The Duracell Commercial: Teddy Bear

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Recommended: Military life and their family

The Duracell Commercial, called “Teddy Bear” was inspired by the true story of a deployed dad, that uses a teddy bear to send a message to his daughter. Perhaps it is easy to relate to the topic of this advertisement, because the creator not only uses a reliable subject that many militaries families in the USA often face and lived everyday. But it touches the heart of those who are grateful enough, to be able to hug their dad everyday. Not only this commercial sends a sad message, but it also delivers a happy content that bring tears to your eyes, that “The Ones You Trust Are Always There.” In addition, the creator of the text are appealing to a sympathetic audience, because they are using a emotional attachment to persuade their viewers into

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