What Is The PESTLE Analysis For Indigenous Produce

Scenario-I

Q1. PESTLE analysis for ‘Indigenous Produce’

Political: Every business has to follow government rules and regulation related business such areas trade regulation, tax regulation, employment laws, political stability which all of these would affect business.

Indigenous produce has to follow tax regulation of New Zealand. Which might be affect to business because every business running for profit so that if they have to give more tax than it would affect business profit as well.

Trade regulation also affects business in various way such as if they want to import something from another country and export into another country for that they have to pay import/export duties to local government.

Economic: Economic issues can help

In New Zealand has good minimum pay rate for employee which very organization might not be afford. It would give low profit margin for ‘Indigenous Produce’.

Socio-culture factor: socio-culture you have to look for social changes and cultural change for business environment. Such areas:

Religious and ethical beliefs could affect business which related to food because some country like India, they don’t eat beef so that every hard to stable in market and get good profit.

Lifestyle changes and population growth affects the business because how many youngster and old age people. They have both have different lifestyle and unique taste for food so that it would give some benefit and disadvantage too.

Technological factor: The use of new advancement of technology in business bring new opportunity for ‘Indigenous Produce’.

Business runs on online such as e-commerce which helps customer to buy product from home with very convenient way.

Use of self-checkout in store for customer, which helps customer to finish them purchase very fast and reduce labor

Q2.

Threats for ‘Indigenous Produce’

Currency exchange barrier: To expand business globally company should have to face currency exchange difference. Some time we have to pay more for export product into another country. This type of challenge could affect the small business like ‘Indigenous produce’, because it would cost more per product.

Q3.

Mission:

To produce an extraordinary shopping by giving good service, quality and fresh food to customers in cheap price.

Indigenous produce bring food from local farmer such as poultry, vegetable, fruits in cheap price and serve healthy food to customer in cheap price and make good profit for company. And later if all work then aim to expand in international market as well.

Vision:

Become no 1. Supermarket in Auckland region by producing good service of buying in organic market while reducing customer effort and money and expand our brand to globally.

Indigenous produce brings new changes in supermarket with healthy and organic product in good price and service. And maximizing more return to shareholder while leading in market.