The renovation of the foyer and exterior of the Western Inn would have a lasting effect on the motel, revenue, and guests. Reviewing bid rates and evaluating the project by sections has helped our company approach the renovation process in an efficient and cost effective manner. An analysis was performed to determine if the cost, schedule, and work accomplished progressed per the plan. One of the main goals of this project is to create an alternative design in terms of manufacturability and economic basis, and by refurbishing and rebranding the Western Inn we aim to move the hotel into a different marketing sector.
The renovation of the existing space has minor structural implications as new materials are added to the building and the use of the space per the architectural and functional requirements are different than original. An approximate design process, including repainting the exterior of the building was conducted to update the visual appeal from the highway. Also, cosmetic upgrades to the foyer in terms of repainting and possible structural addition would have a lasting effect on the perception of how guests are greeted when entering the hotel.
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The proposal for the exterior would be repainting the rock panels off white and unifying all panels by adding a simple painted rectangular design, that adds dimension to the building. Also, signage will need to be updated, the inexpensive route is to have it painted a solid color, and have the hotel name re-stenciled. Another option is to have a custom sign created that in affect rebrands the inn, and attracts new customers. The cost for painting the exterior and the inexpensive signage is approximately four thousand per quarter, and for the option that includes updated signage is six thousand two hundred fifty dollars per
Calculation in Appendix A would answer the first question. We can notice that by following corporate branding strategy the retention rate will increase from 16.67% to 21.67% indicating that loyal customers will continue using Rosewood hotels. As for the second question, in appendix B we notice that net profit is less with the corporate branding than without the corporate branding. If the decision is made based on net profit, then corporate branding would be the wrong way to go.
First, Cancun has gorgeous hotels. The architecture of one representative hotel is fabulous. Walking into the entrance of the hotel is like walking through a breezeway because there are no doors. Upon entering, the visitor is mesmerized by the colossal tropical floral arrangement that’s so stunning and full of vibrant color that her mouth drops in awe. Soon, she realizes, after the initial shock, that she is walking on marble floors that look like mirrors reflecting rays of dancing light. Indoor waterfalls accompanied with lavish foliage engulf her; every sense is stimulated. Happily greeted and escorted to her hotel room, she is delighted to see that the hotel’s beauty continues throughout every part of it. Posh describes the room exactly. The bathroom floors, counters, and the shower walls are polished stone, native to Mexico. Surprised, she looks over the balcony to see the S-shaped pool with a floating bar and the bar’s roof covered in bamboo. Walking through the hotel lobby, through the fresh gardens, through the pathway to the pool are picture-perfect peacocks flaunting their beauty, and, indeed, they are very beautiful. Every minute detail of the Grand Hotel is designed to give her an unf...
First and foremost are the architectural elements. These encompass the structural components that Chareau uses to emphasize the current site’s condition, the regularity of the grid used, the characteristics of the materials, the spatial alignment of the program, and so forth. The Maison de Verre would not have been designed the same way if it had been erected elsewhere. The same design principles would have been apparent, but there were extenuating circumstances that the client and the architect encountered at the site. The clients, Dr. and Mrs. Dalsace, inherited the building and the surrounding property from her father, and had the sole intention of tearing down the existing building and resurrecting a new, modern structure that would showcase Chareau’s furniture designs. (Vellay 63). The only thing stopping them was an elderly woman who lived on the second floor of the existing building who refused to leave her apartment (Frampto...
Items displayed in museums hold historical significance and are representative of society’s culture. Preserving valuable collections for education and enjoyment is a primary role of museums. While fulfilling this role, the architecture of the museum is also an important factor. Historical buildings are converted into museums and architects must consider the use of the space and the museum’s purpose during their initial design. Other museums are built with a clear purpose in mind. As museums are designed, many characteristics are determined. Display and storage spaces as well as visitor services impacts museum’s functionality. Based on the function of a museum, architectural requirements are different.
