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A thesis on cheating in sports
A thesis on cheating in sports
A thesis on cheating in sports
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What impact has the commercialisation of English Football clubs had on their own Corporate Social Responsibility policies? Introduction CSR is a subject which is nowadays widely discussed, alongside its relevance within the sports entertainment industry. The aim of this paper is to investigate the implementation of CSR within English football and how during this time it has impacted the brand image of English football clubs. There has been growing evidence to suggest that a successful CSR strategy can add real benefits to the wider business strategies of sports organisations and is one that is being taken increasingly seriously by leading stakeholders in European football (Hamil et al; 2010) Football clubs are in a unique position of being able to deliver widespread CSR benefits, but they also need to build a relationship with neighbouring communities due to their need for planning permission or perhaps the implementation of a rebrand, which in the recent cases of Cardiff City’s shirt colour change and Hull City’s name rebrand saw great opposition to the ideas of its owners and consequently damaged the image and reputation of the football clubs in question. There is also the issue of corruption at the highest levels of the game and the often much publicised racist/swearing/cheating footballers which suggests that football clubs need to consider their approach to CSR policy. The aim of this paper is investigate how football clubs could improve their CSR practices and strategies. Reseach Objectives 1 – To understand the motivation of football clubs and their owners for implementing CSR policies 2 – To describe the CSR programmes of the clubs and future scope. 3 – To measure the successes (and failures) of implemented CSR progra... ... middle of paper ... ...ructure of the questionnaire will go to great lengths in an effort to not in any way lead the interviewee down a specific path that could be deemed as leading or manipulative, as again this would taint the information acquired. With these procedures in place it is hoped that information will be always gathered in with ethically minded environment, with any concerns of those taking part being addressed promptly. Bibliography Hamil, S, et al (2010) Financial Performance in English Professional Football: “An Inconvenient Truth”, p11 Kott, A (2005), The philanthropic power of sports. Foundation News and Commentary, p46 Smith and Westerbeek (2007) “Sport as a vehicle for deploying Coporate Social Responsibility” Walters, G (2009) Corporate Social Responsibility through Sport. The Community Sports Trust Model as a CSR Delivery Agency p35, p81-94,
Lantos, GP, 2001, ‘The boundaries of strategic corporate social responsibility’, The Journal of Consumer Marketing, vol. 18, no. 7, pp. 595-639.
21). Corporate social responsibility (CSR) directly corresponds to one’s organizational culture and the voluntary implementation of these beliefs, expectations and values. It goes hand in hand with their organizational reputability, especially if society benefits from them operating in an economic, social and environmentally sustainable manner (Global Affairs Canada, 2016). Two companies that demonstrate this initiative mindset are Tentree and Nike, yet they execute in completely different manners. On the organizational spectrum Tentree falls under the Social Venture category, meaning they are for-profit but also on focus on issues regarding social equity and environmental sustainability. Their social responsibility initiative is to plant ten trees for every item purchased by individuals on their website, or from retail vendors (Tentree, n.d., para. 1). Nike is categorized under being a Social Purpose Business because it achieves its desired social impact as well as continuous profit (Jones, George, & Haddad, 2016, p. 4). Nike’s social responsibility initiative is to transform production development and manufacturing to overall minimize the company 's environmental footprint (Nike,
Most brands have a set ‘corporate responsibility’ belief, but Nike seem to be acting on the belief with the best outcome. Nike’s ‘my time is now’ campaign gave back to a sport that accounts for a large sum of their profit by hunting for footballing talent. Nike celebrated a new generation of footballers with ‘The Chance’, an extension to the campaign. This is accompanied by an environmental scheme using recycled polyester, diverting 2 billion plastic bottles since 2010, bettering products and improving lives. They class it as “innovating for a better world” (Nike;2014). They divert back to sport constantly with schemes and foundations. Believing that sport is for everybody, they do what they can to allow everybody the access to sport as they believe it as the “greatest investment a society can make” (Nike;2014). The best example of their worldwide responsibility being achieved was with ‘The Nike Foundation’. The Nike foundation allowed adolescent girls to end their own poverty and make changes for the world. The idea was to unlock potential in the most deprived places.
Money has always been a part of soccer's history. Players would move for bigger and better wages all the time throughout history. Especially during the height of soccer in the United States and the NASL. As time progressed more clubs began to buy out players contracts from their teams in a way of transferring big names to the team. Soccernomics, by Simon Kuper and Stefan Szymanski, describes how purchasing players for mass amounts of money became the norm in the soccer world today. Kuper and Szymanksi studied the influence of transfer market changes from 1978 to 1997 finding that, “transfers explained only 16 percent of their total variation in league position. By contrast, their spending on salaries explained a massive 92 percent variation” (48). This is due to the fact that when players are paid higher salaries they settle in with the team better knowing that the team is putting trust in them; instead of constantly buying new players and messing with team chemistry. Teams spend absurd amounts of money on players that statistically wi...
An organization’s Corporate Social Responsibility (CSR) drives them to look out for the different interests of society. Most business corporations undertake responsibility for the impact of their organizational pursuits and various activities on their customers, employees, shareholders, communities and the environment. With the high volume of general competition between different companies and organizations in varied fields, CSR has become a morally imperative commitment, more than one enforced by the law. Most organizations in the modern world willingly try to improve the general well-being of not only their employees, but also their families and the society as a whole.
