Mentoring Those Freelancers: Let's Talk about Webinars

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If you achieved advanced level in your freelance career, chances are, you may be wooed by mentoring. You have steady income and authority voice, the ground beneath your feet is solid and you think that it would be good to share your experience with others and maybe make a penny or two in between. Therefore, you decide to start mentoring.
There are many ways of doing that. You can take some newbies under your wing and start coaching them. Or you can write an e-book or set up an online course. Another popular option is holding webinars.
I have attended many webinars. At first I joined as many as possible. However, my enthusiasm soon diminished. Nowadays I rarely join any webinar. When I get an invitation, I think, no, not twice, not 3 times, but at least 10 times before joining.
The reason behind it is very simple. Many webinars are not worth my time. Yours too. Uninformative, boring, bland or irritating – they don’t deliver anything that was promised. Stumbling upon good webinar is like seeing a double rainbow: it happens very rarely. In this post I will give some tips which will help you to improve your webinars and avoid main pitfalls of hosting them.
For the Love of Money Is the Root of All Evil
Well, it isn’t. However, attitude towards it is. It is not a secret: many freelancing mentors earn money from this activity. They are not into charitable work. They want to earn money and have a right to do so. There’s nothing wrong with monetizing your mentoring activities. However, this approach often gets out of control and free webinars fall victims to it.
The majority of problems with webinars are caused by treating them purely as a promotional tool. Yes, in most cases they are used for promoting your services. Hosts start to thin...

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...Yes, the audience of webinar won’t see you anxiously twitching the pen. The barriers of web space, however, won’t save you from some pitfalls. You still can have boring slides, squeaky voice and poor narration. Thus, practice, my dear, practice.
• Test. Before going live, try out your webinar with a limited audience that can provide feedback. You may have overlooked something or done something completely wrong. Audience is more likely to notice it. Give the lecture, listen to praises and criticism and adjust your webinar accordingly.
Webinars can be a great tool for boosting your authority and promoting your services. Sadly, they often end up being lousy half-breeds of long commercials and boring lectures. If you follow these steps, I can guarantee: your webinar will be better than at least half of free webinars offered today. As always, I am leaving you with some…

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