Watching the average American is a lot like watching Homer Simpson. There is an episode of the television show the Simpsons where someone, probably Bart places a Twinkie in the backyard. The Twinkie is rigged to electrocute anyone who touches it. Homer loves Twinkies and he just can’t resist them. So for the next several hours we hear a shocking noise followed by Homer’s trademark D'oh. Poor Homer is just not smart enough to keep from getting shocked over and over again. Perhaps the reason that Homer is one of America’s favorite stars aside from his outstanding acting ability is that we can relate to his predicament. The press or a least the television news is a lot like the electric Twinkie, we want it, yet it continues to bite us. We are not smart enough to see it for what is really is. The media is a business and today with cable news blasting into our lives every minute of the day in more every nation it is a mega business. We erroneously see them as a public service or as providers as the whole truth, whereas it’s really designed to keep us tuned in long enough to run several commercials. The sole function of the news is to sell products. Keeping this in mind the news services at least the cable services have become designer agencies catering to the political predisposition, susceptibility, and propensities of this chosen viewers our perhaps a better term is cliental. We need to understand that the press is not interested in the truth; the press is interested in selling advertisements. If you really want to understand a news channels standpoint pay attention to the advertisements. Fox advertises beer, frozen vegetables, Volkswagen Jettas and easy credit companies while CNN peddles trips to the Caribbean, expensive perf... ... middle of paper ... ...ar as constitutionality in relation the first amendment, these shows must be allowed to continue. They are to be protected at all cost. A free nation should never restrict such political discourse. The issue is that we need to understand the press. We must understand its motivation. We must understand who is talking and why they are saying what they are saying, be it their deepest beliefs or for the enhancement of their deepest pockets. Blaming the media of eroding of participation is problematic. True many people likely opt out of participating due to the rhetoric and banter, but in all reality many people are motivated to vote because of these programs. In reality it is likely a wash. We as viewer just can’t seem to get enough, we hate it, and it hurts us yet we still keep coming back. In the mean time the advertisers get richer. Hay look a Twinkie D’oh.
It is not uncommon to hear people complaining about what they hear on the news. Everyone knows it and the media themselves knows it as well. Some of the most renowned journalists have even covered the the media’s issues in detail. Biased news outlets have flooded everyday news. We find that journalism’s greatest problems lie in the media’s inability for unbiased reporting, the tendency to use the ignorance of their audience to create a story, and their struggles to maintain relevance.
Through the efforts of globalization, television has grown to be more than just a source for the facts. Presently, television cable channel stations seem to be more interested in capturing viewers interest and ratings than reporting the most significant events of the day. More than likely, without thinking about it, viewers fail to recall that cable network stations are in the business of making money first, then attempting to keep the public “infotained”. In other words, keeping you well informed with quality news broadcasting while simultaneously entertaining you at the same time.
In the Beyond Borders textbook on pages 60-74 Michael Parenti’s article “Mass Media: For the Many, by the Few” goes into great detail of the few corporations that control the media and the costs of this practice. Let us first discuss what classifies as media. We have newspapers, magazines, radio, films, television, etc. Television and radio are the most dominated forms of media that are in the hands of four giant networks, which are, ABC, CBS, NBC, and FOX. These media corporations not only own television networks but other forms of media, such as; cable companies, book publishing houses, movie studios, satellite television, etc. Since the broadcast industry has failed to provide adequate regulation policies the competition has decreased, and this has caused a large economic influence. The competition was supposed to lower prices, instead there has been an increase in cable rates and phone rates. In addition, media owners don’t hesitate to exercise control over news content. They frequently kill stories they dislike and in other ways inject their own preferences. In other words, they determine which person, which facts, which version of the facts, and which ideas shall reach the public. The media can also have a political influence. “Progressive candidates are not only competing against well-financed opponents but also against the media’s many frivolous distractions. It is nearly impossible for these candidates to try and run a meaningful campaign because the media will withhold their media coverage .” The few corporations can spin the media any which way. In sum, the media is ne...
Media professionals have a responsibility to report accurate and comprehensive information, not just what amuses audiences and garner ratings. In his legendary speech “Wires and Lights in a Box,” Edward R. Murrow discussed the power of media and the responsibility of journalist to accurately depict information. To continued reporting poorly constructed media presentations or messages that only serve as rating boosters will be the down fall of society, and history will be there to witness it. Media conglomerates have to power to revolutionize the kinds of information the audience receives. If two or three media outlets would make it a point to relese information that serves the greater good instead of cooperate sponsors bottom-line, the world
In America we value the freedom of the press. The press is the one place where most Americans go to get educated on issues facing their community, state, and most of all nation. Everyone knows that the media plays a major role in Americans' lives; however their role of gatekeeper is not completely understood. The press decides which issues to report and how to report them. In order to improve the nation and world, the media should present their unbiased findings to allow people to make up their own minds. However, this is not the case. The media often shows its bias. Their widespread exposure enables them to communicate their ideas to the public, regardless of the public's responsiveness. The elections of officials for the federal government during the late 20th century serve as prime examples of their bias. An analysis of surveys, media delivery, and reporter's testimonies, I have found that the media is actually more out of touch with mainstream America than the politicians they cover.
