Addison's Use of The Spectator to Influence Opinions

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Addison's Use of The Spectator to Influence

Opinions

During the eighteenth century the periodical joined its readership into a union of collective thoughts with the ability to influence the political, social and financial world around them. In the periodical Spectator No. 69, Joseph Addison creates a persona that reveals a new diverse society of merchants who created the Royal Exchange and who rivaled the powers of Parliament and past Monarchies over the British domains.

The persona "Mr. Spectator" declares that he is being completely captivated by the "mixing of several ministers of commerce"(2334), with the ability to communicate and create incredible financial transactions in the multi-national melting pot throughout Great Britain. Mr. Addison's persona relates how vast the wealth of merchants is that influenced the livelihood of Britain. The persona further implies that these powerful merchants create more financial wealth than the Royal Treasury controlled by "old kings"(2337).

Additionally, Mr. Spectator speaks of Great Britain's fragile state with nature because the climate and soil are not conducive to production of many natural products. The persona states that nature furnishes just the "bare necessities"(2336) in Great Britain and that most commodities of "richness" are supplied through the commerce created by the Exchange. This is a powerful statement that has great influence on the readers. The merchants and common man's desires include financial success and consumption of all the wonderful products that abound throughout the world, and should be enjoyed through the fruition of the Exchange.

The most influential remark made by this periodical infers that Great Britain's history included much strife as part of the process to increase and protect its domain. The persona quite explicitly explains that the traditional need to attain "additional territories"(2337) for the expansion of the British Empire can now be replaced by a new form of territory entitled "financial power" that was created by the trade between merchants and the Exchange.

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