It is virtually impossible to run a successful business without taking advantage of the internet and information technology. With so much competition in today’s marketplace, many businesses are here today and gone tomorrow. The companies that have staying power are the ones who utilize the internet and information technology. The internet supports today’s business world by offering effective communications. Communicating by email is not only cost effective; it is also timely allowing a business to be in constant contact with their clients while also performing other tasks. Previous forms of contacting a client included direct mailing and telephone conversations. The problem with the written letter was the time involved. The letter would have to be mailed and then a couple days would go by before the letter was delivered. Telephone communication was a little quicker, however, only if the person was in the office. Today, communication is kept in our pockets. A great majority of individuals have smartphones where they can call and receive calls, check email and instant message responding quickly and accordingly. Online bulletin board communication is also a popular way to communicate via the internet. In fact, this very degree program takes advantage of this form of communication in our weekly discussion post. This piece will be posted on the online discussion board and read by classmates and our class instructor. In this program, the discussion board is very helpful to receive feedback on ideas and concepts and in the business world; an online bulletin board can offer instructions, advisements or other general communication to its mass audience. The internet is also helpful communicating logistically to cust... ... middle of paper ... ...cost way to promote and market a business. The internet and information technology have become such a part of our society that it is unimaginable to think of a world without it. The relationship between business and consumer can be greatly enhanced or diminished just by a few key strokes and a click of a mouse. Businesses must realize the importance of the internet in today’s business world and also utilize its benefits effectively to experience long term viability. Works Cited Reuters. (2012). Benefits and Drawbacks of Internet Banking. Retrieved on January 13, 2014 from http://in.reuters.com/article/2012/08/02/benefits-and-drawbacks-of-internet-banki-idINDEE87106320120802 Nordmeyer, B. (2014). The High-Level Business Impact of Social Media. Retrieved on January 13, 2014 from http://smallbusiness.chron.com/highlevel-business-impact-social-media-38816.html
Technological developments and improvements have allowed for businesses to communicate information faster and better by the use of email, live chats, and video teleconferencing. These enhancements allow for a faster flow of information in which a business can easily distribute and receive responses in real-time from its customers. It helps employees to function more efficiently by using software programs such as word processing, spreadsheet tools, statistical analysis software and computer aided design programs. With the growth of the internet and social media, businesses expose its products to a larger customer base. Others advances such as inventory management software are able to track and fill orders, and replace stock when the volume fails a pre-determined quantity at much faster rates. Digital storage of documents and information on servers and multi-media storage
In summary, “Internet activities are not most significant in competition, such as informing customers, processing transactions, and procuring inputs”. (Porter, 2001) significant corporate assets--skilled employees, proprietary product, and efficient logistical systems – these factors are the most important to keep competitive advantages. In fact, it is foreseeable that the Internet's evolution will come up in the future involve a shift “in thinking from e-business to business, from e-strategy to strategy”. (Porter, 2001)Only by integrating the Internet into overall strategy will this powerful new technology become an equally powerful force for competitive advantage.
This paper will discuss and identify the effects of social media, and what will make social media better through research on best practices. Social media is an imperative public relations tool for companies to utilize in their business practices. Social media cannot be regulated so anyone can say what they want about the company, whether it is good, bad or ugly. Social media is developing rapidly and there are new platforms daily, making it necessary for companies to not only be familiar with those platforms, but also know how to reach the consumer through them.
Among the billions of social media users, there is a percentage dedicated to businesses who use social media as part of their marketing strategy. The sheer number of people who use services like Facebook and Instagram on a daily
During the past decade, the internet has revolutionized and changed the way organizations do business by offering rapid communication systems and enhanced information access and innovation of technological advancements have created a brave new workplace. Further, the internet enables organizations to decrease expenses, reduce product life cycle time, market goods and services more efficiently (Anandarajan et al, 2000). However, with these kinds of benefits, the internet provides employees with a technique
Business today is inextricably intertwined with technology, from the smallest home office, to a multinational corporation with multiple monolithic legacy application. It is impossible to be in business today without confronting the issues of technology. The way we do business today is different than 30 years ago. Technology has evolved around the areas of telecommunication, travel, stock market, shipping even around our daily lives. E-commerce a system by which people can buy, sell and deal without even seeing the person on the other side has taken a front seat in improving the economy of countries around the world. Technology today has made it possible for monetary institutions to help locate the customers resources and help solve their problems at any given time through online banking. The Internet, a boon to all business, is playing a part of a catalyst; it links millions of customers to its suppliers and vice versa due to this, manufactures are able to cut the role of middlemen and are able to deal with the customers, giving them the ability for direct input from the customers about their choices and views of their product. The busi...
