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To what extent has the internet created a global media market? Use relevant examples to illustrate your points.
Media business has gone global under the capital globalization. Most of large media institutions in different countries have moved their steps into the global media market. The emergence of internet accelerates the creation of a global media market. In this essay, the expansion of the internet use in contemporary society and the digitalization of traditional mass media will be briefly introduced in the first and second sections. The third section will examine how the internet helps to produce and access media information globally. Next, the advantage of the internet will be discussed to compare with traditional media. The internet has reconstructed people’s ways of life. Meanwhile, it has changed the regulation of the governments’ control in today’s network society, which contributes to create a global arena of communication. The final section will discuss some problems of the internet as a global media platform.
In Marshall McLuhan’s book Understanding Media (1964), he raised a prophetic theory of the ‘global village’. He contended that ‘electric circuitry has overthrown the regime of time and space and pours upon us instantly and continuously the concerns of all other men’ (McLuhan and Fiore, 1967, cited in Tomlinson, 1999, p153). It accurately describes today’s network society, since people can across the temporal and spatial boundaries in the internet to access information and communicate with others. Nowadays, the use of the internet is dramatically expanded. More and more people in the world have gotten used of operating their personal computers instead of television and radio. In America, the average numb...
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As this critical juncture begins to take place, there has been much debate between scholars as to whether we should be enthusiastic or wary of these new changes. In Digital Disconnect and in his lectures, McChesney observes both views in an attempt to advance the discussion. On one side, the celebrants are embracing the Internet as a medium that will change society for the better. In Digital Disconnect, McChesney says, “In sum, the celebrants reaffirm one of the most important original arguments from the 1990s, that the Internet will be a force for democracy and good worldwide, ending monopolies of information and centralized control over communication” (McChesney 8). In my opinion, this celebrant view should only be regarded as a best-case scenario because of the unexpected obstacles for society that can...
With comparatively new innovations like the internet, global news, and social media, the world in the over the past few decades is larger and more connected than it had ever been before. Humans have access to other cultures and cultural practices in a way that was almost unimaginable to civilizations of the past. Cultures have a chance to commingle and influence each other; economies in an increasingly global market become interdependent on stock and international trade with each other. Countries recently escaping the banner of colonialism both begin to assert their independence and yet still remain forever altered by the culture that was once occupier. The internet and popular culture emerge. Not only do the media have access to different
Independent Media has long existed across the globe. As the voice of dissent it is often repressed by governments and corporations that look the hide the truth. Indy Media began as print newspapers that often faced high production cost and difficult means of expanding beyond local circulation. They did not have the established means and financial backing that major news corporations had. Indy newspapers were often hard to obtain, quite expensive, and unable to cover all major topics due to resources. Journals such as The Nation and The Progressive managed to obtain nationwide circulation, but were often unknown outside of politically left leaning groups.
In today 's world the media has enormous power. Media industries are operating in a market increasingly globalized and more monopolistic. In addition, the media come daily in our homes, deeply affecting our way of seeing the world. Adults and children and youth spend many hours a day watching television, transforming this activity into a more in all daily activities. Even more powerful is the ongoing revolution such as the development that has had and continues to have a means of communication such as the Internet.
Media or medium of communication has been conceptualized to effect and drive information to the greater masses because it’s the venue where information can be linear form of communication. This essay will discuss what it is meant by media according to online Business Dictionary defines as the communication channels through which news, entertainment, education, data, or promotional messages are disseminated.” This may include broadcasting and narrowcasting medium such as newspapers, magazines, TV, radio, billboards, direct mail, telephone, fax, and internet, the Business Dictionary further includes in this definition.
The number of revolutions in the last 3 decades has increased, and seems to keep increasing. Civil unrest and protests brought many victims including civil and political figures throughout the world. In the era where technology is at the peak of its success, especially in communication technologies, mankind suffers from lack of communication. Problem is not caused by the technology itself, the problem is in human nature. I will continue with an analogy. Man invented the knife, which is very useful tool in our daily lives. The problem occurs when one thinks about the purposes that knife could be used. Story repeats itself with Newspapers and News Media. Technology improved the speed and the size that news can reach anywhere in couple of seconds. In a few seconds we can reach our friend at the other pole of the globe and receive pictures and live videos in response. We can send information, receive it and even create it in the artificial world. Life has become easier with technology. We can control our cell phones with voice command and reserve a table in the closest restaurant for dinner. Technology is everywhere in our lives, but if we think for a second the purposes we could use them for then the danger begins. In this short essay I will be talking about the struggle of mankind for freedom and the stages it went through. There are 3 parts to my paper. In the first part I will discuss the birth of World Wide Web and how the purpose of it went through changes. In the second part, I will be talking about birth of newspapers in the Web, precisely how it developed into an intermediate body that transfers information to people. Ultimately, I will discuss the Ukrainian revolution and the role of the news media in it and ho...
