Ageism Sociology

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Ageism is a prejudice based idea on differences in age. Unlike most forms of prejudice, ageism affects everyone at one time or another since everyone spends time in both subordinate (childhood) and dominate (middle age) age categories. Robert Butler had coined this word in 1960. One great example of Ageism would be not hiring a young person because an employer believes that the person is immature based on his or her age nevertheless their personality and experience or, not hiring an older person because of preconceived notions of their abilities without actual evidence. 2. Gender Socialization is the process of internalizing society's values in order to adapt to one's culture .It influences how people behave as males and females in society. Assimilation is a gradual process by which a person or group belonging to one culture adopts the practices of another, thereby becoming a member of that culture. Sociologists commonly distinguish between forced and unforced assimilation. In forced assimilation, a person or group is compelled to take on the practices of another culture, such as by adopting that culture's language and religious traditions. In unforced assimilation, a person takes on the practices of another culture but is not forcibly compelled to do so. Sociologists use the concept of assimilation to describe one way a person or group of a particular culture (such as immigrants) might respond to or blend with another culture, or how a minority cultural group might relate to a dominant cultural Ethnocentrism is the view that one's own culture is better than anyone else's culture. As a practice, it consists of evaluating other cultures from the perspective of one's own. William Graham Sumner coined the term ethnocentrism in 1906; today many sociologists identify ethnocentrism as a feature of all cultures. Some social scientists argue that ethnocentrism can lead to a biased understanding of other cultures. For example, a researcher whose culture believes that God mandates having large families might regard another culture's birth control practices as immoral, thereby failing to understand that culture's reasons for birth control (to conserve limited resources, say). Ethnocentrism has sometimes led to conflict. For example, in the United States government institutions once often suppressed traditional cultural practices of American

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