Khin Pan Phyu Thin
Prof. Susan Berston
GNBS 119
2/10/2017
1. a:
Compare and contrast the CSR efforts of three of Timberland's competitors. How do they compare to and/or differ from Timberland's efforts?
ANS:
Columbia Sports Wear company, L.L Bean, Inc., and Wolverine Worldwide
Compare and Contrast the CSR efforts
Columbia Sports Wear – is engaged in the invention, distribution of sportswear, footwear, and equipment and outwear. It was founded in Oregon, Portland in 1928. They do produly support and connect the outdoor educational organizations around the world that the people share their passions. They believe that outdoor education and supporting efforts assure everyone will be able to enjoy the outdoors education for local level.
L.L
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Wolverine is emphasized on charities. They have accomplished a lot of works that they are proud of. Such an honor work which is having electricity to our home community of Rockford, Michigan, in 1901. Women worked in our manufacturing operations long before this became standard practice. They are now supporting under their Wolverine foundation; more than 190 charitable organizations that impact communities around the world, like 1% For The Planet, Two Ten Footwear Foundation, and The Conservation Alliance.
2. Discuss Timberland’s philosophy that CSR does not have to be an add-on but instead can work as a competitive advantage. Provide three examples of how Timberland’s commitment to corporate social responsibility has created a competitive advantage for the company.
ANS: CSR, is a concept which embraces the socially beneficial activities of businesses that promote the public interest apart from economic development and financial gains. So, Timberland commitment to corporate social responsibility has created a competitive advantage for the company in following ways.
Product
As it is a boot making company, there have a lot of greenhouse gases, and they do really care about their grants to the problem.
- 1 million pounds of recycled pet and 379 Metric tons of recycled rubber in our footwear in 2015
- 98% of their
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Outdoors
-Renewable resources met -17% of Timberland’s Global Energy Demand in 2014
- 8.7 Million trees planted worldwide since 2001
-In Greenhouse Gas Emissions of its 2006 baseline- 46% reduction
Community
Timberland has a long heritage of supporting to the communities around the globe where we live, work and explore
- 1,000,000 hours were served by timberland employees in communities worldwide
- Timberland has helped with health clinics, financial services and child care and clean drinking water for factory communities globally.
- 78% of Timberland’s employees engaged in service in 2015.
3. The Timberland Responsibility website is a wealth of information about the company’s approach to responsibility, including climate, product, factories, and service. Evaluate Timberland’s most recent CSR report, and expand on some of the company’s most recent initiatives. Discuss the company’s progress against its targets set around its core areas of corporate social responsibility.
ANS: Timberland’s focus on social responsibility includes: climate change, product, factories, and service. Its most recent 2016 CSR report includes the following
important and helps with different types of areas in the community. If we were to go to the moon
As more countries become industrialized, our global footprint continues to grow making global warming look like a ticking time bomb. To effectively combat global warming companies are starting to reevaluate and implement practices that are less detrimental to the environment. Life Time Fitness has also joined the cause in becoming greener. The initiatives presented in this report focus on the efforts made locally in Chanhassen Minnesota, where the corporate headquarters resides. As the local media specialist for Life Time Fitness, I will focus on my stakeholders, the residents of Chanhassen throughout the planning and execution of our project. To my advantage, Chanhassen is already ahead of other cities and counties in terms of their green knowledge and initiative that are already in place.
This trend still endures to this era with its impact on various areas. For that reason, the company has been escalating and documenting its CSR endeavors for the past several years, progressively increasing its strengths to offset any weakness (Lougee & Wallace, 2008). Target’s policy and practices related to ethics, social responsibility, and environmental sustainability provide an opportunity to get an indication of how it determines and fulfills such obligations, as well as the company’s voluntary self-reporting and corporate communications include a substantial amount of material that can be
Columbia Sportswear Company (Columbia) is a leader in the competitive active outdoor apparel industry. A company propelled by their differentiation strategy, leveraging innovation, brand equity, and strong marketing in the design, manufacture, and distribution of outdoor apparel. Columbia’s product lines include everything from outerwear and footwear to camping equipment and skiwear. It has grown from a small hat company in the 1930’s into a company with a global strategy and a physical and online presence spanning Asia, Latin America, Africa, and Europe.
Businesses have a social responsibility to their consumers and communities. Poor social responsibility can affect a company’s profitability and impact customer loyalty. In the 1990’s, Nike faced allegations of being the villains of child labor laws and running sweat shops. In 2008 JPMorgan’s involvement (or lack of) in Madoff’s Ponzi scheme and 2015, Volkswagen’s emissions scandal are all examples of failed social responsibility. Corporate social responsibility (CSR) is more than donating to charities; it’s about doing the right thing and being active members of the community.
