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Social media influence on fast food
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From observing social media account in class, I have seen lots of business in the fast food industry do a good job of using social media. Nearly a majority of fast food business uses some sort of social media platforms to get their brand out to get consumers to be aware of the tastiness they are missing. Aside from the delicious foods, many of the social media accounts do a great job of adding humor and more humanistic connection among people on social media.
The one fast food restaurant that has always captured my eyes is Taco Bell. Taco Bell is a place where my stomach and heart is always available. I believe they excel at Twitter with great communication with fans. Taco Bell is a place for where anyone can eat at, but they target mostly
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The tweets they have are written to make more of a connection among more people. The most current retweeted comment is a photo of someone who bought nearly $400 dollars’ worth of Taco Bell with the caption of “Get On Christine Level.” It was a nice move to acknowledge her for achieve by buying nearly 300 items at the restaurant. Aside from that, Taco Bell on Twitter is simple and used for people to see the achievements of consumers/fans. Comparing their Twitter and Facebook, Facebook is much more relaxed, because of the visible comments people are able to see on their page. They do great of responding to people, but lack the ability to make the same connection as Twitter. There is a good amount of connection, but it is seen as poor only because of how strong their Twitter account is. Likes and retweets on Facebook and Twitter has a common trend, which is many more viewers see Taco Bell’s two accounts as a comedy site, because of the entertainment they have on both sites. Whereas their Instagram account is just a photo area for great communication to viewers for holidays and big events. Their Instagram is different from the Twitter because the quality of information is being given is very different, which plays a good role and a bad role at the same
The article is talking about how Taco bell is inventing something that was supposedly existing. But taco bell had different ways of selling their quesalupas to people, their target market is usually the younger crowd looking for cheap good tasting food. So of course the people are going to go to taco bell, and try everything new that they come out with. Taco bell was striving to be different from other fast food places and brain wash teens into thinking their fast food, food, is better than all of the other fast food places. The article says that they are trying to copy REAL Mexican food, and taco bell is brainwashing people into thinking they are coming out with all of this “NEW” Mexican food. When in reality it is all just copied from old
Social media is a modern way to manage the business; this is a useful to the companies to manage the existence in the market approach to the brand and consumers. Also, using a social media they are able to get the feedbacks from customers and able to improve their business. Additionally, social media is used everywhere by everyone and people go on it a lot of times in a day. Therefore it is important for the business to fit to the changes occurring in the market frequently in order to keep the business working properly and not losing customers.
Social media is a key tool that has changed both our everyday lives and the way we do business. In the modern world, almost everyone who has a smart phone – and most of those who have computers - also hold accounts on a social media company. Currently, In N Out Burger and Shake Shack, two of America’s most buzz-worthy restaurants, are exhibiting great success at using the social media world to promote their businesses. Both companies have established a presence on many of the most popular social media outlets, including Facebook, Twitter, and Instagram. Each of these burger-focused restaurants, however, has demonstrated a very different approach to their social media.
When fast food comes to mind, one fast food mammoth comes to mind: McDonald's. The imperial fast food giant can be linked visually to several images, but namely its trademark golden arches. Other visual images, primarily for advertisement purposes, are also stamped into the minds of Americans associating the idea of burgers and fries with the ubiquitous franchise.
Chipotle is my favorite place to eat. As I am sure it is for other people. Chipotle is a fast food Mexican grill. They are most known for how big they make your burritos. Now it is fast food but it isn’t actually fast, they’re like a restaurant but without the wait. They serve all naturally raised meat and organic beans. So there food is pretty healthy and worth eating. The employees are always nice and it just a great place to eat over all. Chipotle is a great choice for a quick fast food stop because it gives great service, atmosphere, food and value. My experience there is always a good one.
For a while now they have even started serving breakfast! Their items are small in comparison to many other places such as Pizza Hut. Pizza is usually eaten in groups, meanwhile the food from Taco bell can be eaten alone. It is a place people can go to if they are in a
Overall, social media is a very positive influence for companies and employees. Information can be gained so quickly compared to a few decades ago. It has made our world a smaller place and that is good for all of us. Doing business globally was impossible before and now it is the norm. Our children are gaining access to the world and information that we never dreamt would happen when we were children.
Among the billions of social media users, there is a percentage dedicated to businesses who use social media as part of their marketing strategy. The sheer number of people who use services like Facebook and Instagram on a daily
Now most social media companies are buying out and merging with many other companies that will be off use to them. The people of society have certainly come a long way. Social media is influencing consumers on what they are going to buy next. Social media is helping businesses to become more aware of the impact they have on their customers. Social media has a big impact on an individual and a business.
Also, social networking websites can be used for more than advertising alone. Companies can establish communities or networks to engage existing customers and create new ones. Social media can also be used to take invaluable customer feedback which can strengthen the customer relationship.
The purpose between both Facebook and Twitter is to share one 's information on an online community. Facebook users can write a status with an unlimited character amount about what’s on their minds. For example, the user can express their views on a general topic, share life changing events, or even talk about an event they will attend. Twitter on the other hand, is based on little updates in the user’s daily life, called a tweet. Tweets have a limit character amount of one hundred forty, limiting the thought
Websites such as Twitter, Facebook, and Tumblr have been around for less than a decade. Before social media took off, businesses had websites that customers could browse products. Social media makes it easier for businesses to interact with customers. Before Facebook and Twitter companies could communicate through email or by telephone mostly. Before social media became a big thing, when you wanted to start a business or market a product you’d have to work face-to-face with potential buyers, or investors. Now you can simply post your product to Facebook to see how well potential customers and clients feel about the product, or to get an idea about how it would potentially sell. Advertising, marketing, and the way we communicate within the business wo...
Secondly, the social media has made it easier for businesses and business people such as bankers, business owners, brands, and even celebrities to communicate faster and to get things accomplished. Through social media interaction networks such as Twitter, Instagram, What...
Social media is a form of online communication channels devoted to society input, intercommunication, and cooperation. In social media, people can talk and interact without restriction, exchange and debate information with each other about their lives by using many different combinations of the words, personal multimedia, photos, and videos. Also, in social media, individulsa and groups can create, edit, comment on, and engage in personal conversations. There are numerous types of social media, for example, wikis, blogs, social network site, micro blogging services, and sites sharing media. At the beginning, social media was limited to a few networks sites, for instance, Bulletin Board System that allows people to communicate with each other and post a comment. Today, social media has transformed from ineffective sites to more useful and effective websites, for example, Facebook, and MySpace. Some companies are using social media to achieve their goals which is attracting more customers to company website. Three advantages of using social media in business are: raising brand consciousness, building customer relationships, and increasing performance measurements.
...es and all factors related to using social media, companies should consider the readiness of organisation before applying social media as it could impact on organisational cultures and other stakeholders such as customers and suppliers. Since companies need to interact with these people on business activities, companies should concern about how much they have familiar with using it. If they have generally not applied it with their business activities, utilising social media might not be truly beneficial for organisation. Nevertheless, using social media would be beneficial for companies to monitor their competitors and explore more opportunities on business in order to increase their competitive advantages. Consequently, companies should trade off between pros and cons of this tool. If the advantages outweigh the disadvantages, companies should consider using it.