Avatar: The Role Of Non-White Characters In The Media

903 Words2 Pages

Whether it is Marlon Brando playing a Japanese translator in 1956 or Sigourney Weaver as an Egyptian pharaoh’s mother in 2014, white people have been taking the roles of non-white characters for almost one hundred years. No matter how progressive we may think we are as a society, many movies are made each year in which non-white characters are played by white actors. Either the original race of that character is erased or the actor is made to look the race of that character. These poor substitutions have become known in the industry and among moviegoers as whitewashing.
One particular group of people, fans of a relatively racially and culturally accurate animated television series called Avatar: The Last Airbender, were enraged when they learned …show more content…

Articles are posted sporadically, with greater infrequency as of the last year or two. Most of the organization’s posts discuss the effects of whitewashing on the consumers of media. Some posts laud certain productions for casting racially representative actors while others censure those that do not. A majority of their posts have to do with the casting of Asian roles, which does agree with their large Asian readership, as mentioned later, and the Asian-centric origin of their organization. They also have a section titled “Campaigns” in which they post active and past movies and TV shows that they are protesting. The campaigns explain the reasoning behind their protestation and give ways that readers can take action to help protest this specific movie or TV show’s …show more content…

For instance, while going through the campaigns section, I learned about whitewashing in the popular 2012 novel adaptation The Hunger Games that I had not noticed. Apparently the story’s protagonist’s race is never explicitly defined by the book. She is only said to have dark hair and olive skin; however, Lionsgate Entertainment refused to revise their casting call to include non-white actors. Additionally, the campaign mentioned how many secondary characters were to be played by white actors despite never having their race declared, pointing out how society defaults to white as the normative race. The website also contains commentary on and many analyses of historical whitewashing in film.
The intended audience of this group is most likely youth in the United States. Due to the origin of the group, the content is also geared toward Asian individuals. Interestingly, racebending.com performed a demographic survey in August, 2009. The average age of respondents was 22 years old, 75% of whom live in the United States and 30% are of Asian descent. Asian people are very overrepresented in this survey, with the Asian population of the US in 2010 being just 4.8% (Humes). Unfortunately, there is no information available on the gender distribution of their

Open Document