The Relationship between Logistics Strategy and other Corporate Strategies
GLOBAL LOGISTICS
For global firms, describe the relationship between logistics strategy and other corporate strategies in the areas of technology, marketing and manufacturing.
* Logistics systems serve as the global infrastructure upon which the other systems operate
* Logistics systems in itself give a source of competitive advantage
* Understanding the service needs of customers in locations around the globe to develop an effective marketing, manufacturing and logistics strategies to satisfy the needs of the customer
* Managing logistics as a system, shortening lead times when possible and moving towards the use of “focused” factories that produce limited product lines
* Manufacturing
– is a strategy in which one or a few plants are designated as the worldwide supplier/s of a given product or product line
What are the major elements of the dynamic diamond suggested by
Michael Porter? Which do you feel are most important to the success of companies operating globally?
* Major element of the dynamic diamond:
1. Factor conditions – nation’s ability to transform its basic factors
(eg. Resources, education or infrastructure) into competitive advantage 2. Demand conditions – market size, buyer sophistication, and media exposure of available products
3. Related and supporting industries – may include partners in the supply chain, co-packers and/or co-manufacturers, or marketing and distribution intermediaries
4. Company strategy, structure and rivalry – market structures and the nature of domestic competition
· Each factor contributes greatly and is vital to the success of companies operating both globally and locally. The efficient use of all these elements are what makes a company’s success even better.
Describe the role played by intermediaries in global logistics systems. Why are intermediaries not needed in domestic logistics systems? · Intermediaries help play a much larger role in global logistics operations · Provide lower transportation unit costs than manufacturers would be able to achieve
· Some of the intermediaries roles are production, product and support logistics, customer contact, transaction processing, local management and risk management
· Plays a strategic role in helping new and established companies venture into the global arena
Associated Wholesale Grocers (AWG) came into being more than eight decades ago when several independent retailers decided that the power of a cooperative far outweighed the influence of any one individual retail grocer. AWG provides distributor services to independent grocers in over 30 states with nine distribution centers throughout the South and Southeast regions of the country. In addition to their wholesale foods department, AWG offers a myriad of services from new store design, construction, marketing, product placement and “world class” logistical consultation (cite 11). AWG faces many of the same logistical challenges that other similar wholesalers face to include rising fuel costs, inclement weather, stringent timelines and an ever evolving need for stringent quality. One method to exploit a business’s positive and negative attributes is through the use of a Strength-Weakness-Opportunity-Threat analysis, or SWOT analysis (Cite 11). If used correctly, the analysis results can give insight into potential market areas of expansion and expose vulnerabilities to senior leadership so that they can be mitigated. AWG looks at its Supply Chain Management (SCM) as an integral part of its core business offering multiple services such as logistics to new co-op members. The team members of AWG are positioning themselves for sustainable success, now and in the future.
One use of symbolism Fitzgerald uses is the green light at the end of Daisy’s dock. He uses it to represent Gatsby’s hopes and dreams for the future. In chapter one, Gatsby associates the light with Daisy when he reached toward it in the darkness, using it as his guide to lead him to his goal. The light also symbolizes the more generalized idea of the American dream since Gatsby’s quest for Daisy is associated with the American dream of love. Nick compares the green light to how America may have looked to the first people on the country. Another symbol representing Daisy are flowers. “At his lip’ touch she blossomed for him like a flower and the incarnation was complete.”(117) Flowers are a symbol for grace, beauty, and love, and coincidentally is the name of the girl whom Gatsby loves. Another thing about the light and symbolism is its color, green. Green is representing money in this novel. It could represent money, or the struggle Gatsby has between his wealth and his dreams. Fitzgerald uses quite a few colors as symbolism other than green. He uses blue to represent the dreams and t...
The Great Gatsby by F. Scott Fitzgerald is bursting with symbols and motifs. Looking deeper into these symbols will uncover the abstract and intangible themes and messages portrayed throughout the novel. The green light at the end of Daisy’s dock as well as T.J Eckleburg’s eyes overlooking the Valley of Ashes and the discrepancy between not only the characters of East and West Egg but the social class and standard of living they abide by. By uncovering all of these symbols and exposing them in their true light, a better understanding of the messages F. Scott Fitzgerald is revealing can be obtained. The confusion within the Great Gatsby can deciphered and straightened out.
• Choosing the strategy or tactic this corporation should select to take maximum advantage of its strengths.
