The Canadian Wine Industry

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The labelling of national wine products is viewed as the primary non-tariff trade barrier in the global wine trade. This type of regulation and promotion of domestic wines is a practice in many countries, including the US, Argentina and the EU markets. The labelling practice is found to be the primary non-tariff barrier to very negatively affect the global wine trade as they raise the average transaction costs incurred by exporters. However, trade costs are still considered the most influential global wine trade factor. The Canadian practice of labelling premium wines with VQA is thus a significant global marketing re-positioning for the quality recognition of Canadian premium wines.
The rise in global competition represents another aspect …show more content…

Canadian domestic wine consumption is a critical market for the industry; however the premium cool-climate wines represent a unique niche opportunity within the export market as well. Policies incorporated into the NAFTA agreement aimed to promote the recognition and sale of premium Canadian wines. Canada’s wine industry adjusted to international trade agreements with the VQA standards of production, content, varietal percentage, appellation and …show more content…

The goal of TFA is to simplify certain agriculture and development issues to facilitate international trade and modernize customs procedures. On November 27, 2014, WTO Members adopted a protocol to insert the TFA into the WTO agreement.<REFERENCE> The TFA will enter into force once two-thirds of Members complete the domestic ratification process. The TFA is expected to simplify export which is likely to have a positive impact on Canadian wine exports.
In other words, the European Communities felt that Canada was protecting domestically produced products with tax and duty exemptions and as such was not living up to trade obligations. An agreement was reached and circulated 2 years later by the chairman of the Dispute Settlement Body on December 23rd, 2008. This agreement set out the mutually agreed upon settlement where Canada would, “on a most-favoured nation basis, reduce applied customs duties on certain products imported into Canada.” As described in the example above, WTO processes and procedures have and continue to shape both the global wine market have and Canadian wine industry. Through tariff regulation, standardized processes and technical procedures, the Canadian wine industry adapts to international regulations on an on-going

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