CSR is the carrier of many names such as “citizenship”, “social performance”, “corporate conscience” or “sustainable responsible business” (Fontaine, 2013).
In this essay I will be discussing the role and impact of Corporate Social Responsibility in event management in the 21st Century. I will research and report examples, with supporting evidence. Firstly, I shall begin with defining Corporate Social Responsibility and then I will turn my attention to the challenges of CSR along with, why it is crucial for businesses and what the outcomes are if Corporate Social Responsibility (CSR) is overlooked. Throughout this essay I will be providing examples of such an fundamental affects and companies who have take CSR and how they are carrying out their responsibilities. Then, later on in the essay I will look into the pros and cons of CSR. Finally to finish off, I will provide a conclusion as to whether it is really worth the effort for businesses to take corporate social responsibility.
Foremost, CSR ensures that Nike retains its customer from the society. For instance, the positive reputation if this company for being socially responsible attracts more customers. Subsequently, the Company is committed to the community as well as the environment in which it operates thus attracting more customers to its products and services (Blowfield, & Frynas, 2005). Secondly, CSR plays an essential role in employee recruitment of Nike. The company has the highest number of the younger work force, since they have realized the company’s commitment to the environment as well as benefits of this company to the community. A positive image is another key role that the CSR plays on in the Nike Company. The positive image of Nike helps this company to attract more shareholders around the
Corporate Social Responsibility (CSR) is a very familiar term in today’s world. Most of the successful companies try to be ethical and socially responsible toward their stakeholders. Because becoming ethical and socially responsible gains a lot in terms of profit or capturing more market share (Aras and Crowther,2009). This socially responsible approach is paved by the CSR activities of the companies which has a great contribution to their corporate strategy of winning the customers’ mind. In this assignment, the pros and corn of CSR activities of a particular organization a...
Football is a very famous and well-known sport all over the world. Fans go crazy about their favorite clubs and teams play as hard as they can to win the championship. What a lot of people do not talk about is the money aspect of football. Every year football clubs spend millions on buying and selling players, which is called transfers. Apart from that, the amounts of money clubs pay their players, as a salary is outrageous depending on the team. In many leagues, there is the firm belief that spending a lot of money on players leads to success. It is easy to pick out the teams that spend most money on their players since their wage bills are much higher than the rest when compared. Looking at the English Premier League, which consists of 20 different teams, one is able to see how much teams spend on their players. This brings up questions such as: how can we measure how worthy a player is and decide how much to pay them? Or, how do teams decide that a player is good enough? Why do players who seem to be just as good as others get paid so much more? These research questions are all very interesting, though what will be focused on is the relation between success and the amount of money spent on players’ salaries.
A corporations CSR should be shaped in order to fit the goals of the corporation, although every corporation’s CSR should differ, since most have different goals and different communities behind them. The CSR should be molded into fitting the corporation’s goals in order to make it easier on the corporation in giving back to the community while achieving its goals. For example, a corporation located in a desert wishes to be more efficient, by reducing water usage it is not only creating lower costs, which result in higher revenue, but also helps the community by not taking up so much water. Taking this into consideration, it is critical that the corporation goals and values are established and clear throughout the corporation, they should be developed by the board or directors and CEO, and the highest managerial level should stress their importance to the rest of the corporation. By making the goals and values at the top branch of the corporate hierarchy, it will be simpler for the corporates community to develop in order to nurture those goals and values. Therefore, a corporation can reach the “shared-value,” a value for both its shareholders and community in a simpler manner that can result benefiting the corporation in the end as well. Throughout the article many examples are given of actual corporations that have benefited and changed their CSR in order to fit their goals, therefore, providing solid proof that these methods work. Nevertheless, as acknowledged by the author’s themselves, most of the corporations taken into consideration where one’s that Harvard CSR students were employed
Corporate Social Responsibility, CSR, refers to an organisation’s sense of obligation and responsibility towards their various stakeholders and environment in which the organisation operates. It is considered to be multi-dimensional as its initiatives vary from voluntary partnerships to mitigate environmental impacts, production methods through practicing sustainable business practices such as waste and pollution reduction and promoting stakeholder engagement through conducting social and educational programs (Turker, Duygu. 2009). It can also be used as a strategy to create reputation and brand recognition.
Each definitions of CSR does vary around the core characteristics based on their conceptual concentrations and particular focus, for example, under the Voluntary Characteristic, CSR see the overall voluntary activities beyond the law. The Externalities, study both, the positive ...
By Plewa, C., Carrillat, F. A., Mazodier, M., & Quester, P. G. (2016) from the European Journal of Marketing. Based on the article the authors conducted a research to study whether CSR activities can benefits firms. Researchers have recognized that CSR initiatives are not created the same hype for corporate and non-corporate source effects (Skard and Thorbjornsen, 2014). It is depend on the type of sponsorship applied. Hence, to overcome the issues current researcher introduces sport sponsorship to the flow of enquiries, by searching to decide its contribution to the firm’s image as a socially responsible
Now-a-days it is considered that CSR is one of the major concerns of organization’s business ethics. Companies increasingly increase their corporate social responsibility (CSR) and ethical management accepting the positive impact on the bottom line. The vast bulk of Standard & Poor’s 500 companies publish sustainability reports unfolding their program challenges and achievements. These pre-emptive efforts can pr...