Few would argue that women’s sports struggles for media attention. In Australia, newspapers deliver a far greater reportage on men’s sports, and when female athletes are reported on, they are often treated in an ignorant way. News stories are usually written in an exaggerated style and focus more on personal matters rather than the actual sporting performance of the female athlete. In this era of equality and open-minded attitudes, how can this be? Tonight, Media Watch reports on this issue as we examine Australian media’s representation of all-rounder, Ellyse Perry. The media’s role in society is to deliver bias-free information to people. Thus, journalists should aim to be as impartial as possible, to deliver precise information. Nonetheless this is being overlooked by many journalists and on Media Watch, we can disclose that Perry has been represented unfairly in the media and undeniably some of the stories breach the Australian Journalistic Association Code of Ethics (AJACE).
The first article was published in the Sunday telegraph on November 16, 2013 by Phil Rothfield. It highlights Perry’s physical performance in not just a soccer game, but also her personal life. The headline states that “Ellyse Perry was kicked and punched while playing soccer and told she was too soft to play sport”. Perry is represented as “too soft” and a “glamour” girl, which suggests that she has acquired the status of not being sportswoman but a model. The audience is positioned to unconsciously agree with such proposition even before reading the rest of the article. The opening paragraph further strengthens this view of Perry as “Australia’s most marketable sportswoman”. This convinces the reader to admire Perry because of her appearance instead of...
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...ltau’s article conforms more closely to the AJACE rather than Rothfield’s article.
The media is in a very powerful position to set the agenda for discussion about sport. In this case of Ellyse Perry, the Australian media does not always take Perry’s sporting accomplishments seriously. The Australian media have chosen to portray Perry as either nothing more than a “too soft glamour” girl or to represent her as an “all-round” respectable woman whose success is as much attributable to her personality as it is to her sporting performance. In future, it would be desirable to have more news reports similar to the second article by the Sydney Morning Herald, as that newspaper report was unbiased, fair and had an authentic representation of Ellyse Perry which was based underlying the standards of the AJACE. Overall, a plausible portrayal of females, who are Perry good…
... athletes feel more secure than their female counterparts. Lopiano and Sommers create realistic, reliable and clear material that uncovers how female athletes struggle to gain media coverage. The article by Lopiano (2008) is broad and simple, while the article by Sommers (2010) is specific and precise. Overall, Lopiano and Sommers prove to be effective, straightforward, and unique sources that challenge the inconsistency of media coverage between female athletes and male athletes.
The report will refer to the sociological perspective of women’s sport in Australia which leads to the changes within women’s sport, Athletics at Brisbane Girls Grammar, women’s sport in the media and then an evaluation and recommendation on the topic ‘Women in Sport’.
...ennis, basketball, soccer, and martial arts—have come from the days of cheerleading and synchronized swimming when she was growing up in the ’70s.” Disparities in media coverage and over-sexualized female athletes on magazine covers is something that needs to come to an end because of its effects on both male and female viewers, young and old, athletes and non-athletes. Both female and male athletics influence young people and shape their personality and morals as they mature. Retired WNBA player, Lisa Leslie credits her participation in basketball with shaping her character, as well as her career. “Sports can also help teenagers during an awkward time in their development.” (“Women’s Athletics: A Battle For Respect”). The solution is to come together as a society and identify how to balance the respect for female and male athletes in the media.
The discrepancies in media coverage in coverage of female and children athletics have large gaps, but are gaining momentum in sharing equality. Major athletic leagues such as the NBA and FIFA World Cup have wide gaps in marketing and ratings for their male and female athletes. Children are future athletes and superstars, but as funding and coverage in athletics catering to the males, women are breaking the barriers to be in the spotlight of sport. Both gender contribute equally to athletics, and challenge the each other to accept new ideas and change. The sports world that has a single gender dominating the media is unjust. Society does not want to bored, we need change in sports entertainment to cater to all. Not all parents and teachers are available to educate our children about the concepts of sharing and teamwork, our children are growing up learning key concepts through media. I will discuss these concepts and how they intertwine.
In 1970 only 1 in 27 girls participated in high school sports, today that ratio is 1 in 3. Sports are a very important part of the American society. Within sports heroes are made, goals are set and dreams are lived. The media makes all these things possible by creating publicity for the rising stars of today. Within society today, the media has downplayed the role of the woman within sports. When the American people think of women in sports, they think of ice skating, field hockey and diving. People don’t recognize that women have the potential to play any sport that a Man can play, with equal skill, if not better.