“Nowadays in the modern world, society if affected by more things we can think of. Society is affected by movies, TV shows, TV reality shows, magazines, and books. A report was recorded over a six-month period about Television shows and daily news broadcasts. From September 1, 1999 through February 29, 2000; The Grand Rapid Institute recorded and viewed a few programs and at the end of the month the Institute tallied up the number of letters sent after a recorded program and it showed how unfair the programs were and how people became a democracy to let them know” (TV News 1).
The state of the media is a matter of contention in today’s society. The conversation usually goes like this: is the media improving in an age where everyone is connected, has a voice, and carries a supercomputer in their pocket or is it becoming diluted and perverted to attract larger audiences. Do people still want to read a 2,000-word profile of Jeb Bush in The New Yorker, or would they prefer to view a Business Insider slideshow with pictures and bullets of the candidate to get the gist of his positions? This question leads to a bigger question: should the news be easy and entertaining or should it challenge and question its viewers and readers prevailing views? Films like “Network” and “Idiocracy” portray
News is all around us and is readily available to everyone. There are many flaws in the system that hurts the authenticity of the news when you see it. The media is indirectly part of the political system. Most news is either considered liberal or conservative by many.
Murrow states “one of the basic troubles with radio and television news is that both instruments have grown up as an incompatible combination of show business, advertising and news” (7). Top management does not have time to give mature and thoughtful consideration to the abundant problems that confront those who are charged with the responsibility for news and public affairs, but they still do any ways and put little to none effort towards doing so. According to Murrow if there is a disagreement between the public interest and the corporate interest it will always go the way of the corporate almost every
Media bias is an obvious problem in current-day America; one of the issues is the news coverage on different stories. News broadcasters focus on the little issues (i.e. celebrity gossip, court cases, basic “drama” stories) rather than significant topics that need to be given the same, if not, more attention by watchers
The media has this immense power, this way of showing things how their network wants, and
“At MSNBC … 85 percent of airtime is dedicated to commentary — rather than straight news” (as cited in Kiener). The fact that over three fourths of the airtime for a news media source is commentary shows the degradation of trustworthy news reporting. Mainstream news sources are losing their credibility through their slanted reporting and lack of objectivity.
In order to understand new media, one must first have a solid background of the old media. The old media traces its origins back to the “elite or partisan press [that] dominated American journalism in the early days of the republic” (Davis 29). With the advent of the penny press around 1833, the press changed its basic purpose and function from obtaining voters for its affiliated political party to making profit (Davis 29). With more available papers, individual companies competed with each other with “muckraking journalism”—investigative journalism exposing corruption—and “yellow journalism”—sensationalist journalism that completely disregarded the facts (Davis 30). The press continued to evolve its journalistic approaches and next shifted to “lapdog journalism,” r...
Newspapers and nightly news shows have become a business. They no longer go by the public services values they once stood by (Sensationalism, 2005). Instead of being the fourth branch of government, they are just like any other money making business. It is no longer a race to put out the truth; it is more a race for dollars and control. Sensationalism is purely fueled by money and popularity. If a news outlet garners a large amount of popularity, they can swing votes, and influence voters. Sensationalism has already affected many political situations. Sensationalism has proven to spread like a virus. If sensationalism is not controlled, there is no way the news outlets can be the advocate for the people.
The purpose of journalism is to report a story accurately; simply to tell it like it is. Over the past two decades, with increased tension over political and religious ideologies, the media’s original purpose is being lost. Yes, being well-informed remains an asset in the world today. Our now, globally-focused world will always value knowledge and awareness. With the television, internet, newspaper- all mediums of entertainment- available at the snap of a finger, we have non-stop access to news. One problem with this is the blatant bias of news networks. Every news source has a bias. Viewers typically recognize the platform of the major sources, therefore deterring them from certain networks. When reporters feed viewers the same opinion through different stories, the viewer isn’t getting a balanced intake in terms of overall understanding. In today’s society, viewers are truly at the mercy of what those in authority provide. Think of George Orwell’s 1984 where the all-powerful “Big Brother,” through “The Party” oversees every little piece of information that passes through the telescreen (along with everything that passes by the telescreen on the other end.) The citizens of Oceania are essentially clueless to the truth because they have no access to it. The television: typically a source of entertainment, transformed itself into an instrument for controlling. Yes, the modern technology is