The Importance Of Return On Investment

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Return on Capital Employed is also known as Return on Investment (ROI). Return on Capital employed is a profitability ratio that measures how effectively a company can generate profits from its capital employed. It compares net operating profit to capital employed. ROCE is important as it is used to shows investors how much dollars in profits each dollar of capital employed generates. A higher ROCE indicates that more efficient of using capital. ROCE should be higher than its cost of capital if a company wants to remain in business over the long term. If the company fail to keep the ROCE higher than its cost of capital, this shows that the company is not employing its capital wisely and is not generating shareholder value. ROCE is a better …show more content…

The Net Profit Margin compares the net income and net sales of a company. The Net Profit Margin is expressed as a percentage. Net Profit Margin is used to analyse the financial performance of a company. The NPM is important for creditor and investor to make a correct judgement. Creditors and investors use this ratio to determine how well a company controls its costs. The higher the NPM, the more effective the company is in converting revenues into profits. Creditors need to ensure the company has enough profits to pay back the loans while investors need to ensure the company’s profits are enough for distributing dividends. Besides that, the NPM also can be used as a clue to the company in pricing policies, production efficiency and cost …show more content…

Acid test ratio is a liquidity ratio that shows the ability of a company to pay off its current liabilities with quick assets. The acid test ratio is a better measurement than current ratio as it provides a more rigorous assessment of a firm’s ability to pay its current liabilities. Current assets that are not readily convertible into cash are excluded from the calculation of acid test ratio such as inventory. These assets are being eliminated because their conversion into cash may take considerable time. Acid test ratio is important as it used to evaluate whether a company has sufficient cash to pay for immediate obligations. If a company has enough quick assets to cover its current liabilities, then the company will be able to pay off its debts instead of selling off its long-term assets to cover its current liabilities. A high acid test ratio indicates a company is able to sustain its business because the company’s current operations are making enough profits to pay off current

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