It is more common to see men’s football or baseball games on TV rather than seeing women’s games. In fact, Desbordes explains, “in the world’s major sports such as soccer, NFL, basketball, baseball, gulf, rugby and cricket, it is men’s code that has mass exposure and indeed un many cases there are no professional leagues for women,” which is a proof that American society, in general, does not fully appreciate female athletes and underestimate their capacity (1). Also, spectatorship is more expected in male games rather than in women ones and therefore gains are expected to be higher for business when they sponsor men athletes. In “Women See Lack of Respect, Parity in Sports Coverage” Gibbons explains that the “lack of strength” as well as the prejudice of female athletes’ poor performance contribute to the idea that their events are not worthy (3). Nevertheless, women can be as capable as men of achieving great results in their sports. One of the examples are the Williams sisters, both professional tennis players who have showed an excellent condition and technique at this sport rising the standards for other players. Certainly, the belief of men superiority at sports persists in American society and it is discouraging prospective female
Diana is an excellent illustration of the many struggles of women to find a place for themselves in sports. On an individual level, defying societal stereotypes is extremely difficult. The buriers that the first person must overcome are often extreme. However once the first person breaks down those buriers, it becomes increasingly easier for others to follow in their footsteps. Diana's struggle demonstrates both how far women have come and how far women still have to go.
The Sunday Telegraphs article “Ellyse Perry Kicked and punched while playing soccer and told she is too soft to play the sport,” by Phil Rothfield, presents a very negative view on what women’s sport is. This article has presented famous Soccer and cricket star Ellyse Perry as being a glamour
In a vast amount of the print media I observed, I found that the few stories about women included stories such as Marion Jones' steroid scandal and Chamique Holdsclaw's struggle with depression. SI did reveal incriminating stories about men, but there were also more stories about men in sport overall. This particular magazine seemed to contain...
Lenskyj, H. (1998). 'Inside Sport' or 'on the margins'?: Australian women and the sport media. International Review For The Sociology Of Sport, 33(1), 19-34. doi:10.1177/101269098033001002
The first perspective is that women are disadvantaged at any sport. Some people reiterate the difference of men and women in sports. This is influenced by strength and the natural power men hold, comparable to women. Rodriguez questions “Is this because female athletes don’t have what it takes to make it in the world of sports or could it be more of a social issue?” This perspective seems to be a social issue based on the notable skills women acquire vs. the apparent judgments of gender issues. The second perspective is the idea that women deserve and inherently earn their right of equal attention and equal pay. “Sometimes, the secret to equality is not positive discrimination, it 's equal terms. It 's the shrug of the shoulders that says "what 's the difference?" The moment worth aspiring for is not seeing people celebrate the world-class female cricketer who competes at comparatively low-level male professional cricket, but the day when people are aware that she does, and don 't find it notable at all” (Lawson). Lawson makes it a point to confirm the biased notions against women in sports and relay an alternative worth working toward and fighting for. Both outlooks can be biased but only one has factual evidence to back it up. The second perspective reviews an ongoing gender issue. This problem is welcome for change depending on society’s
...her heritage and the rich history of womankind. The female athlete must be sensitive to this and show that, even as she succeeds in a traditionally male arena, she can satisfy this most basic of feminine ideals.
Female athlete coverage in the media is a complication due to far less coverage than male athletes receive. Statistics show that females already receive less than ten percent of coverage, although this is much more than they received just a short time ago. Shauna Kavanagh said in an article that when she was younger, female sports were never on TV. “All of my sporting heroes were males,” she said. Although strides have been made for female athlete’s, there is still a long ways to go. Kavanagh secondly went on to express that she feels the press does not cover woman athletics imperfectly; they simply don’t publicize them enough. People are still much more interested in ma...
Krane, V. (2001). We can be athletic and feminine, but do we want to? Challenging hegemonic femininity in women's sport. Quest, 53,115-133.
Whether its baseball, basketball, soccer, hockey, or tennis, sports is seen all over the world as a representation of one’s pride for their city, country, and even continent. Sports is something that is valued world-wide which has the ability to bring communities together and create different meanings, beliefs and practices between individuals. Although many people may perceive sports to have a significant meaning within our lives, it can also have the ability to separate people through gender inequalities which can also be represented negatively throughout the media. This essay will attempt to prove how gender is constructed in the sports culture while focusing on female athletes and their acceptance in today’s society.