The Simon Effect: A Case Study

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Introduction: The Simon effect refers to the finding that people are faster and more accurate responding to stimuli that occur in the same relative location as the response, even though the location information is irrelevant to the actual task (Simon, 1969). In studying the Simon effect it is possible to understand response selection. There are three stages which must be taken into consideration: Stimulus identification, response selection and response execution. Thus, the focus of this experiment is to determine whether or not people are faster and perhaps more accurate responding to stimuli in the same relative location as the response, despite the fact that the location information is irrelevant.

Method: In order to participate in this experiment, he who is being tested needs to have purchased the ability to use coglab and then would need to log onto that specific server in order to have access to the proper program. Once the Simon effect experiment has been activated a start button will appear and need to be pressed. After clicking on that start button, a window will appear in which the experiment will take place. To begin, press the space bar. A small fixation dot will appear in the center of the screen, it is necessary to stare at the dot. Place your left index finger on the V key and your right index finger on the M key. A fraction of a second later a red or green square will appear to the left or the right...

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