Value Chain Walgreens

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The Value Chain (VC) “The term value chain refers to the idea that a company is a chain of activities that transforms inputs into outputs that customer’s value. The transformation process involves both primary activities and support activities that add value to the product” (Hill, Jones & Schilling, 2013, p. 89) . This value mainly created by company's primary and support activities. Primary activities include; supply chain management, production of the product and its distribution, marketing and sales, customer services. Support activities include; procurement, technological development and firm infrastructure. "Walgreens delivers significant value to pharmacy benefit plans by providing patients with convenience, choice, customer service …show more content…

91). Walgreens' main focus is on drug retail industry, and according to its 10K report company doesn't engage in any material research and development activities. "Walgreens goal is to provide the most convenient Omni-channel access to consumer goods and services, and pharmacy, health and wellness services through its 8,116 community based drugstores, as well as through its specialty pharmacy, home infusion and respiratory services, worksite health and wellness centers and retail clinic businesses" (investor.walgreensbootsalliance.com). "As of August 2013, approximately 75% of the United States population lived within five miles of a Walgreens and an average of 6.2 million shoppers visited its stores daily in fiscal 2013"(investor.walgreensbootsalliance.com). To make it successful company constantly focuses on how to supply cheaper drugs to customers, they rely on feedback from customer services, gathering information about how to supply drugs at expense of customer's minimum efforts, how to develop better marketing strategies and how to imply technological tool for good of company and its customers. However, Walgreens spends a lot to develop new technologies and remain mammoth in drug retail …show more content…

"Walgreens helps sponsors and patients control overall medical costs by providing a full array of health services on top of traditional pharmacy dispensing" (sec.gov). One of the health services Walgreens offers is improving adherence to prescriptions. Walgreens offer the nation's largest in-store immunizations program of any drug chain. "Walgreens manages more than 700 Take Care retail clinics and worksite health centers that provide easy, affordable access to healthcare services for network plan members as an alternative to costlier primary care physicians and emergency room care"

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