Marketing Using Social Networking

1265 Words3 Pages
bulb-icon

Recommended: eassy history of internet

The Internet is one of the most amazing inventions through out history. These days, we can practically do everything online, we can get the latest news, connect with our friends, watch movies, tv shows and live broadcasting and we can even do our shopping using the internet. Since web 2.0 was introduced to the web, the web became more flexible.

From the beginning of time, humans have always been in social networks. Social networks are formed on everyday basis, around friends, family and places someone might visit. Social media is any kind of information we share with our social network using social networking websites or services, for example; blogs, forums, photos, audio profiles and status updates (Barefoot & Szabo, 2009). Social media allow their users to comment, post share, and update their statuses at anytime and instantly. Recently, social networking has become very popular among users all around the globe. At the moment, there are several huge popular social media networks, which are Facebook, Twitter and Youtube (Barefoot & Szabo, 2009). From the first glance at these websites, someone might think that they are only useful to connect with friends and family, but the deeper you look into them, you’ll find out that they are new powerful marketing places. They are the places where the ball is in the customers court, the word of mouth can either make or break a product.

Social media has upgraded the traditional marketing way and made it a two way communication instead of a one way communication like it used to be. Social networking has become very popular that college students, celebrities and even politicians have joined at least one social network. For example, Facebook now has over 500 million active users from all...

... middle of paper ...

.... 2010. < HYPERLINK "http://www.socialtext.net/bizblogs/index.cgi" http://www.socialtext.net/bizblogs/index.cgi>.

3- Barefoot, Darren, and Julie Szabo. Eastern Michigan University Library - Remote Access to Library Online Resources. Web. 02 Aug. 2010. < HYPERLINK "http://library.books24x7.com.ezproxy.emich.edu/toc.asp?site=QQLIX&bookid=33611" http://library.books24x7.com.ezproxy.emich.edu/toc.asp?site=QQLIX&bookid=33611>.

4- Hans, Kullin. "75,000 Twitter Users in Sweden | Social Media Today." Social Media News, Strategy, Tools, and Techniques | Social Media Today. Web. 02 Aug. 2010. < HYPERLINK "http://www.socialmediatoday.com/SMC/101290" http://www.socialmediatoday.com/SMC/101290>.

5- "Statistics | Facebook." Welcome to Facebook. Web. 02 Aug. 2010. < HYPERLINK "http://www.facebook.com/press/info.php?statistics" http://www.facebook.com/press/info.php?statistics>.

Show More
Related

  • Social Media and Modern Technology & Genetic Testing

    600 Words  | 2 Pages

    Macworld. "Social Networking Statistics." Statistic Brain RSS. Browser Media, 1 Jan. 2014. Web. 17 Mar. 201

    Read More

  • Positive Effects Of Social Media

    738 Words  | 2 Pages

    Social media networks are online platforms that electronically connect people, social media uses phone, computers. Boyd and Ellison, (2007) stated that social networks refer to marketing of personal information to the public through the internet. Social networking sites are web networks on which numerous people post private information and have the ability to share messages with other people. Facebook, Twitter and Instagram are examples of social media sites allow other people to develop profiles, post videos and photos, share messages, and communicate with family and colleagues (Paul, Baker & Cochran, 2012). Popular free social networking sites allow users to

    Read More

  • Social Media and Nursing

    1137 Words  | 3 Pages

    Facebook usage and facebook growth statistics by world geographic regions. (2012, September 2012). Retrieved from http://www.internetworldstats.com/facebook.htm

    Read More

  • Marijuana Advertising Ethics

    1075 Words  | 3 Pages

    Among the billions of social media users, there is a percentage dedicated to businesses who use social media as part of their marketing strategy. The sheer number of people who use services like Facebook and Instagram on a daily

    Read More

  • Why Should The Social Media Should Be Regulated?

    1109 Words  | 3 Pages

    This world as we know is heading towards a more virtual era, where everything we need to know is under the palm of our hands. We have many devices such as smart phones, tablets, computers, which gives us access to an infinite amount of information. This virtual life style we are becoming accustomed to introduced us to social media. An increase amount of interaction is being built between known and unknown users from all around the world. Social networks such as Facebook, MySpace, twitter, and even tumbler have become an everyday routine of our daily lives. In this modern society, all these social media websites have brought about a significant amount of impact in many of us. It has really influenced its users on how to conduct their lives.