Social media avenues are a new, upcoming, and popular way to advertise for businesses and for people to connect to each other. Alexis Ohanian once said that "Being effective at social media, whether for business or personal use, means capturing people who have short attention spans. They 're only a click away from a picture of a funny cat, so you have to make your thing more compelling than that cat. And that can be a high bar." (Ohanian) Powerful usage of social media can have a big impact.
Technology has come a long ways from its existence till today. In today’s modern world, people are surrounded by technology everywhere. In the present, people are surrounded by disrupting technologies every day. Today innovators are always creating new technologies that will make an impact on the daily lives of millions. Technology has made the lives of many people easier. The influence of technology has made an impact on social media. Social media has impacted the society in many ways. Whether it is the life of an individual to how successful a company is going to be. Social media is not just about tweeting about what you just accomplished or instagraming what food you are about to eat at a very nice restaurant. The uses of social media is way broader. Now most social media companies are buying out and merging with many other companies that will be off use to them. The people of society has certainly come from a long way. Social media is influencing consumers in what they are going to buy next. Social media is helping businesses to become more aware of their impact they have on they customers. Social media has a big presence for an individual and a business. This research paper is going to be over how social media impacts an individual. Then it is going to be about how much of an impact it has on businesses. Afterwards it is going to go over the pros and the cons of social media in society. Then this research paper is going to conclude on where social media is heading towards in the near future and so on.
Communication is an essential tool used in most people’s daily lives. Humans are social creatures who need to reach out to others at home, work, church or school. Technological advancements in the twenty-first century changed the means of communication especially within the last few years. In the past, communication was either face to face, phone, or written letters. Nowadays, many use email, social media websites or instant messaging to socialize with others. The methods used to communicate in someone’s personal life are also useful in a business setting. Effective communication both written and verbal is the key to organizational success especially in a global market. Leaders and managers are charged with leading a company in solving
Writing is one of the oldest forms of communication. It started back as cave drawings and has evolved into so many different forms. As technology changes, our communication strategies are changing as well. Business Communications has always been affected by the changes in our environment, but the digital age has increased the efficiency, speed, and simplicity of the way we communicate.
There is no doubt that the present time is the Technology era when the use of technological inventions dominates all different aspects of life: computer, cellular phones, world wide web, radio and satellites. That is, technological inventions have improved. Storing information, sending and receiving messages, electronic governments, distance education, health services and business. With the intervention of Information Technology, the means of communication in business which is a very important field in modern societies including banking, shares market, marketing, trading has been intensely changed. This essay will argue that Information Technology has positively changed communication in the business world. Information Technology implications have enhanced the ways businesses communicate in business areas including marketing, stock market, shopping and banking.
Vielhaber, M. E., & Waltman, J. L. (2008). Changing Uses of Technology. Journal of Business Communication, 45(3), 308–330.
Secondly, the social media has made it easier for businesses and business people such as bankers, business owners, brands, and even celebrities to communicate faster and to get things accomplished. Through social media interaction networks such as Twitter, Instagram, What...
The Internet has become a key ingredient of strenuous and busy lifestyle. ‘Internet’ has become the central-hub for communication, explorations, connecting with people or for official purposes. Resultantly, Internet growth has led to a plethora of new developments, such as decreased margins for companies as consumers turn more and more to the internet to buy goods and demand the best prices.
growth in usage by both consumers and businesses. The unique capabilities of the Internet has captured the attention of the marketing community. While a growing number of companies have or are interested in developing an Internet presence, there is still a great deal of uncertainty about it and the potential ethical issues associated with its use as a marketing medium. Although many businesses are acknowledging the importance of a Web site, but the potential ethical issues related to marketing on the Internet still having an uncertainty in this situation. Much less attention has been given to the business community's perceptions of the ethicalness of this new medium. The unique interactivity of the Internet has captured the marketing community's interest as a way to develop and enhance customer relationships and establish greater brand identity. Thus, many commercial services have become available on the Internet that allow consumers and organizations to interact electronically. These services include booking airline tickets online, buying books and compact discs, and receiving stock market information. Although the number of consumer users and commercial organizations navigating on this "information superhighway" is growing almost exponentially, the benefits of the Internet are not without drawbacks.