Since the industrial revolution, one and one important inventions were created. In March 1989, Tim Berners-Lee implemented the first successful communication between Hypertext Transfer Protocol clients. The most influential technology to humans nowadays, internet, was made at this time. Internet brings a lot of new changes to humans. A favorite view of the Internet holds that the democratization of communications will bring about the democratization of the world. In fact, the relationship between cyberspace and political liberalization is far more complex. Ian Bremmer, the author of “Democracy in Cyberspace: What Technology Can and Cannot Do for Us”, points out that internet has a both-side effect that it can help promote consumerism and democracy while it can also help authoritarian government to guide people’s emotions to what they want. However, Naomi Klein, the author of “Fences of enclosure, Windows of Possibility”, points out that the Internet helps the process of globalization destroying old fences. Old fences are those boundaries that obstruct people to communicate with others in physic and spirit. Disappearing of old fences hurts the normal people and create discordant elements to different countries. As a matter of fact, internet and globalization have a double-side effect. They improve life for individuals, but they also bring new challenges.
Internet as a medium has been a thoroughly discussed topic, especially in recent years with the rise of the World Wide Web. Analysis of relevant literature in the topic shows that the internet is not a new medium. This argument can be shown by looking more in depth into what defines a medium and what defines the internet. From that analysis by looking from a historical point of view the internet can be seen as an old medium which uses re-mediation to deliver content to users. The connection between internet and its users has helped the internet influence the way media is viewed today. Although the internet is not a new medium the content it presents is new. The advances in technology have helped the use of the internet reach new heights in terms of interest and it's capabilities are now being utilised by the masses. This rise in popularity has given the implication that the internet is new. These points can be analysed in more depth which has led me to take the stance that the internet is not a new medium.
Thirty years ago, if I told you that the primary means of communicating and disseminating information would be a series of interconnected computer networks you would of thought I was watching Star Trek or reading a science fiction novel. In 2010, the future of mass media is upon us today; the Internet. The Internet is and will only grow in the future as the primary means of delivering news, information and entertainment to the vast majority of Americans. Mass media as we know it today will take new shape and form in the next few years with the convergence and migration of three legacy mediums (Television, Radio, Newspaper) into one that is based on the Internet and will replace these mediums forever changing the face of journalism, media and politics. In this paper I will attempt to explain the transition of print media to one of the internet, how the shift to an internet based media environment will impact journalism and mass media, and how this migration will benefit society and forever change the dynamic of news and politics.
The Media and Entertainment Industry is vast and captures a lot of companies which cater to the various needs of the consumers to keep them engaged in their everyday lives. The industry consists of various segments such as television, print, film, radio, music, animation, gaming and visual effects and advertisement. Each segment provides different forms of products and services in the form of entertainment for the consumers. Due to its dependence on technological evolution new segments in this industry are steadily up and coming. An example for such momentous technical progress was the development of the internet. This alone has modified how media is being perceived and consumed and furthermore has crafted completely new sectors and periods for mainstream entertainment that are yet in their incubation stage.
The evolution of media has transformed the way we interpret the world around us. It gives us a new perspective by allowing us to interact with one another through the Internet. Media has become much more personal and diverse as user-generated content becomes more prominent in our lives. We are exposed to assorted types of viewpoints that shape our understanding and knowledge of the social world. Moreover, change in technology has brought advancement to transportation methods, which makes it very easy and fast to go long distances than before. It has also brought change in communication, with the development of the mobile phones, where the communication is now more efficient. Technology has also brought changes in education where students can do online courses, take exams, quizzes, do assignments and even discuss with the classmates the related topic of each week as if you were in the actual classroom. The changes of technology play a big part in the media and how it is used. The technological changes made throughout these time periods have made communication and the media widely spread.
Basically, the media performs three functions to inform, to influence and to entertain. But effects of these functions are multidimensional in modern times. It has provided awareness about the whole world. In twenty-first century, media has a tendency to shape political, economical and social values of an individual. Moreover, media has eliminated the boundaries of information, so that a person can become an active citizen of the global economy. Hence, it is logical to state the media has become a basic need of human civic life.
Nowadays mass media plays a key role in extension of globalization process. The media components such as television, Internet, computers etc. are considered to have a paramount influence on globalization. Also because of globalization process today there is an increased access to a broad range of media, which plays a very important role in shaping human minds and has an immense impact on our society’s personal lives. Thus these two equally important processes interact with each other and provide mutual assistance in the expansion of the sphere of influence.
The power of the mass media has once become so powerful that its undoubtedly significant role in the world today stays beyond any questions. It is so strong that even politics uses it as a means of governing in any country around the world. The mass media has not only political meaning but also it conveys wide knowledge concerning all possible aspects of human beings’ lives and, what is utterly true, influences on people’s points of view and their attitude to the surrounding environment. It is completely agreeable about what kind of virtues the mass media is supposed to accent. Nevertheless, it is not frequent at all that the media provides societies with such a content, which is doubtful in terms of the role consigned to it. Presenting violence and intolerance as well as shaping and manipulating public are only a few examples of how the role of mass media is misunderstood by those who define themselves as leading media makers.
Finally, observing the traditional organizations and how they used to associate themselves to the physical forms by which they distributed their products – television broadcasting company, radio broadcasting company, newspaper, book or magazine publisher. Recently, these media firms had to restructure their business in order to be successful in this digital world. Hence, they had to widen their delivery medium rather than limiting it, and be exploiters of content wherever content is available to be exploited.