HSBC Bank

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Recommended: Review of literature on internet banking

Content Page

1. Introduction 3
1.1 HSBC Organizational Chart 5
1.1.1 Organization Structure 5
1.1.2 Work Specialization 6
1.1.3 Departmentalization 6
1.1.4 Chain Of Command 6
1.1.5 Span Of Control 6
1.1.6 Centralization or Decentralization 6
2. 3 Major Processes of HSBC 7
2.1 Balance Enquiry 7
2.2 Cash Withdrawal 9
2.3 Cash Deposit 11
3. Information Systems 13
3.1 e-Commerce Applications 13
3.2 Wireless applications 13
3.3 Enterprise Resource Planning Systems 14
3.4 Customer Relationship Management Systems 15
4. References 16

1. Introduction

HSBC bank which is called Hong Kong and Shanghai Banking Corporation, was founded in 1865 and opened in 1877. It is also the largest bank in the world pertinent to assets and ranks sixth in the world’s largest public company in 2012. As one of the leading banks in the world, with around 89 million customers served with various products and loans such as personal loans, house loans, corporations loans, wealth management, investments, insurance and deposits. Some of the interesting facts are that HSBC bank has won several awards during 2011 which includes the best corporate internet banking in Singapore, rank second place in the Forbes Global 2k world’s biggest companies. It is ranks first in the Brand Finance Banking 500 in year 2012.

HSBC bank has help in the growth of the world’s economic finance and also in multi-national company (MNC) and small and medium enterprises (SME) worldwide. It also provides a wide variety of financial amenities for individuals, corporations and panoply of products and services to financial institutions worldwide.

Marketing covers wide-ranging on investments, interest rate, trading in global exchange to Multinational Company and busi...

... middle of paper ...

...lows organization to be well informed with the current customers and it is important for banks to get customer to remain loyal with them thus HSBC has a good Customer Relationship Management Systems to response to the customer’s request.

References
About HSBC-holdings. (n.d.). Retrieved January 26, 2014, from HSBC: http://www.hsbc.com.sg/1/2/about-hsbc-home/about-hsbc-home About HSBC-holdings. (n.d.). Retrieved January 26, 2014, from Forbes: http://www.forbes.com/companies/hsbc-holdings/

HSBC pictures. (n.d.). Retrieved January 26, 2014, from HSBC: https://www.hsbc.com.sg/1/2/home

About HSBC e-commerce. (n.d.). Retrieved January 26, 2014, from knowledge HSBC: https://www.knowledge.hsbc.co.uk/tools-and-resources/article/e-commerce About HSBC mobile banking app. (n.d.). Retrieved January 26, 2014, from HSBC:
http://www.hsbc.co.uk/1/2/ways-to-bank/mobile

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