Activity 4 Essay

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PRIORITY 4: Building capability, capacity and community
Priority four is about creating a culture that is friendly, warm, inviting and pleasant. Locals engaging directly with visitors can provide an authentic cultural experience. Therefore, improving customer service through quality training of employees is crucial. Improving employee satisfaction can translate into quality customer service. Therefore, the government aims to provide greater support and education to people working in hospitality and tourism industries (Tasmanian Government, 2015).

For locals and employees to be adaptive and capable of handling many tourists, they must feel supported by all actors involved, from their team mates and bosses to government policies. By creating an environment where all stakeholders and members of the community are informed and involved in the decision-making process surrounding local tourism, the better communities will respond to tourism (Budeanu, et al., 2016). If stakeholders are involved in making decisions about the use of land and distribution of resources, the more …show more content…

Some members of the local community expressed concern for the commercialisation of the ‘untouched’ area, through helicopter use, infrastructure in the wilderness and the cost of the walk. Concern was raised about the negative impact on plants and animals in the area and that locals would not be able to access the area anymore. However overall there was a mostly positive response to the track as it would support both the local community and the economy. Many members of the local community had a strong connection to the Tasman Peninsular and would help with the upkeep of previous tracks. In turn an agreement was made in which people can still access the tracks for day walks (Tourism Research Council,

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