    Read More

  • Facebook Mental Health

    1492 Words  | 3 Pages

    Over the last decade, social networking sites, such as Facebook, Instagram and Twitter are being widely integrated in our daily life. Social networking sites are so widely spread that Facebook alone has more than one billion active users all around the world and it is predicated that the number of users will continue to increase, especially in developing countries. The introduction of smartphones has also allowed people who are always on the move or have no personal computer to access to social network sites more frequently. Social networking sites are currently being use for both business and personal leisure, and it has helped in many ways like increasing publicity, maintaining connectivity and even lower cost. For example, utilizing Facebook

    Read More

  • Role of Social Media in Pharmaceutical Marketing

    1391 Words  | 3 Pages

    Web 2.0 tools are used highly today and consist of applications like wikis, blogs, podcasts and social networking applications such as Facebook, twitter, my space and YouTube. Previously used web 1.0 tools are the conceptual evolution of World Wide Web (WWW). It uses applications like websites, e-mail and newsletters. Web 1.0 is more static and it was a major hit in healthcare sector when physicians access the static contents in trusted websites containing medical journals. The contents provided through web 1.0 tool cannot be edited and provider can review, delete and correct their contents anytime. Evolution of web 2.0 tools created an interactive approach from the static and provider centered approach. Its interactive approach is a two-way communication between provider and user. As a result, it is a powerful tool to reach prescribers and patients in field of pharmaceuticals.

    Read More

  • Economic Impact Of Social Media

    1741 Words  | 4 Pages

    Social media avenues are a new, upcoming, and popular way to advertise for businesses and for people to connect to each other. Alexis Ohanian once said that "Being effective at social media, whether for business or personal use, means capturing people who have short attention spans. They 're only a click away from a picture of a funny cat, so you have to make your thing more compelling than that cat. And that can be a high bar." (Ohanian) Powerful usage of social media can have a big impact.

    Read More

  • Government Control of the Internet

    2023 Words  | 5 Pages

    "2012 Social Networking Comparisons." Social Networking Websites Review 2012 - TopTenREVIEWS. Top Ten Reviews. Web. 09 Jan. 2012. .

    Read More

  • What Are The Advantages And Disadvantages Of Social Media Essay

    1017 Words  | 3 Pages

    Social Media means the use of web-based and mobile technologies to make communication an interactive dialogue. It takes on many different forms including social blogs, Internet forums, magazines, micro blogging, photographs or pictures, wikis, videos, podcasts, rating and social bookmarking. With the world in the midst of a social media revolution, it is very obvious that social media like Facebook, Twitter, WhatsApp etc., are used extensively for the purpose of communication. This form of communication can be done with a person or a group of persons. Today most of the people working in the organizations, especially the young generation are hooked on to the different social media for keeping in contact with their peers. It is media for the social interaction as a superset beyond the social communication. There are both advantages and the disadvantages of using social media. One very important advantage is online sharing of knowledge and distributing information among the different groups of people. And this online sharing of information also promotes the increase in communication skills among the people. There are also disadvantages of

    Read More

  • Essay About Social Media Marketing

    1027 Words  | 3 Pages

    Internet has become a vital element in people daily lifestyles. People use smart phones, tablets, laptops or computers to access Internet. By the first decade of the 21st century, many Internet users use faster broadband Internet access technologies. As the Internet users grow, one of the Internet phenomenons that can be seen is social networking. Basically, people use social media to interact among people where they create, share or exchange information in virtual communities and networks.

    Read More

  • The Importance Of Social Media On Business

    1240 Words  | 3 Pages

    We can now connect with each other instantly over the internet. It is quicker and easier to communicate and share with each other now than it has ever been. Massive amounts of people access the internet every day, and a good number of them use social media. This means that the ability to use social media and use it well is crucial for modern businesses. Whether for public relations or advertising, social media is now one of the best ways to reach consumers.

    Read More

  • The Power of Social Media

    1085 Words  | 3 Pages

    “Social Networking Fact Sheet.” Pew Research Internet Project. 27 Dec. 2013. Pew Research Center. 1 April 2014.

    Read More

  • Impact Of Social Media Essay

    646 Words  | 2 Pages

    Nowadays, social media is growing very rapidly throughout the whole world. Social media has changed the way that we communicate with others through using these common social networking sites like Face book, Twitter, and Instagram…For that, social media has positively and negatively impacted our life.

    Read More

  • Advantages of Using Social Media in Business

    1076 Words  | 3 Pages

    Social media is a form of online communication channels devoted to society input, intercommunication, and cooperation. In social media, people can talk and interact without restriction, exchange and debate information with each other about their lives by using many different combinations of the words, personal multimedia, photos, and videos. Also, in social media, individulsa and groups can create, edit, comment on, and engage in personal conversations. There are numerous types of social media, for example, wikis, blogs, social network site, micro blogging services, and sites sharing media. At the beginning, social media was limited to a few networks sites, for instance, Bulletin Board System that allows people to communicate with each other and post a comment. Today, social media has transformed from ineffective sites to more useful and effective websites, for example, Facebook, and MySpace. Some companies are using social media to achieve their goals which is attracting more customers to company website. Three advantages of using social media in business are: raising brand consciousness, building customer relationships, and increasing performance measurements.

    Read More

More about Marketing Using Social Networking

Open Document