Wait a second!
More handpicked essays just for you.
More handpicked essays just for you.
Social media as a marketing tool
Social media as a marketing tool
Social media as a marketing tool
Don’t take our word for it - see why 10 million students trust us with their essay needs.
Recommended: Social media as a marketing tool
1. What is Network Marketing?
Network marketing AKA Multi-level marketing (MLM) simply is a marketing strategy based on the concept of multi- level compensating. Simply put, in network marketing the company's sales force is not only compensated for the sales they personally make, but also for sales of other salespeople they recruit. Thus, as you recruit someone you get compensated for their sales and the sales of other people they recruit. As its name implies, network marketing is a way to multiply your gains of other people by working in a network shaped pattern.
The sales people you recruit are called the participant's "Downline". They can provide the participant with many levels of compensation. Network marketing consists of two main parts: selling and recruiting. As we all know the basic function of any trading company is selling. Seeking to perform the selling functions, the participant tries to sell the company's goods or services relying on his own individual efforts. The other technique that the participant must use in order to maximize his profits is recruiting. The participant can recruit whoever he sees qualified to join the program.
For every recruit you bring in you usually get a percentage of his earning, and when they get new recruits, you will receive a percentage of all of the work they do, and with no limit.
2. The viability of promoting your MLM online
The vast majority of network marketing companies realized the importance and viability of promoting their network marketing business online in expanding the business significantly. Online companies can reach exponentially larger audience than ever it could offline. Thus, it is a great way to brand yourself as a leader and expert which will help you ...
... middle of paper ...
...llowers understand the transformation that they can achieve in their lives if they join your business opportunity. Then show them how this huge transformation is completely achievable.
Writing a winning business plan for your online business really defines the direction your business is heading towards. Your business plan and company profile demonstrate your business identity, mission statement, objectives, products and services, and your distributors' detailed compensation plans.
To sum up the first step:
Create company's basic concepts and structure
Establish yourself as a leader in the marketplace by developing policies and concepts that makes you attract more interested and loyal followers.
Write a business plan for your MLM business that identifies your business' identity, concepts, goals, strategies, and products.
Enable Others to Act – leaders actively engage individuals and make an effort to generate an ambience of trust and self-esteem.
People all around the world have dreams of opening a business by creating a service, or product that is consumed by customers. Opening a new business requires a lot of hard work, patience, and extensive planning in order to operate a successful and legal business. However, before a person attempts to open a business, they must be sure they are up for the challenge, and they must be guaranteed that they have the right tools, personality, and experience to be a successful entrepreneur. Pick a mentor that owns a business who can give you advice. They can advise you of things you never knew, or things you should be aware of. Having this kind of person can save you a lot of trouble, and encourage you on the way. When opening a business you must have motivated, strong-minded, and goal oriented people that will provide the proper effort, planning, organization, funding, and structure of the entire business. To begin, creating a business plan for your company is essential for the future of your company, and how it intends to create revenue 3-5 years down the line. It is the most important step, and the first step of beginning your business. A business plan is an essential roadmap for business success; it is a formal statement of a set of goals for your business, the reasons they should be completed, and how you plan on reaching those goals for further success. Your business plan should contain an executive summary. An executive summary includes what you want out of your business, where you plan on taking it, and why it will be successful. Also, if you are seeking financing to get a loan, an executive summary is a great way to grab the investor’s interest. It shows the investor your intensions with your business, the structured guidelines...
Leaders are the individuals who help to create options and opportunities. They help in identifying the choices and solve the problems. They build commitment and coalitions. Leaders do this by inspiring others and working along with them to construct the shared vision of the possibilities and commitments of a better group, organization or community. They engage the followers in such a way that most of the followers become leaders in their own right. The variety of demands of an increasingly complex world very often require that leadership be shared by most of the members of an organization, in appropriate ways for different situations. A leader is the on...
There are two types of people in this world: those who lead and those who follow. A leader is nothing without its followers though, so which type of person really is more important? Nowadays leadership is determined, not by authority, but instead by influence. So in order to take the first step towards becoming a successful leader you need to first appeal to those around you and gain followers. Once you have followers, set a goal for the group, because how effective a leader you are is measured by your ability to achieve these goals.