Other than the color green, there are the colors grey, white, yellow, gold, and blue. (Spencer) As previously mentioned, green is important, as it is the color of the light at the end of Daisy’s dock. Grey is mentioned in the Valley of Ashes, because it seems lifeless. White stands for purity. Gatsby wore white when he first met Daisy again after five years; he was trying to cover up his criminal background. Women are also mentioned wearing white on multiple occasions. Yellow stands for corruptness. Gatsby’s car and Eckleburg’s glasses were yellow. Gold is among corruption and greed. Blue stands for illusions, such as the eyes of Eckleburg. The illusion is that someone great is
Can you imagine life without cars? Recent numbers states that each household owns at least two cars. Henry Ford built the automobile; it made it easier for transportation. Henry Ford made a huge impact on the world.
Henry Ford was a very successful automobile producer in America. While he did not invent the automobile, he created a car that many middle class Americans could afford. If it were not for him, we may not have vehicles at our convenience. Road trips in a car may have been unheard of. He is the reason why our landscape has changed to so many highways. He changed the way we do activities and live our lives. If not for Ford’s interest in tinkering and building automobiles, we may not have the lives we do today.
The Great Gatsby is a staple novel in American literature. Written by F. Scott Fitzgerald in 1925, the novel capitalizes on the cliché American dream of the time, exposing the truths and dangers that hide behind immense wealth and social stature. Fitzgerald uses various forms of symbolism throughout his book, adding a multitude of deep meanings to every chapter. One of these said symbols used in The Great Gatsby is Fitzgerald’s use of flowers to convey meaning and hidden truths about his characters. Fitzgerald’s practice of symbolism through flowers provides an important theme for defining concepts throughout The Great Gatsby and giving the reader more details upon the mood and personalities of the novel’s characters.
Symbolism plays an important role in any novel of literary merit. In his novel The Great Gatsby, F. Scott Fitzgerald uses symbols to portray events, feelings, personalities and time periods. Throughout the narrative, Fitzgerald uses strong contrasting symbols such as West Egg and East Egg. His superior use of other predominant symbols such as color and light are also evident throughout the novel.
In The Great Gatsby F. Scott Fitzgerald presents a novel with intricate symbolism. Fitzgerald integrates symbolism into the heart of the novel so strongly that it is necessary to read the book several times to gain any level of understanding. The overtones and connotations that Fitzgerald gives to the dialogues, settings, and actions is a major reason why The Great Gatsby is one of the classics of the 20th century.
The Birth of Photography goes way back to the very early stages of it’s development, in 1565 it was found that certain silver salts turned black when open to an element, which at this time they believed to be air. It wasn’t until mid 1720’s when they discovered it was in fact light that reacted with the salts to turn them black; this led to numerous amounts of unsuccessful trials at capturing images in a lasting, photochemical form. Many scientists, amateur inventors and artists passionately pursued developing this form throughout the 29th century. A French scientist, Joseph Niepce was the man who made this process a success. He took an eight-hour exposure of what is believed to be his courtyard outside his house and created the first paper negative in 1816. It took another three years before a fixing agent was discovered for this process and the term ‘photography’ was born. It was hundreds of years till photography had reached this stage but over the next 80 years progression in photography was dramatic. Different techniques were tried and tested but most common was the black-and-white method, which dates back to the birth of photography. “In this ‘gelatin silver’ technique, a sheet of paper is coated with a mixture of white pigment and gelatin, then with a gelatin / silver-salts solution. It is exposed to light through a negative and developed in a chemical solution.” (Wheeler, 2002, p.9)
In logistic industry, they have been through lots of challenge in worldwide market. As the containerization of the global economy scopes, a phase of development and explanation, ports find themselves inserted in ever changing commercial environment where logistics is the forefront. Thus, this industry reaches a phase of maturity and rationalization due to the process of logistic on land.
Grant, R. M. (2010). Contempemporary Strategy Analysis (7th ed.). West Sussex, UK: John Wiley & Sons, Ltd.
Without a successful business strategy put in place the company would fail and be unable to compete with competitors. There would be on way of knowing what resources are required. No planning for the future of the business. If there are no targets set out to achieve there would be no way of measuring how successful the company has been.
2. The camera obscura is one of the early forms of camera. Basically there were the large dark rooms or small boxes to view solar eclipse safely. It was a light proof box or room with very small hole on the one side and it was place front of the bright subject. The scene was projected on the other side of the box and its was inverted because of the physics of the light. Mirrors and lenses were added to the camera by 16the century. so it really help the artist to sketch the object quickly. Dutch masters were famous for their painting with the dark background and harsh light shine was only into their