Two decades later, that one store grown into a whole chain of women's apparel stores that overextended from New England to Washington D.C. In the mid 70’s T.J. Maxx was born and grew into what is known today as the TJX Companies, Inc., which is the leading off-price retailer of apparel and home fashions in the United States and worldwide. Corporate Social Responsibility (CSR) is the way a corporation achieves a balance between its economic, social, and environmental responsibilities in its operations so as to address shareholder and other stakeholder expectations. In general, when firms hold this wider encouraging role on the public by being engaged with stakeholders, a variety of profit can be produced for both company and the stakeholders. A key inclination is the combination of Corporate Social Responsibility (CSR) into the organization strategy, culture, mission and communications.
Corporate Social Responsibility (CSR) is the set of regulations that an organization makes to protect and increase the society in which it functions. There are three areas of social responsiblity: Organizational stakeholders, the natural environment and general social welfare.
In recent years, companies are becoming socially responsible and now stakeholders almost expect a company to have CSR policies. Therefore, in twentieth century, corporate social responsibility (CSR) became an important development in public life (Barnett, ND).Corporate social responsibility is defined as “the ways in which an organisation exceeds the minimum obligations to stakeholders specified through regulation and corporate governance” (Johnson, Schools and Whittington, N.D cited in March, 2012). Stakeholders can be defined as “those individuals or groups who depend on the organisation to fulfil their own goals and on whom, in turn, the organisation depends” (Johnson, Schools and Whittington, N.D cited in March, 2012). There are many purposes for this essay, the first purpose is to descried the key principles of corporate social responsibility and explain their importance for stakeholders. Secondly, is to show how far this company follows those principles in order to be accountable to at least three of its stakeholders. In this essay, three stakeholders, environment, customers and employees will be evaluated respectively and the key principles of the stakeholders will be examined.
The company’s strongest impact and contribution to sustainability lies in the critical parts of their business which leads to the success and diversity of our associates (customers), food safety, health and nutrition, strong supply chain, environmental factors, and community/stakeholder engagement and impact of the people along with the CSR initiatives.
I chose to look into General Electric for this project because they are an energy supplier and multi-national company. Energy providers have a reputation as a money hungry companies that care about the bottom line more than people and the planet. It is easy for a person to assume that a corporation of GE’s size, money would be its only concern. What I learned was that GE has a public image problem more than a Corporate Social Responsibility (CSR) problem. The company has been working to make the people of the planet more Earth friendly by creating technology that has higher efficiency with fewer emissions and lower resource demands. GE has a well-established strategy for Corporate Social Responsibility. As a result of CSR the company has reaped profit benefits as well as a perceptibly better company image. It was with great expectation that I chose GE in the hopes to find an area that a global energy supplier would need improvement. I found that GE is within the top-10 of companies that demonstrate CSR. GE shares this distinguishment with other companies such as Patagonia, Nike and General Motors. Besides continuing the course they have started, GE could further add to their repertoire by providing roadmaps for other companies to follow in order to be a business with demonstrable CSR.
CSR is a concept where company involves in social and environmental in their business operations. This is done to achieve a balance of economic, environmental and social obligations.in simple terms giving a hand for those who are not capable of achieving with their objectives and attending to them so that they could make those objectives a reality. This could improve organizations cooperate image which would also leads to attain a high market share.
Corporate Social Responsibility (CSR) is a very familiar term in today’s world. Most of the successful companies try to be ethical and socially responsible toward their stakeholders. Because becoming ethical and socially responsible gains a lot in terms of profit or capturing more market share (Aras and Crowther,2009). This socially responsible approach is paved by the CSR activities of the companies which has a great contribution to their corporate strategy of winning the customers’ mind. In this assignment, the pros and corn of CSR activities of a particular organization a...
While Corporate social responsibility (CSR) is vaguely explained by Caramela as, “business practices involving initiatives that benefit society.” (2016). The term is more precisely defined by Sarkar & Searcy (2016) as:
A corporations CSR should be shaped in order to fit the goals of the corporation, although every corporation’s CSR should differ, since most have different goals and different communities behind them. The CSR should be molded into fitting the corporation’s goals in order to make it easier on the corporation in giving back to the community while achieving its goals. For example, a corporation located in a desert wishes to be more efficient, by reducing water usage it is not only creating lower costs, which result in higher revenue, but also helps the community by not taking up so much water. Taking this into consideration, it is critical that the corporation goals and values are established and clear throughout the corporation, they should be developed by the board or directors and CEO, and the highest managerial level should stress their importance to the rest of the corporation. By making the goals and values at the top branch of the corporate hierarchy, it will be simpler for the corporates community to develop in order to nurture those goals and values. Therefore, a corporation can reach the “shared-value,” a value for both its shareholders and community in a simpler manner that can result benefiting the corporation in the end as well. Throughout the article many examples are given of actual corporations that have benefited and changed their CSR in order to fit their goals, therefore, providing solid proof that these methods work. Nevertheless, as acknowledged by the author’s themselves, most of the corporations taken into consideration where one’s that Harvard CSR students were employed
2. What are the six main characteristics of CSR? How do definitions of CSR vary around the core characteristics?