The paper tries to identify the techniques applied in postmodern architecture in the similarities to traditionalism that leads to the revision of old knowledge and revival of traditional forms through tangible or intangible activities. The
The residents were also not left behind in relation to the problems caused by the damages on the roads. To begin with, several cases of accidents and injuries were experienced. Examples included the frequent falls by the residents who never paid key attention to the holes while walking on the roads. Moreover, due to the lack of finances, more individuals who specialised in the renovation processes...
The management objectives focus driving the hotel’s income generating potential for its owners. Vincent implied three key objectives Colliers set for potential opportunities; how many number of rooms (80+), what services do the building provide for and a high quality condition report. Consequently, they structure their quantitative analysis around occupany rates, room rates per night and ancillary services per room. Running Yeilds were important in stabilising cashflows over the investment horizon. These are the quantitative meterics that drive the Hotel’s revenue base. Further Colliers targets 80+ room size pushing it into bigger scale projects where they can add value back into the investment. Vincent spoke
A line is drawn between buildings erected to serve a mere function and those which are made to integrate an influential quality into all who happen to see them often through use of extravagance. The latter can be propelled into greatness based on whether or not they are successful in carrying out with this vision set forth by their creators. This is what sets apart an ordinary building from an impressive and monumental wonder. It is interesting to note how a building is set apart from others of its time when this building is made to represent the people as a whole. Of course this building will surpass the more ordinary ones juxtaposed within the city. Of course the society or ruler would like to put their “best ...
“When it comes to interior design styles, give yourself the permission to think outside the box. There are so many wonderful ways to define who you are by creating a magnificent living space. Allow yourself to be creative. Be stylish. And when I say outside the box, I don’t necessarily mean go crazy, I simply suggest you take some steps to create the type of home that you really want or that your client is asking you to create” (Yule 1). Looking into interior design there are many elements that contribute to the way people view the room or area, such as the color, flooring, furniture, fabrics, and accessories in every room. Within the following research paper, interior design will be discussed by the interior design styles, the effects of color, and the trends of bathrooms.
The book as a description of modern architecture, its styles and influence succeeds but falls short as a prescriptive methodology. His work is still recalled for the need by modernists to categorize everything into neat little boxes, not necessarily for the sake of uniformity, but for sake of some ambiguity. The ambiguity may be the triumph of this book as post modern architecture era is supposed to create more questions than the answers.
*Problems: How far can management push this branding strategy without undercutting the distinctiveness of each individually branded hotel?
Interior design is one of the most important professions. When thinking of design and architecture industry, it is necessary to keep in mind that the professionals emphasis on matters of everyday life when commencing a project. Important sectors of interior design consist of: residential, commercial, hospitality, healthcare, education and corporate designs. Thus, the field deals with numerous factors and affects almost everyone in some way. Design is goal-oriented– it strives to achieve a certain purpose. An essential goal of interior design is to create functional spaces that convey a specific mood for an audience using design elements, thus outlining a design for communities versus individuals.
This usually entails the manipulation of texture, proportion and the setting pleasant utilization of sunshine with the intention to realize symmetry, harmony and an accurate equilibrium in complete human life. The essential ideas of good design are pure and to an enormous extent innate. When analyzing the universal properties of sunshine, house, colour and supplies, the inside designer appears to be like at the interplay of the natural legal tips that govern them. The precise design of a room works not only on the customarily ignored senses of odor and listening to but additionally on the emotions. Coloration schemes are selected to copy the mood of a room. Understanding how every side of a design contributes to a common look and feel of a room or area constantly takes precise experience and each architects and designers manipulate these to good
Problem situation: Rosewood brand was muted, not very well known but it was not clear what is the best corporate branding strategy without destroying the value of each individually branded hotel and loosing a customer. A new branding strategy proposing an increased customer profitability and lifetime value is needed.
The magnificent structures of gothic, baroque or neo classical era still continue to enamour us with their grandeur. But time has changed and modern residential dwellings have got a complete facelift. We can no longer replicate the exact era baroque charm in our space crunched city homes. Sometimes, when we try to do so, it becomes a sad mimic of the past.