states of astronauts.
The creation of the airplane dates back to December 17, 1903 in Kitty Hawk North Carolina(inventors.about), which was created by Orville and Wilbur Wright. The experiment for the first plane consisted of taking a man and placing him in the plane and then having the plane raise by its own power, in result this would cause it to fly in a natural manner at even speeds and then defending without any damage (Bellis). The craft they created was called a biplane. A biplane, an aircraft of early design, consists of two sets of wings placed at different levels in a vertical stack with the fuselage(the body of an airplane, containing the cockpit, passenger seating, and cargo) between them. Also the first airplane soared at a height of ten feet and went one hundred twenty feet and touched back down after fifty nine seconds in the air (Bellis). Today theres 1,568 commercial airlines and 23,844 aircrafts in commercial service (Fact Sheet:
There is nothing quite like traveling, going someplace new and finding out more about the world and yourself. Anyone can become a traveler it just takes a little bit of faith and courage. Traveling across the world or even across the country is a learning experience. When you are a traveler you see how people live and how different cultures work. It is the best educational experience you could give yourself. You see how the world works in a way no one can teach you. Seeing different cultures and people help build the person you want to be. If you are a traveler the world influences you, because when traveling, you see the good and the bad, and you learn from the right and the wrong. I am very lucky that I am able to be a traveler and see this