Being a writer isn’t a complicated task, but being a messageful writer requires lot of experience and inner self-presentation. James Baldwin was a very great writer. He expresses his inner feeling into his writing, which makes him true writer. When ever he wrote something always contain some kind of message. Most of his writing about African American culture where he raised. His writing tells the story of pain. He painted cruel history of black community into his writing. His writing contains lot of pain and anger, which could only describe by his writing. He was a one of the leader who speeches his nation by his writing. After reading his piece of art, which was presented via short stories and many books, I have come to perceive James Baldwin as a legendary writer. Through his short stories, Baldwin expresses the truth about his life. It seems that most of Baldwin's life was spent during times of extreme racism and he was strongly discriminated against due to his racial and ethnic background. Some of his stories were written in the middle of 19th century, a time when American citizens were distinguished by their color. It was a time when black and white people had their own separate worlds in which they were living. It was very hard to break the narrow-minded ways of many racist people. In other words, there was a self-created border between both races. In his stories, "Previous Condition" and "Sonny's Blues," Baldwin has developed characters to fight against racism in attempts to live their lives as they please.
Facing to more complex business environment, systematically marketing plans are important to organizations in terms of maintaining a high level of operating efficiency and achieving goals fully. According to Sally and John (1996:3), marketing plans are “the written document or blueprint for implementing and controlling an organization’s marketing activities related to a particular marketing strategy” (Sally, D., Lyndon S., & John, B., 1996: 3). A successful marketing plan is able to improve organizations’ profits and growth, uses in objective setting and monitors results (Subash Jain, Michael D. Clemes, Gregory Brush, 2008: 5)
According to Corbett K. (2013) new figures that have been released by The Direct Selling Association of Ireland (DSAI) show that since the recession there was a significant rise in people who turned to network marketing as a way to earn additional income. Due to this fact, in the future company desires to attract even more unemployed people and get them involved, so they could earn additional income and help their families.
Marketing is very important to the success of a business. Before people can buy a product or service they have to know about it. However, marketing entails more than just letting people know what your company has to offer. Throughout this paper, I will define marketing, offering my personal definition as well as more formal definitions from other sources. Furthermore, I will explain to the reader the importance of marketing to organizational success giving real world examples in support of this explanation. The field of marketing can include many things. I believe, however, the most important thing which it should include is communication with customers as to the value and benefits of using that particular company's products and services. It should help to establish the business's niche in the industry and distinguish it from other such businesses.
The business plan will also be useful in facilitating the adoption of a strategy that will help the business prosper in the modern market. The plan will be a critical tool that will help in the production of a reliable strategy for attaining the goals and objectives. The proposed business plan will be implemented in three years time. Within the first three years, the business i...
A marketing plan helps to focus your company on the vital activity of growing the business. It provides the framework on which to build new
Marketing is a vital component in the success of businesses. Smaller businesses rely on business advertising, expenses, knowing if the business is networking with the right people, or joining the best organisations which lead to success (EStartup business blog, 2010). Marketing concentrates on customers and what the customers want. Customers are the source of sales and profits. Many small businesses are faced with remarkable hardships due to not developing the right marketing plan (EStartup business blog, 2010). To help these businesses a more appropriate or better marketing plan needs to be designed. Small business internet marketing services can help businesses develop and thrive in a highly competitive market. For the highest quality internet marketing services, hiring an online marketing company to design a customized internet marketing campaign may be advantageous for some businesses (EStartup business blog and contributors, 2010). Identified will be the role that marketing plays in a successful business demonstrated by use of two examples, the importance of developing a marketing plan, and ethical and legal issues that surround marketing practices (EStartup business blog, 2010).
The term “direct marketing” excludes the "middle man" from promotion, as a company's message is provided directly to a potential customer. (Investopedia, 2010) Direct marketing is an advertising campaign that aims to gain an action (such as an order, a visit to a store or Web site, or a request for further information) from a group of consumers in response specific communication from a marketer. The communication may take many forms such as mail, telemarketing, direct e-mail marketing, and point-of-sale (POS) interactions. (searchcrm.techtarget.com, 2014).
Since social media users grow larger and larger, many companies take the opportunities of using social media marketing to reach more customers. Companies use social media marketing in order to achieve marketing communication and branding goals. Social media allows companies to see what prospects are saying about their brands and competitors. It also allows companies to build deeper relationships with existing customers that drives them to purchase again and again. Not only it can help them generate new leads, but it allows them to build deeper relationships with existing clients that drives them to purchase again and again. It has become common for businesses to branch out and experiment with multiple networks with the aim of reaching the maximum amount of costumers.
Internet marketing is a reliable tool and affordable. It is easy to introduce a product and brand through internet. It is easy for marketers to work on internet marketing. They can show a better thing to consumers in less time and cost. (Jamie Swartz)
Business plans are documents used for planning out specific details about your business.Business plans have importance and purpose for the success of the business however.Here are a few of the importance and main purpose of why we need a business plan in order to start a business. Business plan will guide us as an entrepreneur in how to handle and manage our business and company. It very useful in clarify direction , future vision , attract financing , attract team members and last but not least is to manage company.Moreover , the information gathered regarding the project is used in the Business Plan to predict viability , forecast success and propose strategies for the project .