The Degradation of the Standard of Beauty

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Beauty has become a word with a degrading value. Women in America are used by the word to create a new world of consumption. The beauty industry has been contradicting itself for years, sending mixed messages to women across the country. Western cultures have placed high-risk standards on the ideal image of beauty, creating unrealistic and unnecessary desires among women. Advertising attractiveness has become an outrageous competition within oneself and has destroyed the God-given self-purity that sets individuals apart; therefore the industry needs to create true, a more diverse image of beauty and stop limiting human elements. Many growing industries search for new ways to improve and change the way the operation works to ensure freshness that draws consumers in. One industry in particular that demands many psychologically and physically dangerous products is the beauty industry. Having an attractive appearance gives an individual a certain heir of respect in society despite your intellectual level. One may be increasingly prudent yet foster a pair of spectacles and an overly large nose and receive half the respect of a prom queen with a bossy attitude. Stereotypes are quoted daily, but the labels of appearance should not hinder ones ability to succeed or receive the decency of human respect. Women in particular are falling hostage to the idea of a flawless personage that is obtainable through countless and some harmful routines. Susie Orbach asserted in Market Principles Foster Dangerous Standards of Beauty, "Body hatred and body anxiety ... [are] the emotional fallout from the endeavors of [Western beauty] industries and the basis on which they make their extraordinary and obscene profits" (The Culture of Beauty). Women, mor... ... middle of paper ... ...o Be Such a Big Damn Deal?" Daily Beast. 2010. Opposing Viewpoints in Context. Web. 12 Jan. 2014. National Public Radio."What Does 'American' Beauty Look Like?" Tell Me More 18 Sept. 2013. Opposing Viewpoints in Context. Web. 12 Jan. 2014. Orbach, Susie. "Market Principles Foster Dangerous Standards of Beauty." The Culture of Beauty. Ed. Louise I. Gerdes. Detroit: Greenhaven Press, 2013. Opposing Viewpoints. Rpt. from "Body Image in the Media: Using Education to Challenge Stereotypes." 2012. Opposing Viewpoints in Context. Web. 12 Jan. 2014. Rodenbough, Libby. "The Fashion Industry Promotes Eating Disorders." The Culture of Beauty. Ed. Louise I. Gerdes. Detroit: Greenhaven Press, 2013. Opposing Viewpoints. Rpt. from "Killer Fashion: An Industry in Denial." In These Times (28 Mar. 2011). Opposing Viewpoints in Context. Web. 12 Jan. 2014.

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